scholarly journals Evaluating Students' Behavioral Intentions Towards Ecotourism: an Extended Theory Of Planned Behavior Perspective

2021 ◽  
Vol 25 (4) ◽  
pp. 403-418
Author(s):  
H.M. Kamrul Hassan ◽  
Saikat Das ◽  
Mohammed Shahedul Quader
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Behavioral Intention ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Environmental Knowledge ◽  
Equation Modeling ◽  
Survey Method ◽  
Perceived Behavioral Control ◽  
Extended Theory

From an environmental standpoint, ecotourism has been drawn to attention by diverse communities all around the world. This empirical study aims to evaluate the behavioral intention of students by adopting an extended theory of planned behavior model by incorporating environmental concern and environmental knowledge from a developing country perspective. To get realistic output, structural equation modeling has been incorporated for systematic statistical analysis through using SMARTPLS 3.0, where data have been collected from 393 university students through a survey method. From an ecotourism point of view, a number of findings have been revealed in this study, such as students' attitude and perceived behavioral control have significant positive impacts on the behavioral intention towards ecotourism; results further proponed that environmental concerns have a significant effect on attitude, subjective norm, perceived behavioral control, and behavioral intention towards ecotourism, environmental knowledge had no significant effect on the behavioral intention towards ecotourism. Finally, it had a positive impact on attitude towards ecotourism, subjective norm, and perceived behavioral control. On the basis of constructive analysis, theoretical and practical implications are depicted in the form of a contribution of knowledge, which will add value to the decision-making process of various stakeholders.

scholarly journals Can Climate Change Awareness Predict Pro-Environmental Practices in Restaurants? Comparing High and Low Dining Expenditure

2019 ◽  
Vol 11 (23) ◽  
pp. 6777 ◽  
Author(s):  
Myung Ja Kim ◽  
C. Michael Hall
Keyword(s):  
Climate Change ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Behavioral Intention ◽  
Behavioral Control ◽  
Group Analysis ◽  
Waste Reduction ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Extended Theory

The purpose of this study is to develop a better understanding of what makes consumers reduce waste in order to address climate change, particularly when dining out. To accomplish this goal, this research constructs an extended theory of planned behavior model, using four main constructs of attitude, subjective norm, perceived behavioral control, and behavioral intention and incorporating climate change awareness and mitigation pursuing actions, anticipated pride and guilt, and high and low levels of dining expenses. An online survey was conducted of 482 respondents aged 20 years old or over who had dined in restaurants in the previous month in 2019. A partial least squares-structural (PLS) equation modeling analysis has been utilized with multi-group analysis. Results reveal that climate change awareness has significant effects on attitude and behavior intention, and climate change mitigation pursuing actions positively influence attitude and behavioral intention to reduce waste. Consumers’ anticipated emotions lead to their behavioral intention. Diners’ behavioral intention to reduce waste is significantly influenced by their attitude, subjective norms, and perceived behavioral control on waste reduction in restaurants. The levels of dining expenses significantly moderate seven out of nine hypotheses. Research on consumers’ waste reduction in relation to climate change is not sufficiently conducted in the foodservice sector. Using an extended theory of planned behavior (TPB) to understand diner behavior related to waste reduction and climate change, this study therefore makes an important contribution to improving sustainability in foodservices, especially in the Asian context.

The Theory of Planned Behavior and Physical Activity Change: Outcomes of the Aging Well and Healthily Intervention Program for Older Adults

2017 ◽  
Vol 25 (3) ◽  
pp. 438-445 ◽  
Author(s):  
Elske Stolte ◽  
Marijke Hopman-Rock ◽  
Marja J. Aartsen ◽  
Theo G. van Tilburg ◽  
Astrid Chorus
Keyword(s):  
Physical Activity ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Structural Equation ◽  
Intervention Program ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Aging Well

The predictive value of the Theory of Planned Behavior (TPB) on intention and physical activity (PA) over time was examined. Data from the Aging Well and Healthily intervention program (targeting perceived behavioral control and attitude, not subjective norm) were analyzed, including pretest (T0), posttest (T1, except subjective norm) and 4–6 months follow-up (T2, PA outcomes only) (N = 387, M age 72 years). Structural equation modeling was used to test a TPB model. PA was measured subjectively using the Voorrips sports subscale (T0 and T2), items measured perceived increase in PA (T1), and adherence to exercises (T1 and T2). Model fit was good. The TPB explained variation in intention well (R2 .54–.60) and some PA behavior (R2 .13–.16). The intervention successfully got participants to exercise independent of the measured TPB concepts. More TPB studies in the context of interventions are needed.

