scholarly journals Implementation of Apriori Algorithm Data Mining for Increase Sales

SinkrOn ◽  
2020 ◽  
Vol 5 (1) ◽  
pp. 17
Author(s):  
Reza Alfianzah ◽  
Rani Irma Handayani ◽  
Murniyati Murniyati
Keyword(s):  
Data Mining ◽  
Business Strategy ◽  
A Priori ◽  
Data Mining Algorithm ◽  
Sales Data ◽  
The Right ◽  
Or Organization ◽  
Product Sales ◽  
The Relationship ◽  
Confidence Value

Any company or organization that wants to survive needs to determine the right business strategy. The product sales data carried out by Lakoe Dessert Pondok Kacang will eventually result in a pile of data, so it is unfortunate if it is not re-analyzed. The products offered vary with a wide variety of products as many as 45 products, to find out the products with the most sales and the relationship between one product and another, one of the algorithms is needed in the data mining algorithm, namely the a priori algorithm to find out, and with the help of the Rapidminer 5 application, with a support value 2,4% and a confidence value 50%, products that customers often buy or are interested in can be found. This study used sales data for March 2020, which amounted to 209 transaction data. From the research, it was found that the item with the name Pudding Strawberry and Pudding Vanilla was the product most purchased by consumers. With knowledge of the most sold products and the patterns of purchasing goods by consumers, Lakoe Dessert Pondok Kacang can develop marketing strategies to market other products by analyzing the profits from selling the most sold products and anticipating running out or empty of stock or materials at a later date.

scholarly journals IMPLEMENTASI DATA MINING UNTUK MENGETAHUI POLA PEMBELIAN OBAT MENGGUNAKAN ALGORITMA APRIORI

2020 ◽  
Vol 17 (2) ◽  
pp. 396-402
Author(s):  
Nadya Febrianny Ulfha ◽  
Ruhul Amin
Keyword(s):  
Data Mining ◽  
Association Rules ◽  
A Priori ◽  
Marketing Strategies ◽  
Business World ◽  
Association Pattern ◽  
Green Lake ◽  
Purchasing Patterns ◽  
The Relationship ◽  
Confidence Value

Competition in the business world requires entrepreneurs to think of finding a way or method to increase the transaction of goods sold. The purpose of this research is to provide drug stock data that is widely purchased by pharmacy customers at Kimia Farma, Green Lake branch in Jakarta. The algorithm used in this study is a priori to determine the relationship between the frequency of sales of drug brands most frequently purchased by customers. The association pattern formed with a minimum support of 40% and a minimum value of 70% confidence produces 17 association rules. The strong rules obtained are that if you buy a 500Mg Ponstan KPL @ 100, you will buy an Incidal OD 10Mg Cap with a support value of 59% and a confidence value of 84%. A priori algorithm can be used by companies to develop marketing strategies in marketing products by examining consumer purchasing patterns.

IMPLEMENTASI METODE DATA MINING APRIORI PADA APLIKASI PENJUALAN PT. TIGA RAKSA SATRIA

2020 ◽  
Vol 17 (1) ◽  
pp. 329-338
Author(s):  
Siti Qomariah ◽  
Hanifah Ekawati ◽  
Sepriyadi Belareq
Keyword(s):  
Data Mining ◽  
A Priori ◽  
Apriori Algorithm ◽  
Analysis Method ◽  
Strategic Information ◽  
Sales Data ◽  
Data Application ◽  
Product Sales

been done computerized, but the sales data has not been processed optimally. there is no application that analyzes sales data for category, planning and service to consumers. Analyzing sales data is an important part of the company, an analysis of sales results has an impact on the profits to be gained by the company. Datamining is the science of digging up valuable information and knowledge in databases. One algorithm in data mining is a priori algorithm. Datamining is widely implemented in various fields such as business, commerce, and others. This research aims to make an application with the Application of Data Mining Basketball Analysis Method with Apriori Algorithm to process the sales data in a more structured, detailed and know the problems in product sales. This application generates rules that help draw conclusions needed for drawing conclusions of strategic information for companies regarding sales data. Application made with the application of a priori methods helps in the analysis of sales data that is owned. 

