scholarly journals The linkage between competitive intelligence and competitive advantage in emerging market business: A case in the commercial vehicle industry

2020 ◽  
Vol 10 (3) ◽  
Author(s):  
Stefan Zwerenz
Keyword(s):  
European Union ◽  
Firm Performance ◽  
Competitive Advantage ◽  
Commercial Vehicle ◽  
Single Case ◽  
Emerging Market ◽  
Competitive Intelligence ◽  
Vehicle Manufacturer ◽  
Research Questions ◽  
Process Structure

To achieve competitive advantage (CA) in emerging markets (EM) firms aresuggested to increase market orientation, using competitive intelligence (CI) as a source toincrease firm performance. However, in-depth linkage between CA and CI, as well as itsawareness/culture and process/structure constructs, has been researched and understood onlyin a limited way in general and for EM business in particular. This paper gives in-depthclarification of six research questions relating to the connection between CI, its constructs andCA for EM business as well as how CI as a product/process could be adapted for a larger impacton CA. It reports on a qualitative, document and interview data based in-depth single case studyat a CI department of a European Union (EU) commercial vehicle manufacturer engaging inEM business. It finds that overall the linkage of CI for CA was traceable and transparent tousers/generators of CI in the specific case with ambiguously perceived limitations, andinfluenced by seven identified factors. Seven out of eight pre-identified CI constructs werepromoted but also heterogeneously understood as contributing to CA, with no other relevantconstructs identifiable. Adaptions for more impact on CA were recommended for CI as a productin a limited sense, and as a process with eight potential levers more comprehensively. Theseresults help businesses to improve CI, its constructs, its products and process for a betterlinkage to CA and firm performance.

How Marketing Capabilities Create Competitive Advantage in Turkey

2015 ◽  
pp. 1602-1621
Author(s):  
Rifat Kamasak
Keyword(s):  
Firm Performance ◽  
Competitive Advantage ◽  
Emerging Market ◽  
Investment Decisions ◽  
Corporate Image ◽  
The Other ◽  
Strategic Marketing ◽  
Marketing Capabilities ◽  
Brand Reputation ◽  
Strategic Assets

Marketing capabilities have been identified as major determinants of firm performance because they address the so-called VRIN (Valuable, Rare, Imitable, Non-substitutable) criteria of strategic assets. However, considerably less attention has been paid to marketing capabilities and their effects on the creation of competitive advantage in the literature of strategic marketing. This study investigates the effects of marketing capabilities on firm performance through an empirical study conducted in the large emerging market of Turkey. The relative effects of Specialized Marketing Capabilities (SMC), Architectural Marketing Capabilities (AMC), and Market Information Processing Capabilities (MIPC) on sales turnover, market share, and profitability are explored on a sample of 198 Turkish firms operating in different industries. The findings reveal that all capabilities have positive and significant effects on firm performance, although SMC is seen as the most influential capability. The other capabilities of MIPC and AMC follow it, respectively. Therefore, the study suggests that with respect to resource allocation and investment decisions, priority should be given to specialized marketing capabilities such as innovativeness, brand reputation, corporate image, and creative advertising, which are positively and significantly associated with firm performance in the study.

scholarly journals Does ownership structure influence firm performance? Empirical insights from an emerging market

2012 ◽  
Vol 1 (4) ◽  
pp. 165-175 ◽  
Author(s):  
Everton Dockery ◽  
Ioraver Tsegba ◽  
Wilson Herbert
Keyword(s):  
Firm Performance ◽  
Ownership Structure ◽  
Emerging Market ◽  
Corporate Control ◽  
Effective Mechanism ◽  
Institutional Climate ◽  
Concentrated Ownership ◽  
Alternative Hypotheses ◽  
Research Questions ◽  
The Relationship

This paper examines empirically the question of whether ownership structure leads to improvements in firm performance in an emerging market like Nigeria. The institutional climate in Nigeria differs from that of many industrialized economies in several ways, including a weak corporate control market, a strong concentrated ownership and weak investor protection. We utilize data on 73 firms, allowing us to discriminate between alternative hypotheses and to answer causal research questions on the relationship between ownership structure and firm performance. The results for concentrated ownership structure suggest that concentrated ownership has negative and insignificant impact on firm performance, which lend some credence to the entrenchment effects. Overall, the evidence supports the view that foreign ownership can be an effective mechanism to impact and thus ameliorate performance and, moreover, highlights the importance of assessing firm performance across alternative governance structures.

How Marketing Capabilities Create Competitive Advantage in Turkey

2014 ◽  
pp. 234-254 ◽  
Author(s):  
Rifat Kamasak
Keyword(s):  
Firm Performance ◽  
Competitive Advantage ◽  
Emerging Market ◽  
Investment Decisions ◽  
Corporate Image ◽  
The Other ◽  
Strategic Marketing ◽  
Marketing Capabilities ◽  
Brand Reputation ◽  
Strategic Assets

Marketing capabilities have been identified as major determinants of firm performance because they address the so-called VRIN (Valuable, Rare, Imitable, Non-substitutable) criteria of strategic assets. However, considerably less attention has been paid to marketing capabilities and their effects on the creation of competitive advantage in the literature of strategic marketing. This study investigates the effects of marketing capabilities on firm performance through an empirical study conducted in the large emerging market of Turkey. The relative effects of Specialized Marketing Capabilities (SMC), Architectural Marketing Capabilities (AMC), and Market Information Processing Capabilities (MIPC) on sales turnover, market share, and profitability are explored on a sample of 198 Turkish firms operating in different industries. The findings reveal that all capabilities have positive and significant effects on firm performance, although SMC is seen as the most influential capability. The other capabilities of MIPC and AMC follow it, respectively. Therefore, the study suggests that with respect to resource allocation and investment decisions, priority should be given to specialized marketing capabilities such as innovativeness, brand reputation, corporate image, and creative advertising, which are positively and significantly associated with firm performance in the study.