Analysis of Mechanisms of Health Behavioral Intention Change Through Serious Game Targeting Lifestyle-related Diseases: Experimental Study With Different Age Groups (Preprint)

2021 ◽  
Author(s):  
Mahiro Egashira ◽  
Daisuke Son ◽  
Arisa Ema
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Behavioral Intention ◽  
Serious Games ◽  
Behavioral Control ◽  
Age Groups ◽  
Serious Game ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Lifestyle Related Diseases

BACKGROUND Health activities should be tailored to individual lifestyles and values. To raise awareness of practical health behaviors, various practices related to health education, such as interactive activities among individuals with different backgrounds, have been developed. Moreover, serious games have been used as a tool for facilitating communication. However, studies that investigated the mechanisms of behavioral intention change in relation to health through serious games based on the framework of the theory of planned behavior are few. OBJECTIVE The study aims to investigate the mechanisms of behavioral intention change among participants of various age groups after intervention using a serious game called “Negotiate Battle,” which is established to increase awareness of lifestyle-related diseases. METHODS Three age groups (i.e., adults, university students, and high school students) played the serious game and answered a questionnaire before, immediately after, and 2–4 weeks after the game. The questionnaire was composed of four factors according to the theory of planned behavior. The study employed structural equation modeling and compared the results of the three groups. RESULTS The study found that perceived behavior control was the key factor of behavioral intention change. Immediately after the game, causal relationship from perceived behavioral control to behavioral intention was enhanced or maintained for all groups. Analysis of free descriptions after intervention suggested that experiencing dilemma is related to learning and behavioral intention. CONCLUSIONS The study revealed that the serious game changed the behavioral intention of adolescents and adults regarding lifestyle-related diseases, and changes in perceived behavioral control mediated the alteration mechanism.

Using the theory of planned behavior to explain intention to eat a healthful diet among Southeastern United States office workers

2018 ◽  
Vol 48 (2) ◽  
pp. 365-374 ◽  
Author(s):  
Michael A. Close ◽  
Leslie A. Lytle ◽  
Ding-Geng Chen ◽  
Anthony J. Viera
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Structural Equation ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Office Workers ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Content Type ◽  
Southeastern Us

Purpose This study aims to test the utility of the theory of planned behavior (TPB) for explaining intention to eat a healthful diet in a sample of Southeastern US office workers. Design/methodology/approach Participants in a worksite nutrition study (n = 357) were invited to complete an online questionnaire including measures of TPB constructs at baseline. The questionnaire included valid and reliable measures of TPB constructs: behavioral beliefs, normative beliefs, control beliefs, attitudes toward behavior, subjective norm, perceived behavioral control and intention. Data were collected from 217 participants (60.8 per cent response rate). Confirmatory factor analysis and structural equation modeling were conducted to test the hypothesized TPB model. Findings The model fit was satisfactory (χ2 = p < 0.0001, RMSEA = 0.06, CFI = 0.91, TLI = 0.90, SRMR = 0.09). All structural relationships between TPB constructs were statistically significant in the hypothesized direction (p < 0.05). Attitude toward behavior, subjective norm and perceived behavioral control were positively associated with intention (R2 = 0.56). Of all TPB constructs, the influence of perceived behavioral control on intention was the strongest (β = 0.62, p < 0.001). Originality/value Based on this sample of Southeastern US office workers, TPB-based interventions may improve intention to eat a healthful diet. Interventions that strengthen perceived control over internal and external factors that inhibit healthful eating may be particularly effective in positively affecting intention to eat a healthful diet, and subsequent food intake.

scholarly journals Fear of COVID-19 and Perceived COVID-19 Infectability Supplement Theory of Planned Behavior to Explain Iranians’ Intention to Get COVID-19 Vaccinated

