scholarly journals Perceptions of election poll reporting and their effects on the support for election poll censorship: Structural equation models for mediating roles of the third person effect, importance of electability, and voting behavior and moderating role of education level

2014 ◽  
Vol null (32) ◽  
pp. 7-25
Author(s):  
Yong-Ho Kim
Author(s):  
Matthias Hofer

Abstract. This was a study on the perceived enjoyment of different movie genres. In an online experiment, 176 students were randomly divided into two groups (n = 88) and asked to estimate how much they, their closest friends, and young people in general enjoyed either serious or light-hearted movies. These self–other differences in perceived enjoyment of serious or light-hearted movies were also assessed as a function of differing individual motivations underlying entertainment media consumption. The results showed a clear third-person effect for light-hearted movies and a first-person effect for serious movies. The third-person effect for light-hearted movies was moderated by level of hedonic motivation, as participants with high hedonic motivations did not perceive their own and others’ enjoyment of light-hearted films differently. However, eudaimonic motivations did not moderate first-person perceptions in the case of serious films.


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