scholarly journals PENERAPAN ASSOCIATION RULE DATA MINING UNTUK REKOMENDASI PRODUK KOSMETIK PADA PT. FABIANDO SEJAHTERA MENGGUNAKAN ALGORITMA APRIORI

ALGOR ◽  
2020 ◽  
Vol 2 (1) ◽  
pp. 1
Author(s):  
Febri Antho ◽  
Dram Renaldi ◽  
Edy ◽  
Yakub

In some companies that have sales transaction data and this data will increase from day to day so that it will accumulate and become garbage if it is not managed and utilized properly. Sales transaction data is one thing that can be used to increase product sales. Not only to increase product sales but also to provide product recommendations for each sale. As in the product stock setting section, it can provide recommendations for the number of products so that problems such as over stock will not occur which will cause the amount in a product to expire. In this study, an association rule data mining will be implemented for cosmetic product recommendations using the Apriori algorithm. Testing the results of using data mining and the Apriori algorithm is carried out to find out that the results of the study can find association rules from existing datasets to recommend cosmetic products. The association rule method is used in the search for product attachment patterns for sales strategies in policy decision making. So that it can be seen that the cosmetics that are often purchased by consumers, based on the rules generated from the data contained in the database. Tests were carried out using the Rapidminer 9.5 application. The results obtained from this test are that there are 16 rules (rules) that will be used for decision making in cosmetic product recommendations.

2020 ◽  
Vol 3 (1) ◽  
pp. 68-75
Author(s):  
Sri Kurnia Yuliarnis ◽  
Yeka Hendriyani ◽  
Denny Kurniadi ◽  
M. Giatman

The sales strategy determines the continuity of the business being run. The problems that occur are the sales archive data has not been analyzed in-depth, the information system has not been integrated with applications for sales data analysis, online media promotion has not been maximized, inadequate stock of goods, the layout of goods is not optimal, and the combination of the number of products is not optimal. This study aims to extract hidden information in the sales database using Data Mining. From the information generated, sales strategy recommendations are developed relating to promotions, inventory, catalogue design, item layout, and the combination of product quantities. The method used is the association rule with Apriori algorithm to find consumer purchase patterns through the resulting association. The importance of association can be identified by two benchmarks, namely support and confidence. The sales strategy analyzed includes product promotion, catalogue design, product layout, stock predictions, and product combinations for sale. Based on the research produced 7 strong rules which are the highest association rules which are then developed into a sales strategy recommendation.


2020 ◽  
Vol 4 (1) ◽  
pp. 112
Author(s):  
Siti Awaliyah Rachmah Sutomo ◽  
Frisma Handayanna

By using data mining methods can be processed to obtain information and assist in decision making, the amount of data on sales transactions in each drug purchase can cause a data accumulation and various problems, such as drug stock inventory, and sales transaction data, with Data mining techniques, the behavior of consumers in making transactions of drug purchase patterns can be analyzed, It can be known what drugs are commonly purchased by mostly people, the application of Apriori Algorithm is expected to help in forming a combination of itemset. The process of determining drug purchase patterns can be carried out by applying the Appriori algorithm method, determination of drug purchase patterns can be done by looking at the results of the consumer's tendency to buy drugs based on a combination of 3 itemset. By calculating the Analysis of High Frequency Patterns and the Formation of Association Rules, with a minimum of 30% support, there is a combination of 3 itemsset namely MOLAGIT PER TAB (M1), VIT C TABLET (V2), and PARACETAMOL 500 MG TABLET (P2) with 33.33 % support results obtained, and with minimum confidence of 65% there are 6 final association rules.