Vaccines ◽  
2021 ◽  
Vol 9 (7) ◽  
pp. 684
Author(s):  
Rafat Yahaghi ◽  
Safie Ahmadizade ◽  
Razie Fotuhi ◽  
Elham Taherkhani ◽  
Mehdi Ranjbaran ◽  
...  
Keyword(s):  
Theory Of Planned Behavior ◽  
Root Mean Square ◽  
Planned Behavior ◽  
Structural Equation ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Equation Modeling ◽  
Cluster Sampling ◽  
Perceived Behavioral Control ◽  
Mean Square

One of the most efficient methods to control the high infection rate of the coronavirus disease 2019 (COVID-19) is to have a high coverage of COVID-19 vaccination worldwide. Therefore, it is important to understand individuals’ intention to get COVID-19 vaccinated. The present study applied the Theory of Planned Behavior (TPB) to explain the intention to get COVID-19 vaccinated among a representative sample in Qazvin, Iran. The TPB uses psychological constructs of attitude, subjective norm, and perceived behavioral control to explain an individual’s intention to perform a behavior. Fear and perceived infectability were additionally incorporated into the TPB to explain the intention to get COVID-19 vaccinated. Utilizing multistage stratified cluster sampling, 10,843 participants (4092 males; 37.7%) with a mean age of 35.54 years (SD = 12.00) completed a survey. The survey assessed TPB constructs (including attitude, subjective norm, perceived behavioral control, and intention related to COVID-19 vaccination) together with fear of COVID-19 and perceived COVID-19 infectability. Structural equation modeling (SEM) was performed to examine whether fear of COVID-19, perceived infectability, and the TPB constructs explained individuals’ intention to get COVID-19 vaccinated. The SEM demonstrated satisfactory fit (comparative fit index = 0.970; Tucker-Lewis index = 0.962; root mean square error of approximation = 0.040; standardized root mean square residual = 0.050). Moreover, perceived behavioral control, subjective norm, attitude, and perceived COVID-19 infectability significantly explained individuals’ intention to get COVID-19 vaccinated. Perceived COVID-19 infectability and TPB constructs were all significant mediators in the relationship between fear of COVID-19 and intention to get COVID-19 vaccinated. Incorporating fear of COVID-19 and perceived COVID-19 infectability effectively into the TPB explained Iranians’ intention to get COVID-19 vaccinated. Therefore, Iranians who have a strong belief in Muslim religion may improve their intention to get COVID-19 vaccinated via these constructs.

scholarly journals The Influence of Media Usage on Iranian Students’ Pro-Environmental Behaviors: An Application of The Extended Theory of Planned Behavior

2021 ◽  
Vol 13 (15) ◽  
pp. 8299
Author(s):  
Saeid Karimi ◽  
Genovaitė Liobikienė ◽  
Heshmatollah Saadi ◽  
Fatemeh Sepahvand
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Media Use ◽  
Behavioral Control ◽  
Environmental Knowledge ◽  
Theoretical Research ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Environmental Behaviors ◽  
Iranian Students

The current study attempted to understand factors influencing students’ pro-environmental intentions and behaviors in a developing nation, namely Iran. To do so, a theoretical research model was established by adding media use and environmental knowledge into the theory of planned behavior (TPB). Data were collected using a self-administered questionnaire survey from a sample of 327 Iranian students and analyzed with the help of partial least squares structural equation modeling (PLS-SEM). The results supported the applicability of including additional constructs in the TPB, as it has improved the predictive utility of the proposed model. The results indicated that perceived behavioral control, subjective norms, and environmental knowledge were positively associated with pro-environmental intentions. Furthermore, pro-environmental intentions, perceived behavioral control, and environmental knowledge were related to pro-environmental behaviors. Perceived behavioral control and environmental knowledge were also indirectly related to pro-environmental behaviors through pro-environmental intentions. Notably, media use was directly related to pro-environmental behaviors and indirectly related to pro-environmental intentions through perceived behavioral control and environmental knowledge. The theoretical and practical implications of the findings are highlighted.

