scholarly journals Customer Segmentation Model Research Based on Organizational Customer Life Cycle in Telecom Operator

2014 ◽  
Author(s):  
Chengrong Hu ◽  
Huaying Shu ◽  
Xinchun Qiao
Keyword(s):  
Life Cycle ◽  
Customer Segmentation ◽  
Customer Life Cycle ◽  
Model Research ◽  
Telecom Operator

scholarly journals Towards the implementation of Industry 4.0: A methodology-based approach oriented to the customer life cycle

2021 ◽  
Vol 126 ◽  
pp. 103403
Author(s):  
Víctor Julio Ramírez-Durán ◽  
Idoia Berges ◽  
Arantza Illarramendi
Keyword(s):  
Life Cycle ◽  
Industry 4.0 ◽  
Customer Life Cycle

Customer Relationship Management as a Customer-Centric Business Strategy

2015 ◽  
pp. 182-218
Keyword(s):  
Life Cycle ◽  
Customer Service ◽  
Business Strategy ◽  
Customer Value ◽  
Life Cycle Management ◽  
Customer Relationship ◽  
Strategic Integration ◽  
Customer Life Cycle ◽  
Strategic Objective ◽  
Company Culture

CRM is fundamentally essential for the future of the company. CRM technologies enable the company to understand customer behavior better, predict their future behavior, deliver customized customer experience, and establish long-term customer relationships. However, considering that CRM is only limited with technology would be a big mistake for the company. Companies cannot deliver outstanding customer value, service, and experiences only through investing in CRM technologies. Strategic integration of CRM philosophy into company culture and operating processes are required to deliver superior customer service and experience. In the absence of CRM strategy, companies fail to harvest the benefits of CRM. The main purpose of this chapter is to discuss the characteristics as well as the strategic objective of CRM strategy. This chapter explains the customer life cycle management and proposes a holistic framework for customer life cycle management. This chapter ends with discussing the strategies to turn customers into assets and create devoted customers.

scholarly journals Mapping the Patient’s Journey in Healthcare through Process Mining

2020 ◽  
Vol 17 (18) ◽  
pp. 6586
Author(s):  
Michael Arias ◽  
Eric Rojas ◽  
Santiago Aguirre ◽  
Felipe Cornejo ◽  
Jorge Munoz-Gama ◽  
...  
Keyword(s):  
Life Cycle ◽  
Process Mining ◽  
Customer Experience ◽  
Customer Journey ◽  
Customer Life Cycle ◽  
Patient’S Experience ◽  
Healthcare Process ◽  
Or Organization ◽  
A Company

Nowadays, assessing and improving customer experience has become a priority, and has emerged as a key differentiator for business and organizations worldwide. A customer journey (CJ) is a strategic tool, a map of the steps customers follow when engaging with a company or organization to obtain a product or service. The increase of the need to obtain knowledge about customers’ perceptions and feelings when interacting with participants, touchpoints, and channels through different stages of the customer life cycle. This study aims to describe the application of process mining techniques in healthcare as a tool to asses customer journeys. The appropriateness of the approach presented is illustrated through a case study of a key healthcare process. Results depict how a healthcare process can be mapped through the CJ components, and its analysis can serve to understand and improve the patient’s experience.

Assessing the Effect of Customer Relationship System and State of Relationship Quality Effect with Customer Life Cycle : Case Study Saderat Bank of Rasht

2013 ◽  
Vol 2 (10) ◽  
pp. 25-29
Author(s):  
Hamid Reza Alipour Shirsavar ◽  
Amin Torabi ◽  
Ali Dalir Saber Jalali ◽  
Ali Nemati ◽  
Meysam Borjali zadeh ◽  
...  
Keyword(s):  
Life Cycle ◽  
Relationship Quality ◽  
Customer Relationship ◽  
Customer Life Cycle

scholarly journals The quality of customer information management in customer life cycle management

2003 ◽  
Vol 10 (3) ◽  
pp. 240-254 ◽  
Author(s):  
Merlin Stone ◽  
Bryan Foss ◽  
Iain Henderson ◽  
Dave Irwin ◽  
Jon O'Donnell ◽  
...  
Keyword(s):  
Life Cycle ◽  
Information Management ◽  
Life Cycle Management ◽  
Customer Life Cycle ◽  
Customer Information

scholarly journals Investigating the Situated Culture of Multi-Channel Customer Management

2021 ◽  
Vol 29 (3) ◽  
pp. 46-74
Author(s):  
Maged Ali ◽  
Ali Tarhini ◽  
Laurence Brooks ◽  
Muhammad Mustafa Kamal
Keyword(s):  
Life Cycle ◽  
Single Case ◽  
Market Price ◽  
Structuration Theory ◽  
Cultural Dimensions ◽  
Human Interaction ◽  
Multinational Organization ◽  
Channel Choice ◽  
Customer Life Cycle ◽  
Customer Services

This paper investigates the influence of national culture on customers' behavior and customers' choice of channel through the customer life cycle stages. An exploratory in-depth single case study in a multinational organization in Egypt was conducted. Specifically, 31 in-depth interviews were conducted with members of staff in marketing, IT, retail and customer services departments, and external prospects/customers. Based on an interpretive approach, the authors have articulated a situated cultural approach based on structuration theory to identify the cultural dimensions that have provided an understanding of the cultural influence on customers' channel choice. The results highlighted that verbal, human interaction, traditional shopping, and cash based were the themes for customers' channel choice through the four stages of customer life cycle. The results also show that the customers' channel choices were linked to the following Egyptian cultural dimensions: collectivism, market price relationship, emotional, power distance, low trust, uncertainty avoidance, and universalism.

scholarly journals Localized regional life cycle model research for the impacts of carbon dioxide on human health and ecosystem

2022 ◽  
Vol 29 ◽  
pp. 36-45
Author(s):  
Yifei Shi ◽  
Xueliang Yuan ◽  
Yuzhou Tang ◽  
Yue Li ◽  
Qingsong Wang ◽  
...  
Keyword(s):  
Carbon Dioxide ◽  
Life Cycle ◽  
Human Health ◽  
Life Cycle Model ◽  
Cycle Model ◽  
Model Research
Sign in / Sign up

Export Citation Format

Share Document