scholarly journals Rethinking the prototyping process for applying design thinking to business model innovation

2019 ◽  
Vol 1 (1) ◽  
Author(s):  
Jamie BRASSETT ◽  
Tsuyoshi AMANO ◽  
Lawrence GREEN ◽  
Monika HESTAD
Keyword(s):  
Literature Review ◽  
Business Model ◽  
Business Models ◽  
Design Thinking ◽  
Business Model Innovation ◽  
Managing Innovation ◽  
Key Dimensions ◽  
Process Context ◽  
Process Dimension

This research proposes a prototyping perspective in design for business model innovation to facilitate disruption. The value of design-led approach for managing innovation has been recognised under the concept of ‘design thinking’. In the research on innovation, the concept of business model innovation has been discussed as business models started to be acknowledged as a key aspect of managing innovation. Although experimentation for business model innovation is argued to be of importance, how to apply prototyping of design thinking to business model innovation has been limitedly theorised. This research is based on a literature review to articulate theoretically the concept of prototyping in business model innovation. Through the literature review, this research identifies four key dimensions of prototyping in business model innovation: purpose, process, context and engagement. This paper focuses on the Process dimension to interrogate the existing argument.

scholarly journals Business Model as an Inducer of Disruptive Innovations: The Case of Gol Airlines

2015 ◽  
Vol 3 (2) ◽  
pp. 28-42 ◽  
Author(s):  
Sirlei de Almeida Pereira ◽  
Fabricio Garcia Imbrizi ◽  
Alessandra Demite Goncalves De Freitas ◽  
Marcelo Aparecido Alvarenga
Keyword(s):  
Literature Review ◽  
Business Model ◽  
Business Models ◽  
Disruptive Innovation ◽  
Business Model Innovation ◽  
Disruptive Innovations ◽  
Innovation Processes

This study was undertaken to investigate the premises that the success of disruptive innovation is related to the business model adopted by organizations. An analysis of five business models from the literature review - Bovet and Martha (2000), Applegate (2001), Chesbrough and Rosenbloom (2002), Osterwalder and Pigneur (2010), and Rodrigues, Maccari and Lenzi (2012) – was conducted based on the case of the Brazilian Gol Airlines who is recognized as a success business that promoted a disruptive innovation. The results suggest that the assertive choice of the business model can leverage innovation processes, and two of the models listed are adherence to the case studied. Keywords: Disruptive Innovation; Business Model; Innovation Elements; Strategy; Gol Airlines.

scholarly journals Business Model Innovation: A Systematic Literature Review

2020 ◽  
Vol 17 (06) ◽  
pp. 2050043 ◽  
Author(s):  
Sascha Kraus ◽  
Matthias Filser ◽  
Kaisu Puumalainen ◽  
Norbert Kailer ◽  
Selina Thurner
Keyword(s):  
Literature Review ◽  
Business Model ◽  
Systematic Literature Review ◽  
Business Models ◽  
State Of The Art ◽  
Business Model Innovation ◽  
Future Research ◽  
Global Competition ◽  
Societal Factors ◽  
Factors Influencing

Researching business models (BM) and in specific business model innovation recently received growing attention by academics and practitioners due to increasing global competition and the constant need for adjustment to changing environments among others. Therefore, the main objective of our study is to provide an overview of the state-of-the-art of research on business model innovation by conducting a systematic literature review (SLR). Our review provides a deeper understanding and breakdown of key components of BMI. Likewise, our study identifies organizational, environmental, and societal factors influencing BMI and proposes avenues for future research.

scholarly journals Entrepreneurial lean thinking for sustainable business modeling: a workshop design for incumbent firms

2021 ◽  
Author(s):  
E. J. Schwarz ◽  
P. Gregori ◽  
I. Krajger ◽  
M. A. Wdowiak
Keyword(s):  
Business Model ◽  
Business Models ◽  
Business Model Innovation ◽  
Opportunity Identification ◽  
Sustainable Business ◽  
Lean Thinking ◽  
Business Modeling ◽  
Innovation Research ◽  
Political Debates ◽  
Negative Environmental Impact

AbstractIn times of increasing concerns and extensive political debates about social and environmental problems, incumbent firms are obliged to reduce their negative environmental impact by implementing sustainable business model innovation. Yet, realizing more sustainable business model variants entails several complexities and associated challenges that need to be overcome. To support this task, this article takes an entrepreneurship perspective on sustainable business model innovation and combines literature of business models and entrepreneurial lean thinking (ELT). In doing so, it derives a workshop design grounded in contemporary theory with state-of-the-art tools and methods. The workshop is framed as a stage-gate process facilitating the notions of ELT with iterative cycles of ‘create, test, and improve’ and spans the phases of opportunity identification, opportunity evaluation, opportunity development through sustainable business model design, and decision of opportunity exploitation. The article shows that ELT is an appropriate yet underutilized approach for sustainable business modeling. Further, it discusses how the workshop supports opportunities and mitigate pitfalls of ELT for sustainable business modeling. As such, the findings have theoretical implications for the intersection of sustainability and lean approaches in innovation research as well as implications for practitioners by providing a comprehensive framework to support sustainable business model innovation.

scholarly journals Literature review on business prototypes for digital platform

2020 ◽  
Vol 9 (1) ◽  
Author(s):  
Shrutika Mishra ◽  
A. R. Tripathi
Keyword(s):  
Literature Review ◽  
Business Model ◽  
Business Models ◽  
Digital Technologies ◽  
Digital Platform ◽  
New Business ◽  
Start Ups ◽  
The Way

