Advantage and use of S-patch cardio solution in competitive motor sports

2020 ◽  
Vol 74 (1) ◽  
pp. 13-19
Author(s):  
D. Puhr-Westerheide ◽  
T. Kostbade ◽  
D.-A. Clevert
Keyword(s):  
Journalism ◽  
2016 ◽  
Vol 19 (12) ◽  
pp. 1713-1729 ◽  
Author(s):  
Josep Solves ◽  
Sebastián Sánchez ◽  
Inmaculada Rius

The Paralympic Games are one of the world’s most important multisport events, maybe second only to the Olympic Games. However, research conducted to date shows that the media do not devote as much space to them as would accordingly be expected. This article proposes, through a case study, a new way of approaching this hypothetical discrimination by comparing the attention that the London Paralympic Games received from the Spanish print press with the attention that other sports received (football, basketball, tennis, cycling, motor sports and other minority sports) while those Games were being held. The main finding of our study is that over the period analysed, the Spanish press devoted less space to the Paralympic Games than to any other sport.


2010 ◽  
Vol 20 (1) ◽  
pp. 413-442
Author(s):  
Jack Ring ◽  
Stan Settles ◽  
Al George ◽  
William Mackey ◽  
Peter Hylton ◽  
...  
Keyword(s):  

Author(s):  
H. K. Leng

In 2008, the inaugural Formula One SingTel Singapore Grand Prix was held as the first night-time race in the history of Formula One Grand Prix. Through the years, the event had been marketed using various marketing activities. The purpose of this chapter is to provide readers with a better understanding of how F1 SingTel Singapore Grand Prix markets itself. The chapter begins by examining the history behind motor sports racing events in Singapore. This is followed by a review of the marketing activities of the F1 SingTel Singapore Grand Prix. The last section describes an analysis of spectators' blogs and attempts to shed light on the relative success of the marketing strategies employed. The analysis suggests that the marketing of the event had been successful as there was a high level of awareness of the event and that some spectators indicated the experience was positive and that they would attend the event again. However, the analysis also indicated that there were spectators who were more interested in the concerts held in conjunction with the race rather than the event itself. This remains to be examined in further research.


Author(s):  
Y. X. P. Phua ◽  
H. K. Leng

In 2008, the inaugural Formula One SingTel Singapore Grand Prix was held as the first night-time race in the history of Formula One Grand Prix. The purpose of this chapter is to provide readers with a better understanding of how the F1 Singapore Grand Prix markets itself. The chapter begins by examining the history behind motor sports racing events in Singapore. This is followed by a review of the marketing activities of the F1 Singapore Grand Prix. The last section describes an analysis of spectators' blogs. The analysis suggests that the marketing of the event had been successful as there was a high level of awareness of the event. However, the analysis also indicated that there were spectators who were more interested in the concerts held in conjunction with the race. In 2014, there was a change in title sponsor from Singtel to Singapore Airlines. This chapter provides an update on the marketing of the event post 2014 from an earlier version published in Strategies in Sports Marketing: Technologies and Emerging Trends.


2000 ◽  
Vol 28 (7) ◽  
pp. 11-15
Author(s):  
Lisa Schnirring
Keyword(s):  

2015 ◽  
Vol 190 ◽  
pp. 269-272
Author(s):  
Emilia Florina Grosu ◽  
Vlad Teodor Grosu ◽  
Manolis Emmanouilidis ◽  
Dan Monea

PM&R ◽  
2013 ◽  
Vol 5 ◽  
pp. S144-S145
Author(s):  
Jeffrey Heckman ◽  
Elana Hartman

Retos ◽  
2017 ◽  
pp. 152-157
Author(s):  
Sergio Mena Muñoz ◽  
Elías Alberto Bedoya Marrugo

Dentro del mundo del deporte, tanto Colombia como España (los dos países de los dos autores de este artículo) son conocidos en el panorama internacional por sus logros en diversas competiciones. Ya sea en fútbol (de forma individual como grupal), ciclismo o automovilismo, en todos los entornos surge la misma disyuntiva, y es que detrás de todo deporte profesional hay siempre un trabajador, un deportista. Como deportistas se les exige los mismos resultados vengan del país que vengan, pero en cada país las realidades de coberturas en caso de lesiones o bajas deportivas no son iguales. Y este hecho puede determinar la carrera de un deportista, de un trabajador. En este caso se ha querido hacer una presentación en paralelo entre el estado de la cuestión en los ámbitos de las coberturas sociales de los deportistas de España y Colombia en contraprestación con sus rendimientos profesionales y la posible influencia de ellas en su desempeño como profesionales.Abstract. Colombia and Spain are internationally known within the Sports sector thanks to their achievements in several competitions. Whether in football (individually and as teams), cycling or motor sports, the same pattern arises regardless of the environment: behind any professional sport there is always a worker, a sportsman. As athletes, they are required to achieve similar results no matter where they come from; however, the coverage of injuries or casualties differs depending on each country. This fact can have an important impact on any athlete's career, any worker’s career. This works aims to present a parallel introduction on the current features of athletes’ social coverage both in Spain and Colombia, connecting it with their professional performance and analyzing its possible influence over their performance as professionals.


2019 ◽  
Vol 17 (Suppl.1) ◽  
pp. 860-863
Author(s):  
Boyan Doytchev

Automotive and motorcycle sports are motor sports in which various vehicles (serial and modified cars, motorcycles, buggies, jeeps, trucks, prototypes, etc.) compete with engines of different types (electric motors, hybrid and mostly thermal internal combustion engines - piston and partly rotary). Interest in the discuss sport are progressively increases in the years from people of different age groups. The article comments on environmental issues related to these sports and environmental recommendations for their application. The combined efforts of various institutions are needed to increase the popularity and awareness of sport that can be realized under optimal environmental conditions and does not impair its environmental sustainability. This requires an actual environmental policy and education aimed at future development in this direction.


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