scholarly journals Assosiation Rules for Product Sales Data Analysis Using The Apriori Algorithm

SinkrOn ◽  
2020 ◽  
Vol 5 (1) ◽  
pp. 84
Author(s):  
Jarseno Pamungkas ◽  
Yopi Handrianto
Keyword(s):  
A Priori ◽  
Data Mining Algorithm ◽  
Apriori Algorithm ◽  
Transaction Data ◽  
Sales Strategy ◽  
Sales Process ◽  
Calculation Process ◽  
Product Sales ◽  
The Relationship ◽  
A Company

To increase sales transactions, the company must be able to compete with other competitors so that it requires an appropriate strategy in carrying out the sales process carried out. In addition to the marketing strategy, the company must be able to analyze the products sold based on the number of sales that have occurred so that the company can see which products are more dominant in consumer demand so that the company can determine a more effective sales strategy. PT. Surya Indah City is a company engaged in the sale of various clothing and accessories. In an effort to increase sales of its products, an analysis is needed to be able to increase company revenue by utilizing sales transaction data it has. To analyze the relationship between clothing products and accessories which are more predominantly sold and other available clothing and accessories products, a data mining algorithm is used, namely the a priori algorithm. With the help of the tanagra application to carry out the calculation process, the dominant product that consumers are interested in can be determined. By using two variables that meet support and minimum confidence, it can be concluded that the most sold products are from the type of clothing, namely clothes and pants. It was concluded that the results of the known final association rules, if you buy a shirt, you will buy pants with 50% support and 75% confidence. If you buy pants, you will buy clothes with 50% support and 85% confidence.

scholarly journals IMPLEMENTASI DATA MINING UNTUK MENGETAHUI POLA PEMBELIAN OBAT MENGGUNAKAN ALGORITMA APRIORI

2020 ◽  
Vol 17 (2) ◽  
pp. 396-402
Author(s):  
Nadya Febrianny Ulfha ◽  
Ruhul Amin
Keyword(s):  
Data Mining ◽  
Association Rules ◽  
A Priori ◽  
Marketing Strategies ◽  
Business World ◽  
Association Pattern ◽  
Green Lake ◽  
Purchasing Patterns ◽  
The Relationship ◽  
Confidence Value

Competition in the business world requires entrepreneurs to think of finding a way or method to increase the transaction of goods sold. The purpose of this research is to provide drug stock data that is widely purchased by pharmacy customers at Kimia Farma, Green Lake branch in Jakarta. The algorithm used in this study is a priori to determine the relationship between the frequency of sales of drug brands most frequently purchased by customers. The association pattern formed with a minimum support of 40% and a minimum value of 70% confidence produces 17 association rules. The strong rules obtained are that if you buy a 500Mg Ponstan KPL @ 100, you will buy an Incidal OD 10Mg Cap with a support value of 59% and a confidence value of 84%. A priori algorithm can be used by companies to develop marketing strategies in marketing products by examining consumer purchasing patterns.  

scholarly journals IMPLEMENTASI METODE DATA MINING APRIORI PADA APLIKASI PENJUALAN PT. TIGA RAKSA SATRIA

2020 ◽  
Vol 17 (1) ◽  
pp. 329-338
Author(s):  
Siti Qomariah ◽  
Hanifah Ekawati ◽  
Sepriyadi Belareq
Keyword(s):  
Data Mining ◽  
A Priori ◽  
Apriori Algorithm ◽  
Analysis Method ◽  
Strategic Information ◽  
Sales Data ◽  
Data Application ◽  
Recording Process ◽  
Product Sales ◽  
A Company