Abstract In today’s world, many digitally enabled start-ups are budding all over the globe because of the fast enhancement in digital technologies. For the establishment of new business, it is necessary to adopt a proper business model which needs to define the way in which the company will provide values and the ways in which the customers can pay for their services. This paper aims to study the various business models being used in today’s marketplace and to provide a better understanding for these business models by having an insight on the attributes.

scholarly journals Secondary Business Model Innovation in Emerging Economies

2021 ◽  
pp. 1-30
Author(s):  
Sonia Mehrotra ◽  
S. Ramakrishna Velamuri
Keyword(s):  
Organizational Learning ◽  
Business Model ◽  
Emerging Economies ◽  
Business Models ◽  
Business Model Innovation ◽  
Street Vendors ◽  
China And India ◽  
Successful Business ◽  
Quick Service

ABSTRACT We study two quick-service restaurant (QSR) chains based on regional ethnic foods that were launched in China and India. The products that these QSR ventures offered had hitherto been sold by fragmented street vendors who typically operated single outlets. Inspired by the successful business models of international QSR brands, these entrepreneurs developed business models to popularize their chosen regional ethnic foods in multiple new regions and grew their organizations to 1,400 and 300 outlets in China and India, respectively. We build on the recently coined concept of ‘secondary’ business model innovation (SBMI), which is based on inter-organizational learning, break down its constituents into creative and imitative, specify the mechanisms through which it is achieved, and propose that it is a specific case of the more general construct of creative imitation.

scholarly journals A hierarchical taxonomy of business model patterns

2018 ◽  
Vol 30 (3) ◽  
pp. 447-468 ◽  
Author(s):  
Jörg Weking ◽  
Andreas Hein ◽  
Markus Böhm ◽  
Helmut Krcmar
Keyword(s):  
Cluster Analysis ◽  
Literature Review ◽  
Qualitative Analysis ◽  
Business Model ◽  
Business Model Innovation ◽  
Aids Research ◽  
High Diversity

Abstract Although business model innovation (BMI) is essential to remaining competitive, many firms fail at it. A promising approach is building on reoccurring successful solutions – business model patterns (BMP) – as a blueprint for BMI. However, existing patterns face constraints subject to a high diversity and overlaps among patterns. In addition, literature do not consider relations among BMPs, which limits their potential for BMI. This paper develops a hierarchical taxonomy of BMPs including generalizations and specializations based on inheritance. We conduct a literature review to identify patterns and a cluster analysis to create an inductive structure, followed by a qualitative analysis. The resulting hierarchical taxonomy includes 194 elements. It is the first hierarchical taxonomy of BMPs. The hierarchy addresses the diversity of patterns and overlaps with inheritance. It aids research to structure and understand BMPs. For practice, the taxonomy allows for the application of patterns and supports BMI.

scholarly journals Equipment Maintenance Business Model Innovation for Sustainable Competitive Advantage in the Digitalization Context: Connotation, Types, and Measuring

2018 ◽  
Vol 10 (11) ◽  
pp. 3970 ◽  
Author(s):  
Juhong Chen ◽  
Ruijun Zhang ◽  
Di Wu
Keyword(s):  
Competitive Advantage ◽  
Business Model ◽  
Business Models ◽  
Economic Benefits ◽  
Business Model Innovation ◽  
Equipment Maintenance ◽  
Sustainable Competitive Advantage ◽  
Structured Interviews ◽  
Profit Center ◽  
Manufacturing Enterprises

The equipment maintenance services have become a new profit center and an important way to gain sustainable competitive advantage for manufacturing enterprises. The business model is an important tool for manufacturing enterprises to derive economic benefits from sustainable competitive advantage in the context of digitalization technologies, such as IoT, big data, and cloud computing. At present, the concept of equipment maintenance business model innovation is still vague, and it is rare to report on the innovation behaviors and types of equipment maintenance business models adopted by manufacturing enterprises. Based on literature analysis of equipment maintenance services and business model innovation, following business model gestalt theory, the concept of equipment maintenance business model innovation is analyzed at the business-level, the types are divided into novel and efficient following value sources—“innovation and efficiency”. The initial scale is developed through literature investigation, semi-structured interviews and expert reviews, and tested by exploratory and confirmatory factor analysis by using the data of two independent large-sample questionnaires. The results indicate that the behavior and types of equipment maintenance business model innovation can be described by two types and 19 items.

Barriers to business model innovation in the agri-food industry: A systematic literature review

2018 ◽  
Vol 47 (4) ◽  
pp. 308-314 ◽  
Author(s):  
Pia Ulvenblad ◽  
Henrik Barth ◽  
Jennie Cederholm* Björklund ◽  
Maya Hoveskog ◽  
Per-Ola Ulvenblad ◽  
...  
Keyword(s):  
Literature Review ◽  
Business Model ◽  
Systematic Literature Review ◽  
Food Industry ◽  
Business Model Innovation ◽  
Mind Set ◽  
Main Barrier ◽  
The Mind

The importance of business model innovation (BMI) is widely recognized. BMI is especially important in the agri-food industry that faces enormous challenges as the demand for food increases worldwide. Much of the BMI research focuses on the technology and biomedical industries. Far less attention has been paid to the agri-food industry. This article is a systematic literature review of the BMI research in the agri-food industry. The article’s aim is to identify and categorize various barriers to BMI as described in the literature (in English) published in peer-reviewed journals between 1990 and 2014. The findings show a fairly even distribution among external and internal BMI barriers. Because the main barrier is the mind-set that is resistant to change, it is recommended the researchers and practitioners should focus more on the cognitive barriers to BMI in the agri-food industry.

Sign in / Sign up

Export Citation Format

Share Document