2019 ◽  
Vol 2 (2) ◽  
pp. 63-73
Author(s):  
Nurul Azwanti

Raffa Photocopy is a shop that started its business in 2016. This business not only provides photocopy services, but also provides office stationery and school supplies. Every day there are sales transactions where the recording of goods sold has a relationship between one another, because in recording sometimes consumers do not just buy one item, but two items even more as when buying a book, it is likely that consumers also buy a pen. This recording is only stored as an archive by Raffa Photocopy, even though the number of sales transactions that occur every day can lead to a pile of data. One effort to increase sales at Raffa Photocopy can be done by processing transaction data that overlaps by using data mining association techniques. This association rule technique uses the Apriori algorithm which deals with the study of 'what is with what' or discovers the association pattern of items that are often bought. The results of this study in the form of rules include the first, if you buy an eraser, it is likely that consumers also buy notebooks simultaneously. Second, if you buy Tipex, then consumers also buy a double folio. The results of the Apriori algorithm process are based on a minimum support value of 35% and a minimum confidence value of 80%.


Author(s):  
Taqwa Hariguna ◽  
Uswatun Hasanah ◽  
Nindi Nofi Susanti

In a shop, usually apply a sales strategy in order. The sales strategy can be in the form of determining the layout of goods so that they are close to one another. Determining the layout of items can be based on items that are often purchased simultaneously. Searching for items that are often purchased together can be done using data mining techniques, which is processing data to become more useful information. Sales transaction data processing can be done using apriori algorithm. Apriori algorithm is the most famous algorithm for finding high-frequency patterns and generating association rules. From the results of the discussion and data analysis, there were 3 (three) association rules formed, namely "If you buy Milo Active 18 grm, then buy ABC Kopi Susu 31G" with support 0.36% and 75% confidence, "If you buy Dancow 1 + Honey 200 grm, then buy Ice Cream Corneto" wit H Support 0.36% and confidence 60%, "If you buy SIIP Roasted 6.5 grm, then buy Davos Strong 10 grm" with support 0.36% and 75% confidence. From the association's rules can be used as decision making to determine the layout of goods that are likely to be purchased simultaneously by the buyer


2019 ◽  
Vol 2 (1) ◽  
pp. 31-36
Author(s):  
Arfianto Darmawan ◽  
Titin Kristiana

The Anakku Foundation Cooperative is a multi-business cooperative consisting of shop businesses, savings and loans, and student shuttle services. Every sale of stuff services will be inputted data directly to each business unit. The Anakku Foundation Cooperative still has problems, including store transactions that cannot yet answer what items are often sold, when stock items are still difficult to determine the items that are still available or almost running out. Data mining techniques have been mostly used to overcome existing problems, one of which is the application of the Apriori algorithm to obtain information about the associations between products from a transaction database. Transaction data on school equipment sales at Cooperative Employees of Anakku Foundation can be reprocessed using Data mining applications so as to produce strong association rules between itemset sales of school supplies so that they can provide recommendations for item alignment and simplify the arrangement or strong item placement related to interdependence. The results are found that the highest value of support and confidence is if buying MUSLIM L1.5P1, so it would buy AL-IZHAR II LOGO with a value of 14.5% support and 79.5% confidence


2021 ◽  
Vol 5 (3) ◽  
pp. 824
Author(s):  
Muliati Badaruddin ◽  
Santoso Santoso

Pets such as tame animals of various types such as cats, dogs, rabbits and others are one of the pleasures for animal lovers in having a desire to meet the needs and protect the animal from everything, difficulty in predicting the tendency of the breed. the goods to be purchased by consumers make shop owners often run out of items that are needed by consumers, this is because buyers do not make transactions and can reduce profit income to the store so it is necessary to extract information on data on buying and selling data or transaction data, in the application of extracting information using data mining methods with the APRIORI algorithm approach which is able to assist in finding out items of pet equipment from the number of sales, the results obtained from using this algorithm show the combination of the most frequent purchases carried out simultaneously on the supply of pet equipment so that it shows items that need to be stocked up more, the results obtained meet the previously set support and confidence values of 25% and 50%, the results obtained by 3 items Bolt 10 gr, Cage, Bowl get the highest value of 65%


2021 ◽  
Vol 2 (1) ◽  
pp. 132-139
Author(s):  
Wiwit Pura Nurmayanti ◽  
Hanipar Mahyulis Sastriana ◽  
Abdul Rahim ◽  
Muhammad Gazali ◽  
Ristu Haiban Hirzi ◽  
...  