PT. Tiga Raksa Satria, Tbk is a company engaged in trading in the form of selling products of various brands to shops in Samarinda. the recording process of selling has been done computerized, but the sales data has not been processed optimally. there is no application that analyzes sales data for category, planning and service to consumers. Analyzing sales data is an important part of the company, an analysis of sales results has an impact on the profits to be gained by the company. Datamining is the science of digging up valuable information and knowledge in databases. One algorithm in data mining is a priori algorithm. Datamining is widely implemented in various fields such as business, commerce, and others. This research aims to make an application with the Application of Data Mining Basketball Analysis Method with Apriori Algorithm to process the sales data in a more structured, detailed and know the problems in product sales. This application generates rules that help draw conclusions needed for drawing conclusions of strategic information for companies regarding sales data. Application made with the application of a priori methods helps in the analysis of sales data that is owned.

Implementation of data mining as a support of business application strategy

2018 ◽  
Vol 5 (1) ◽  
pp. 47-55
Author(s):  
Florensia Unggul Damayanti
Keyword(s):  
Data Mining ◽  
Random Forest ◽  
Business Strategy ◽  
Input Parameter ◽  
Data Mining Algorithm ◽  
Complex Data ◽  
Business Decision ◽  
Marketing Department ◽  
Business Application ◽  
Complex Data Sets

Data mining help industries create intelligent decision on complex problems. Data mining algorithm can be applied to the data in order to forecasting, identity pattern, make rules and recommendations, analyze the sequence in complex data sets and retrieve fresh insights. Yet, increasing of technology and various techniques among data mining availability data give opportunity to industries to explore and gain valuable information from their data and use the information to support business decision making. This paper implement classification data mining in order to retrieve knowledge in customer databases to support marketing department while planning strategy for predict plan premium. The dataset decompose into conceptual analytic to identify characteristic data that can be used as input parameter of data mining model. Business decision and application is characterized by processing step, processing characteristic and processing outcome (Seng, J.L., Chen T.C. 2010). This paper set up experimental of data mining based on J48 and Random Forest classifiers and put a light on performance evaluation between J48 and random forest in the context of dataset in insurance industries. The experiment result are about classification accuracy and efficiency of J48 and Random Forest , also find out the most attribute that can be used to predict plan premium in context of strategic planning to support business strategy.

Fitting Business Strategy and Organization Archetype to Create Organization Business Excellence

2015 ◽  
Vol 21 (4) ◽  
pp. 805-808
Author(s):  
Heru Santosa Hadiyanto
Keyword(s):  
Organization Theory ◽  
Business Strategy ◽  
Management Strategy ◽  
Organization Structure ◽  
Performance Excellence ◽  
Core Concept ◽  
The Core ◽  
Business Excellence ◽  
The Right ◽  
The Relationship

Strategic management’s perspective focus about how an organization creates competitive advantage to achieved performance excellence. As the core concept of strategic management, strategy defined as a way of adjusting the relationship between an organization and its environment, and that structures in turn must fit the strategy. In other statement, when this strategy linked with the perspective of organization theory, strategy can implement optimally if the organization structure designed to support the strategy and inefficiency in business process will be happen if the strategy and structure doesn’t connected. Based on this perspective, this paper focused to make proposition about the right alignment of business strategy concept and organizational archetype concept to create organization business excellence.

scholarly journals Analysis of sales levels of pharmaceutical products by using data mining algorithm C45

2021 ◽  
Vol 22 (1) ◽  
pp. 476
Author(s):  
Rini Sovia ◽  
Abulwafa Muhammad ◽  
Syafri Arlis ◽  
Guslendra Guslendra ◽  
Sarjon Defit
Keyword(s):  
Data Mining ◽  
Decision Tree ◽  
Data Processing ◽  
Medicinal Product ◽  
Pharmaceutical Products ◽  
Data Mining Algorithm ◽  
Sales Data ◽  
Great Demand ◽  
Mining Algorithm ◽  
Using Data

