scholarly journals ANALYSIS OF MARKETING TOURISM FACTORS IN BANDUNG CITY’S LEADING TOURISM OBJECTS

2019 ◽  
Vol 1 (2) ◽  
pp. 109-120
Author(s):  
Mutia Tri Satya ◽  
Yuyus Yudistria ◽  
Muhamad Asdar ◽  
Abdul Razak Munir
Keyword(s):  
Information Technology ◽  
Social Factors ◽  
Cultural Factors ◽  
Environmental Perception ◽  
Economic Factors ◽  
Tourist Attraction ◽  
Tourism Marketing ◽  
Creative City ◽  
The City ◽  
Media Group

Based on measurements made by Frontier Consulting Group and Tempo Media Group, the tourism index of Bandung City is one of the highest in Indonesia, reaching 95.30 or higher than Denpasar City with Tourism Index 87.65 and City of Yogyakarta with Tourism Index 85.68. Bandung has many excellent tourist objects that have their attraction. Bandung, as a creative city, always tries to create a different tourism concept. It is done as a marketing tourism strategy to increase the number of tourists who come to visit the city of Bandung. This research examines how much these factors influence marketing tourism, and which factors are the most dominant in affecting marketing tourism. Based on the result of the six tourism marketing factors, namely economic factors, social factors, cultural factors, tourist attraction factors, perceptions of information technology, and environmental perception factors, which were previously formed by 31 manifest variables. The dominant new factor found in representing the factors of tourism marketing, namely the environmental attractiveness factor.

Analysis of the 5Vs of Big Data in Virtual Travel Organizations

2019 ◽  
pp. 43-70
Author(s):  
Serkan Polat ◽  
Fevzi Esen ◽  
Emrah Bilgic
Keyword(s):  
Information Technology ◽  
Big Data ◽  
Supply Chain ◽  
Information Technologies ◽  
Point Of View ◽  
Massive Data ◽  
Nature Tourism ◽  
Tourism Marketing ◽  
Key Concepts ◽  
Tourism Supply Chain

Virtual travel organizations, one of the most effective actors of tourism marketing, use information technology-based systems in parallel with the increasing use of information technologies. The competition in the tourism industries pushes virtual travel organizations to remain dynamic. Thus, customers can demand affordable and qualified tourism products. For this reason, it is inevitable for virtual travel organizations to use information technologies, in order to meet customers' demands efficiently and cost-effectively. Due to its nature, tourism products cannot be experienced before the sale. In order to analyze the expectations of the tourism customers, big-data-related technologies are valuable assets to the virtual travel organizations. From this point of view, managing massive data generated by tourism consumers is vital for the tourism supply chain. To the best of the authors' knowledge, there is no study relating big data and virtual travel organizations. In this chapter, the importance of five key concepts of big data have been discussed in terms of virtual travel organizations.

Business: The Electronic Health Record: Front Line Experience

2011 ◽  
Vol 21 (1) ◽  
pp. 18-22
Author(s):  
Rosemary Griffin
Keyword(s):  
Health Care ◽  
Information Technology ◽  
Electronic Health Record ◽  
Financial Incentives ◽  
Best Practice ◽  
Health Care Systems ◽  
The United States ◽  
Health Record ◽  
Health Trends ◽  
Electronic Health

National legislation is in place to facilitate reform of the United States health care industry. The Health Care Information Technology and Clinical Health Act (HITECH) offers financial incentives to hospitals, physicians, and individual providers to establish an electronic health record that ultimately will link with the health information technology of other health care systems and providers. The information collected will facilitate patient safety, promote best practice, and track health trends such as smoking and childhood obesity.

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