scholarly journals Determining behavioral intention and its predictors towards cervical cancer screening among women in Gomma district, Jimma, Ethiopia: Application of the theory of planned behavior

PLoS ONE ◽  
2020 ◽  
Vol 15 (11) ◽  
pp. e0238472
Author(s):  
Wadu Wollancho ◽  
Demuma Amdissa ◽  
Shemsedin Bamboro ◽  
Yitbarek Wasihun ◽  
Kasahun Girma Tareke ◽  
...  
Keyword(s):  
Cervical Cancer ◽  
Regression Analysis ◽  
Cancer Screening ◽  
Theory Of Planned Behavior ◽  
Cervical Cancer Screening ◽  
Planned Behavior ◽  
Behavioral Intention ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Perceived Behavioral Control

Background Cervical Cancer is the leading cause of cancer-related deaths among Ethiopian women. Despite many interventions were conducted, there is low uptake of cervical cancer screening services. Also, limited evidence was available on the women’s intention and its predictors towards cervical cancer screening. Therefore, this study was aimed at determining the intention and predicators of behavioral intention toward cervical cancer screening. Methods A cross-sectional study was conducted in the Gomma district, Jimma, Ethiopia from August 1–30, 2019. The total sample sizes were 422 and a systematic random sampling technique was employed to select the samples. Data were collected through interviews using a structured questionnaire guide. Data were entered in epidata, and exported and analyzed using SPSS version 20.0 software. Descriptive, correlation, and multicollinearity analysis were done. Also, simple and multiple linear regression analysis were performed to identify the predictors for behavioral intention. The p-value<0.05 was used to declare a significant association. Result The response rate was 382 (90.5%). The mean age of the participants was of 26.45 (SD = 4.76). Direct attitude, subjective norm, and perceived behavioral control had a mean score of 16.78 (SD = 2.87), 15.61(SD = 1.92), and 12.86 (SD = 4.85), respectively. The intention has a mean score of 14.52 (SD = 4.01). From regression analysis, direct attitude (B = 0.346, p<0.001), direct subjective norm (B = 0.288, p = 0.008), direct perceived behavioral control (B = 0.132, p = 0.002) indirect attitude (B = 0.015, p = 0.019) and the indirect perceived behavioral control (B = 0.132, p = 0.002) were statistically significant with intention. Conclusion From this study, it was understood that women’s intention towards cervical cancer screening was low. The predictors were the direct and indirect attitude, direct and indirect subjective norm, direct and indirect perceived behavioral control. This calls a need to develop strategies and take action to improve the attitude of women and their influential peoples and increase sense of control to improve their intention to screen for cervical cancer. Moreover, health care providers should have to conduct social and behavioral change communication to improve women’s health seeking behavior towards cervical cancer screening applying the concept of theory of planned behavior.

scholarly journals Exploring Graduate Students’ Attitudes towards Team Research and Their Scholarly Productivity: A Survey Guided by the Theory of Planned Behavior

10.28945/2089 ◽  
2015 ◽  
Vol 10 ◽  
pp. 001-017
Author(s):  
Tianlan Wei ◽  
Alime N Sadikova ◽  
Lucy Barnard-Brak ◽  
Eugene W. Wang ◽  
Dilshod Sodikov
Keyword(s):  
Graduate Students ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Scholarly Productivity ◽  
Team Research ◽  
Students Attitudes

This study explores the attitudinal and motivational factors underlying graduate students’ attitudes towards team research. Guided by the Theory of Planned Behavior, we hypothesize that attitude, subjective norm, and perceived behavioral control are three major determinants of graduate students’ intentions to conduct team research. An instrument was developed to measure the influences of these factors on students’ intentions and relevant scholarly productivity. A total of 281 graduate students from a large, comprehensive university in the southwest United States participated in the survey. Descriptive statistics reveal that around two-thirds of graduate students have no co-authored manuscripts submitted for publication since they started graduate school. Factor analyses validated the factor structure of the instrument, and the results of Structural Equation Modeling show that (a) graduate students’ attitudes towards team research have a positive correlation with their attitudes towards individual research; (b) attitude towards team research, subjective norm, and perceived behavioral control, along with students’ discipline/major areas and classification, account for 58% of the variance in the intention to conduct team research; and (c) subjective norm appears to be the most influential factor in the model, followed by attitude; while perceived behavioral control is not of much importance. These findings provide implications for academic departments and programs to promote graduate students’ team research. Specifically, creating a climate for collaborative research in academic programs/disciplines/universities may work jointly with enhancing students’ appraisals of such collaborations.