scholarly journals EXPRESS: Unbundling the Effects of Internationalization on Firm Performance in Emerging Economies: The Moderating Effects of Strategic Resource Decisions

2021 ◽  
pp. 1069031X2110306
Author(s):  
Nilay Bicakcioglu-Peynirci ◽  
Robert E. Morgan
Keyword(s):  
Firm Performance ◽  
Emerging Economies ◽  
Emerging Market ◽  
Strategic Marketing ◽  
Slack Resources ◽  
Moderation Effect ◽  
Strategic Resource ◽  
And Performance ◽  
Resource Decisions ◽  
The Relationship

We investigate how strategic resource decisions—concerning slack resources and strategic marketing ambidexterity—influence the relationship between internationalization and firm performance of emerging market firms. Based upon the resource-based view, we synthesize two dominant, yet divergent, perspectives that explain the respective resource slack advantages and liabilities in the internationalization literature: the flexible capacity and the efficient capacity perspectives. We also explore the moderating role of strategic marketing ambidexterity which comprises a bundle of marketing activities covering both exploitation-dominant actions and exploration-dominant actions. We empirically examine our hypothesized relationships with data from a sample of 1,683 firm-year observations for the period between 2005 and 2018 and find that distinct forms of resource slacks have contrasting effects on the relationship between internationalization and performance. Our results provide strong evidence for positive moderation effect of unabsorbed slack resources and a negative moderation effect of absorbed slack resources on the internationalization-performance relationship. We also indicate nonsignificant moderating effect of strategic marketing ambidexterity, demonstrating that internationalization attains higher firm performance regardless of its exploration-dominant or exploitation-dominant strategic emphasis in emerging economies.

scholarly journals Managerial ability and firm performance: Evidence from an emerging market

2021 ◽  
Vol 8 (1) ◽  
pp. 1879449
Author(s):  
Aamir Inam Bhutta ◽  
Muhammad Fayyaz Sheikh ◽  
Aroosa Munir ◽  
Aroj Naz ◽  
Iqra Saif
Keyword(s):  
Firm Performance ◽  
Emerging Market ◽  
Managerial Ability

Role of management practices and their effects on firm performance: Emerging market context

2021 ◽  
Vol 30 (5) ◽  
pp. 467-479
Author(s):  
Nakul Parameswar ◽  
Zuby Hasan ◽  
Sanjay Dhir
Keyword(s):  
Firm Performance ◽  
Management Practices ◽  
Emerging Market

scholarly journals Strategic management model with lens of knowledge management and competitive intelligence

2017 ◽  
Vol 47 (1) ◽  
pp. 55-93 ◽  
Author(s):  
Muhammad Shujahat ◽  
Saddam Hussain ◽  
Sammar Javed ◽  
Muhammad Imran Malik ◽  
Ramayah Thurasamy ◽  
...  
Keyword(s):  
Knowledge Management ◽  
Strategic Management ◽  
Competitive Advantage ◽  
Information Resources ◽  
Competitive Intelligence ◽  
Management Model ◽  
Management Process ◽  
Content Type ◽  
Use Of Knowledge ◽  
Strategic Management Process

Purpose The purpose of this study is primarily to discuss the synergic and separate use of knowledge and intelligence, via knowledge management and competitive intelligence, in each stage of strategic management process. Next, this paper aims to discuss the implications of each stage of strategic management process for knowledge management and competitive intelligence and vice versa. Design/methodology/approach A systematic literature review was performed within time frame of 2000-2016. Extracted information from reviewed studies was synthesized and integrated in strategic management model of Fred David. Findings A strategic management model with lens of knowledge management and competitive intelligence is proposed. Each stage of knowledge management process has implications for knowledge management and competitive intelligence and vice versa. In addition, synergic and separate use of knowledge and intelligence results in effective decision-making, leading to competitive advantage. Research limitations/implications Learning curve of knowledge management and competitive intelligence and being limited to the use of Fred David model are among the many key limitations. Practical implications Experts of knowledge management, competitive intelligence and strategic management can use this study to gain competitive advantage based on knowledge and information resources. Organizations should have knowledge management function and competitive intelligence to support the strategy formulation, implementation and evaluation. Social implications Readers can take a view for how they can manage their knowledge and information resources from a strategic perspective. Originality/value This study proposes a strategic management model with lens of knowledge management and competitive intelligence. The model discusses ways for synergic and separate use of knowledge and intelligence in each stage of strategic management, leading to competitive advantage. In addition, it discusses the holistic and integrated implications of knowledge management and competitive intelligence for each stage of strategic management process and vice versa.

E-voting adoption in many countries: A literature review

2021 ◽  
pp. 205789112110405
Author(s):  
Ikhsan Darmawan
Keyword(s):  
United States ◽  
Systematic Review ◽  
Literature Review ◽  
Single Case ◽  
Research Question ◽  
The United States ◽  
Single Case Study ◽  
Academic Publications ◽  
Research Questions

Although the number of countries that have adopted e-voting has decreased lately, the number of academic publications on e-voting adoption has increased in the last two years. To date, there is no coherent narrative in the existing literature that explains the progress of the research on e-voting adoption. This article aims to answer the following research question: “How has research on the topic of e-voting adoption progressed over the last 15 years?” The article provides a semi-systematic review of 78 studies that were conducted from 2005 to 2020. In this article, I argue that although the studies on e-voting adoption are dominated by a single case study, by research in the United States, and by the positivist paradigm, scholars have employed the term “e-voting adoption” diversely and the research on e-voting adoption has evolved to address more specific research questions. Recommendations for the future agenda of research on e-voting adoption are also discussed.

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