scholarly journals Visitors’ Preferences for Museum Interpretation: Identifying and Targeting Market Segments

2017 ◽  
Vol 10 (2) ◽  
pp. 141-150
Author(s):  
Gorazd Sedmak ◽  
Aleksandra Brezovec
2012 ◽  
pp. 61-83 ◽  
Author(s):  
M. Ershov

According to the latest forecasts, it will take 10 years for the world economy to get back to “decent shape”. Some more critical estimates suggest that the whole western world will have a “colossal mess” within the next 5–10 years. Regulators of some major countries significantly and over a short time‑period changed their forecasts for the worse which means that uncertainty in the outlook for the future persists. Indeed, the intensive anti‑crisis measures have reduced the severity of the past problems, however the problems themselves have not disappeared. Moreover, some of them have become more intense — the eurocrisis, excessive debts, global liquidity glut against the backdrop of its deficit in some of market segments. As was the case prior to the crisis, derivatives and high‑risk operations with “junk” bonds grow; budget problems — “fiscal cliff” in the US — and other problems worsen. All of the above forces the regulators to take unprecedented (in their scope and nature) steps. Will they be able to tackle the problems which emerge?


2020 ◽  
Vol 25 (4) ◽  
pp. 425-440
Author(s):  
Martinette Kruger ◽  
Adam Viljoen ◽  
Oghenetejiri Digun-Aweto

Events and festivals, especially those focused on food, showcase the many nuances within a culture and can be seen to be an effective medium to transfer cultural identity or tradition. Cultural phenomena such as food festivals are integral to cultural immersion, especially in multicultural/multiethnic societies such as Nigeria. Emphasizing the importance of investigating the culinary festival market in Nigeria, TasteOff is an example in a developing country that identifies the market segments based on a multisegmentation approach that includes (i) travel motives, (ii) the important "festivalscape" factors, and (iii) future culinary event preferences. This research contributes dually to (i) a better understanding of culinary tourism in Africa, especially since much attention is placed on the South African scenario, and (ii) the needs and preferences of Africa's largest economy, Nigeria.


Author(s):  
JAHANGIR AHMAD MALIK ◽  
R. A. SHARMA

Kashmir in general and district Anantnag in particular espies a sui-generic pulpit in whole India. Because of the axiomatic truth the region (Anantnag) has been a source of attraction for expeditionists, writers, bards, saints and scholars. Valley of Kashmir instead of its natural treasure is vastly embedded with the scintillated and sheering aforementioned heritage monumental sites that succor to cater the tourists from all nooks and corners of the globe. Heritage destinations are espying master attention to one of the growing niche market segments in the travel industry today. Over the years the popularity of heritage tourism has grown with travelers and with those developing new tourism attractions. Consequently, the present research paper has been devoted to highlight the quintessence and uniqueness of monumental heritage of the study area – Bijbehara (Anantnag). This research paper is mainly based on the secondary data to draw attention towards this potential tourist area. The heritage presentation must acquire a major thematic emphasis in the present position and future prospects of tourism in Bijbehara-(Anantnag) as well as whole state of Jammu and Kashmir. Henceforth, the suggestions provided are programme and strategic oriented with special reference to the study area Jammu and Kashmir.


Author(s):  
Ian Greer ◽  
Karen Breidahl ◽  
Matthias Knuth ◽  
Flemming Larsen

Denmark, Germany, and Britain have marketized their employment services in different ways. This chapter introduces the tasks involved in moving jobless people into, or closer to, paid work (assessment, advice, training, job placement, and the organization of make-work schemes). In Denmark New Public Management and municipalization trends have combined to produce dramatic fluctuations in the volume of work and the rules of the market; marketization has proceeded in three waves since 2005. In Germany, there are diverse market segments reflecting the persistence of three different transaction modes in the wake of the Hartz reforms; marketization was implemented in 2002–5. In Britain, a series of privatization experiments led to the creation of a highly concentrated, centralized, and uncompetitive market, with several multinational firms managing the bulk of the market as Work Programme prime contractors; this market structure was created in 2008–11.


Author(s):  
Juan Carlos Moreno-Brid ◽  
Esteban Pérez Caldentey ◽  
Laura Valdez

NAFINSA was essential to Mexico’s development process. It served as the financial agent of the Federal Government and provided preferential access to long-term finance favouring selected business interests and groups. With the Washington Consensus, its tasks were reduced to correcting for market failures, becoming a complement to commercial banks, and focusing on attending the market segments falling outside the scope of commercial bank activity (notably SMEs). Although it appears as a successful story of institutional transformation, on closer inspection, NAFINSA has not been able to overcome key obstacles and its success in alleviating credit restrictions is very limited. NAFINSA must recover some of its functions, prerogatives, and responsibilities as a policy bank to become relevant in strengthening financial intermediation for capital formation.


2021 ◽  
pp. 004728752110303
Author(s):  
Beile Zhang ◽  
Brent W. Ritchie ◽  
Judith Mair ◽  
Sally Driml

Co-benefits are positive outcomes from voluntary carbon offsetting (VCO) programs beyond simple reduction in carbon emissions, which include biodiversity, air quality, economic, health, and educational benefits. Given the rates of aviation VCOs remain at less than 10%, this study investigated air passengers’ preferences for co-benefits as well as certification, location, and cost of VCO programs. Using discrete choice modeling, this study shows that aviation VCO programs with higher levels of co-benefits, particularly biodiversity and health benefits, are preferred by air passengers and confirms a preference for domestically based and certified VCO programs. The latent class choice model identified three classes with different preferences for VCO program attributes and demographic characteristics. The results of this study contribute to the knowledge of VCO co-benefits and imply that airlines should take note of this preference for biodiversity and health co-benefits when designing VCO programs and differentiate between market segments to increase the uptake of VCOs.


2007 ◽  
Vol 2 (1) ◽  
pp. 76-85
Author(s):  
Booi Hon Kam ◽  
Hernan Riquelme

The advent of Internet has provided banks an opportunity to reduce costs, increase customer base, and mass customize by delivering their products and services through this medium. A flurry of studies on Internet banking (IB) has since emerged. The majority of these studies, however, have been directed to either IB adoption or IB service quality delivery. With few exceptions, the impact that customer satisfaction with e-banking service qualities has on IB usage remains unexplored. This study examines a sample of Australian IB users based on their frequency and length of usage. The results show that as customers become more acclimatized to IB, they use these services more often. Further, daily and frequent IB users are more pleased with “ease of use” and “aesthetics” and tend to use IB more for electronic fund transfer and foreign exchange transactions than the less frequent users. The findings suggest that banks need to develop more customized services since there are distinct market segments with different banking requirements.


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