scholarly journals Extended Theory of Planned Behavior (ETPB): Investigating Customers’ Perception of Restaurants’ Sustainability by Testing a Structural Equation Model

2018 ◽  
Vol 10 (7) ◽  
pp. 2580 ◽  
Author(s):  
Aurelio Tommasetti ◽  
Pierpaolo Singer ◽  
Orlando Troisi ◽  
Gennaro Maione
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Behavioral Intention ◽  
Structural Equation ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Equation Model ◽  
Perceived Usefulness ◽  
The Other ◽  
Perceived Behavioral Control

In the modern competitive scenario, all companies seek to understand how to achieve success. One of the keys to conquer/maintain market shares is sustainability, which is a hot topic of numerous studies that have focused on its use as a solution to obtain social, environmental, economic, and cultural benefits. To this end, the present work aims to identify the variables able to guide consumers towards the choice of sustainable restaurants through the conceptual extension of a theoretical model known in literature as Theory of Planned Behavior (TPB). The authors propose an Extended Theory of Planned Behavior (ETPB), consisting of seven variables: attitude; subjective norm; perceived behavioral control; perceived usefulness; curiosity; behavioral intention; and behavior. The authors used a quantitative approach based on the test of a Structural Equation Model (SEM). Overall, 1023 questionnaires were analyzed. The results of the analysis provided empirical evidence for the hypotheses formulated suggesting that attitude, subjective norm, perceived behavioral control, perceived usefulness, and curiosity affected the consumers’ behavioral intention to prefer sustainable restaurants and that behavioral intention affected their actual behavior. Based on what emerged from the analysis, the work could be understood as a useful tool for scholars and practitioners, suggesting interesting theoretical and managerial implications. In fact, on the one hand, it contributes to the enrichment of scientific literature related to the factors triggering human choices, and, on the other, it helps maximize the success of the restaurants by highlighting the levers to be actioned to improve business performances. However, the paper presents a main limit, linkable to the fact that, whilst the use of questionnaires represents an advantage in terms of sample size, on the other hand, it does not allow us to go deeper in understanding the reasons why people prefer restaurants that adopt sustainable practices.

scholarly journals ANALYSIS INTENTION OF FARMER CARD UTILIIZATION USING THEORY OF PLANNED BEHAVIOR

2018 ◽  
Vol 3 (2) ◽  
pp. 16 ◽  
Author(s):  
Mutiara Mar atu Sholihah ◽  
Moh Djemdjem Djamaludin
Keyword(s):  
Statistical Analysis ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Structural Equation ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Variable Theory ◽  
Positive Effects

<p class="normal">One of the Indonesia government’s policies in an effort to increase production and productivity of agricultural commodities is providing subsidized fertilizer for farmers. Currently, the government implements the farmer card program as an effort to facilitate farmers in purchasing subsidized fertilizers. This program will be implemented simultaneously in 2020, but in 2018 there are some areas that already implemented the farmer card system as a trial area. This study aims to analyze the farmer intention in term of using a farmers card in Rancaekek. The analysis used is Theory of Planned Behavior (TPB), statistical analysis, and structural equation modeling (SEM). The research design used cross-sectional study. The sampling method used probability sampling - simple random sampling. 100 farmers were interviewed in sub-district Rancaekek from 1492 farmers.</p><p class="normal">Based on the statistical analysis using SEM showed that attitude toward behavior, subjective norm, and perceived behavioral control are significant and have positive effects on the intention of using farmers card. So that, the higher farmers attitude toward behavior, subjective norm, and perceived behavioral control, the higher the farmer intention of using farmer card. All of the variable Theory of Planned Behavior is a determinant factor in influencing the intention of using the farmer card. Attitude toward behavior has the largest influence on farmers intention of using farmer card and subjective norm has the smallest influence in farmers intention of using farmer card.</p>

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