Indonesia is an equatorial country that has abundant natural wealth from the seabed to the top of the mountains, the beauty of the country of Indonesia also lies in the mountains that it has in various provinces, for example in the province of West Nusa Tenggara known for its beautiful mountain, namely Rinjani. The increase in outdoor activities has attracted many people to open outdoor shops in the West Nusa Tenggara region. Sales transaction data in outdoor stores can be processed into information that can be profitable for the store itself. Using a market basket analysis method to see the association (rules) between a number of sales attributes. The purpose of this study is to determine the pattern of relationships in the transactions that occur. The data used is the transaction data of outdoor goods. The analysis used is the Association Rules with the Apriori algorithm and the frequent pattern growth (FP-growth) algorithm. The results of this study are formed 10 rules in the Apriori algorithm and 4 rules in the FP-Growth algorithm. The relationship pattern or association rule that is formed is in the item "if a consumer buys a portable stove, it is possible that portable gas will also be purchased" at the strength level of the rules with a minimum support of 0.296 and confidence 0.774 at Apriori and 0.296 and 0.750 at FP-Growth.  


Author(s):  
Imam Tahyudin ◽  
Mohammad Imron ◽  
Siti Alvi Solikhatin

<p>A sales transaction dataof a retail company which is collect edevery day is enormous. Very large data will bemore meaning fultoin crease the company’s profitsif itcanbe extracted properly. Based on the research resultsof Andhika, et al[1], ZhangandRuan[6], Herera et al [7], Witten [11], explained that one of the methods that can gather information from the transaction data is the method of association. With this method it can be determined the patterns of transactions performed simultaneously and repeatedly. Thus, it can be obtained amodel that can be used as a reference for cross selling sales strategy. The purpose of this research is to apply data mining association methods of data mining by using <em>apriori </em>algorithm to create a new sales strategy for cross selling. Based on calculations, Association Rule is implemented by applying Confidence value=0.8while the value of Support=0.1 of the defined minimum value, the total result are 77 rules.</p><p>Keywords: Data Mining, Association, <em>Apriori</em> Algorithm, Cross Selling, Retail Stores</p>


2018 ◽  
Vol 7 (2.21) ◽  
pp. 414
Author(s):  
G Anitha ◽  
R A. Karthika ◽  
G Bindu ◽  
G V. Sriramakrishnan

In today’s real world environment, information is the most critical element in all aspects of the life. It can be used to perform analysis and it helps to make decision making. But due to large collection of information the analysis and extraction of such useful information is tedious process which will create a major problem. In data mining, Association rules states about associations among the entities of known and unknown group and extracting hidden patterns in the data. Apriori algorithm is used for association rule mining. In this paper, due to limitations in rule condition, the algorithm was extended as new modified classic apriori algorithm which fulfills user stated minimum support and confidence constraints.  


Author(s):  
Imaduddin Syukra ◽  
Assad Hidayat ◽  
Muhammad Zakiy Fauzi

212 Mart Rambutan Street on Pekanbaru City is a company engaged in retail. Meeting the needs of consumers and making the right decision in determining the sales strategy is a must. One way to find out market conditions is to observe sales transaction data using data mining. The data mining method commonly used to analyze market basket (Market Basket Analysis) is the Association Rule. The Association Rule can provide product recommendations and promotions, so that the marketing strategy is more targeted and the items promoted are the customer's needs. At 212 Mart, the determination of product promotion is obtained from the analysis of sales transaction data reports, which are based on the most sold products and the expiration date. Often the product being promoted does not fit the customer's needs. The purpose of this study is to apply the K-Medoids algorithm for clustering on FP-Growth in producing product recommendation rules on a large number of datasets so that they can provide technical recommendations / new ways to the 212 Mart in determining product promotions. The results obtained are from the experiments the number of clusters 3 to 9 obtained optimal clusters of 3 clusters based on the validity test of the Davies Bouldin Index with a value of 0.678. With a minimum support value of 5% - 9% and a minimum value of 50% confidence, the result is that the Association Rule is found only in cluster 3 with 5 rules.


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