Colgate-Palmolive's Attempt of Patenting Toothpaste Formula
By creating a robust intellectual property structure, a high-quality job future can be secured and sustained. Therefore, promotion to innovation/invention requires adequate protection. The multinational giant Colgate- Palmolive can be seen caught up into legal dispute where accusation is over the company for having purloined an archaic formula to have its roots to ancient times, and also being used by Indians for generations. India foiled an attempt by consumer goods giant Colgate-Palmolive to patent a mouthwash formula containing herb extract by citing ancient texts that show it was traditionally used in ancient medicinal practices. Traditional Knowledge Digital Library of Council of Scientific & Industrial Research (CSIR-TKDL) had submitted proof in the form of references from ancient books, which said the herb and its extracts in Indian systems of medicine. The proactivness of Indian community to safeguard its traditional knowledge obstructed the profit-making strategy of the company.