<p>This research was conducted to analyze the level of sales of pharmaceutical products at a Pharmacy. This is done to find out the types of products that have high and low sales levels. This study uses the C45 Data Mining Algorithm concept that will produce a conclusion on the prediction of sales of pharmaceutical products through data processing obtained from sales transactions at pharmacies. This C45 algorithm will form a decision tree that provides users with knowledge about products that are in great demand by consumers based on sales data and predetermined variables. The final result of the C45 algorithm produces a number of rules that can identify the inheritance of a type of medicinal product. C45 algorithm is able to produce 20 types of categories that will be labeled goals based on the number of pharmaceutical products, since it can be concluded that C45 successfully defines 55% of the existing objective categories.</p>

scholarly journals Implementasi Data Mining Menggunakan Algoritma Apriori Pada Penjualan Suku Cadang Motor

2021 ◽  
Vol 14 (2) ◽  
pp. 125
Author(s):  
Ainul Mardiaha ◽  
Yulia Yulia
Keyword(s):  
Data Mining ◽  
Association Rules ◽  
Association Rule ◽  
A Priori ◽  
Spare Parts ◽  
Frequent Itemset ◽  
Sales Data ◽  
Minimum Support ◽  
Relationship Of

This research was carried out to simplify or assist Candra Motor workshop owners in managing data and archives of motorcycle parts sales by applying a data mining a priori algorithm method. Data mining is an operation that uses a particular technique or method to look for different patterns or shapes in a selected data. Sales data for a year with the number of 15 items selected using the priori algorithm method. A priori algorithm is an algorithm for taking data with associative rules (association rule) to determine the associative relationship of an item combination. In a priori algorithm, it is determined frequent itemset-1, frequent itemset-2, and frequent itemset-3 so that the association rules can be obtained from previously selected data. To obtain the frequent itemset, each selected data must meet the minimum support and minimum confidence requirements. In this study using minimum support ? 7 or 0.583 and minimum confidence of 90%. So that some rules of association were obtained, where the calculation of the search for association rules manually and using WEKA software obtained the same results.By fulfilling the minimum support and minimum confidence requirements, the most sold spare parts are inner tube, Yamaha oil and MPX oil.

scholarly journals Application Of Pizza Sales Data Mining Using Apriori Method

SinkrOn ◽  
2020 ◽  
Vol 4 (2) ◽  
pp. 1 ◽  
Author(s):  
Rusdiansyah Rusdiansyah ◽  
Nining Suharyanti ◽  
Triningsih Triningsih ◽  
Muhammad Darussalam
Keyword(s):  
Data Mining ◽  
Data Collection ◽  
Association Rules ◽  
A Priori ◽  
Apriori Algorithm ◽  
Mining Method ◽  
Processed Food ◽  
Sales Data ◽  
Business Opportunity ◽  
Use Of Data

Pizza is a processed food originating from Italy and has been spread in various other countries including one of them in Indonesia. Pizza is a processed food that is currently sought after by various groups of people so as to make the pizza business opportunity very profitable, if it is run in a food business. Currently the pizza business has very favorable prospects when compared to other businesses. Moreover, the targeted target can be from all walks of life from children to adults. Pizza sales transactions that produce sales data every day, have not been able to maximize the use of sales data. Sales data is only stored as an archive, so it becomes a pile of data. Therefore the use of data mining is used to solve this problem. A priori algorithm is a data mining method by using minimum support parameters, minimum confidence and will analyze in the period of every month of sales transactions. This study produces data on the results of the process of association rules from the data collection of sales transactions. From the association rules it can be concluded that the pattern of pizza sales, where consumers more often buy Meatzza and Cheese Mania, as evidenced by the results of calculations using Apriori Algorithm and Rapidminer 5.3, with support of 30% and 60% confidence.

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