The impact of customer engagement on value co-creation cost in the content supply chain: The mediating effect of profitability and the moderating effect of multi-channel network

2019 ◽  
Vol 19 (2) ◽  
pp. 25-38
Author(s):  
Kyeongho Lee
2018 ◽  
Vol 23 (6) ◽  
pp. 500-517 ◽  
Author(s):  
Himanshu Shee ◽  
Shah Jahan Miah ◽  
Leon Fairfield ◽  
Nyoman Pujawan

PurposeTheorising from the intersection of supply chain and information systems (IS) literature, this study aims to investigate supply chain integration (SCI) as a multidimensional construct in the context of cloud-based technology and explores the effect of cloud-enabled SCI on supply chain performance, which will eventually improve firm sustainability from a resource-based view (RBV). In addition, the moderating effect of top management is explored.Design/methodology/approachUsing cross-sectional survey data collected from a sample of 105 Australian retail firms, this study used structural equation modelling to test the hypothesised relationship of cloud-enabled SCI with performance in a theoretical model.FindingsResults show that cloud-based technology has positive effect on SCI, and the cloud-enabled SCI is positively related to supply chain performance which eventually influenced firm sustainability. Further, top management intervention moderates the relationship between supplier and internal integration with supply chain performance. But it is found to have no moderating effect on the relationship between customer integration and supply chain performance.Practical implicationsRecognising the potential benefits of emerging cloud-based technologies reported in this study, retail managers need to understand that higher order SCI requires the support of cloud-based technology to improve supply chain performance and firm sustainability.Originality/valueThis research extends prior research of information and communication technologies-enabled SCI and its effect on supply chain performance which overly remains inconsistent. In addition, IS literature abounds with discussion on cloud computing technologyper se, and its adoption in supply chain is overly rhetoric. This study fills this gap by conceptualising the multiple dimensions of SCI enabled by cloud-based technology and the way it affects supply chain and firm sustainable performance. Investigating SCI in context of cloud-based technology is a unique contribution in this study. The moderating effect of top management in this decision also adds to the current body of literature.


Author(s):  
HyunSung Kim ◽  
SeaYoung Park

The purpose of this study was to investigate the relationship between POPs, OJ, OCB, BJW and LPS. Also, this study examined the mediating effect of OJ on the relationship between POPs and OCB. And this study examined the moderating effect of BJW on the relationship between POPs and OJ and the moderating effect of LPS on the relationship between OJ and OCB. Data were collected from 283 employees from a number of companies. The result of this study showed that the relationship between POPs and OJ is significantly negative and the relationship between OJ and OCB is significantly positive. Also, OJ fully mediated the relationship between POP and OCB. And BJW didn't moderated the relationship between POPs and OJ. And LPS moderated the relationship between OJ and OCB. Finally, based on the results, the implication of this study and the direction for future research were discussed.


2019 ◽  
Vol 34 (3) ◽  
pp. 628-642 ◽  
Author(s):  
José L. Ruiz-Alba ◽  
Anabela Soares ◽  
Miguel A. Rodríguez-Molina ◽  
Dolores M. Frías-Jamilena

Purpose This paper aims to investigate the moderating role of co-creation in the implementation of servitization strategies in the pharmaceutical industry in a business-to-business (B-to-B) context. More specifically, this investigation explores the impact of different levels of services (base, intermediate and advanced) on servitization and on performance by using co-creation as a moderating factor. Design/methodology/approach A research framework was developed and empirically tested in the pharmaceutical sector. Data collection was conducted through the online distribution of questionnaires. The final sample included 219 pharmacy stores, and the data were analysed using structural equation modelling. Findings Main findings suggest that when the level of co-creation of the design of services is high, there are significant effects of servitization on firm performance. The moderating effect of co-creation is illustrated in regard to intermediate and advanced services, but results referring to the impact of intermediate services on servitization appear non-significant with a low degree of co-creation. No significant effects could be found for the impact of base services on performance and servitization for both high and low degrees of co-creation. Findings show an impact of advanced services on performance through the mediating effect of servitization when the degree of co-creation is high. Originality/value Most research concerning servitization has been done from the perspective of manufacturers and service providers. This study adds value to the literature because it was designed from a customer’s perspective. Moreover, it contributes towards the conceptualization of the servitization research strategy and business models in a B2B context. This is accomplished through the investigation of the moderating effect of co-creation on the impact of the different levels of services on servitization and on performance.


2021 ◽  
Vol 7 (6) ◽  
pp. 5641-5655
Author(s):  
Ji Feng ◽  
Cheng Guiqing ◽  
Jia Xuedi ◽  
Luo Qubo ◽  
Wu Fan

Based on 234 survey data of 35 pilot demonstration enterprises in intelligent manufacturing, this paper tested the mediating role of supply chain flexibility in the process of big data capability affecting enterprise performance. The empirical results show that the foundation capability, application capability, and development capability all have a significant positive impact on enterprises performance. Big data foundation capability has a significant positive effect on the supply chain flexibility in terms of product flexibility, logistics flexibility and production flexibility, and it has no significant effect on purchasing flexibility and information flexibility. Both big data application capability and big data development capability have a positive effect on supply chain flexibility. In addition to purchasing flexibility, the other dimensions of supply chain flexibility and supply chain flexibility comprehensive factors all have a mediating effect on the relationship between big data capabilities and firm performance. The conclusions of this study have a positive enlightenment role for enterprises to develop big data capabilities and create a flexible supply chain to meet the needs of the market and customers.


2020 ◽  
Vol 33 (1) ◽  
pp. 137-156
Author(s):  
Irene Hau-siu Chow

AbstractBuilding on affect-as-information theory, this study empirically tested a conceptual model of how and under what conditions a leader’s use of humor influenced employees’ adaptability using a sample of 209 subordinates and their supervisors in China. The results reveal the important mediating effect of pleasant feelings and the moderating effect of a need for humor. The impact of leader humor transmitted through pleasant feelings is effective only when an employee’s need for humor is high. The theoretical and managerial implications are discussed.


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