The Effect of Corporate Social Responsibility on Employees’ Behaviour

2013 ◽  
Vol 4 (3) ◽  
pp. 103-112
Author(s):  
Irene Samanta
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Job Performance ◽  
Multinational Company ◽  
The Social ◽  
Corporate Social ◽  
Positive Word Of Mouth ◽  
A Company ◽  
Positive Results

Nowadays one of the main effort of firms is to implement the concept of the business of business is the social contribution to the society. Corporate Social Responsibility (CSR) is an effort to achieve positive results for corporate performance. The present research examines the effect of CSR activities on the employees of a company. This research is a case study on a multinational company. A total of 30 supervisors and 176 employees were examined. CSR programmes have a strong influence on employees’ behaviour as regards their organizational commitment, intention to stay, positive word-of-mouth reports, job performance and CSR championing behaviour.

The Dilemma of Corporate Social Responsibility (CSR); Case Study of PT. Inco

2021 ◽  
Vol 1 (1) ◽  
pp. 38-50
Author(s):  
Noorwahid Sofjan
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Moral Responsibility ◽  
Human Security ◽  
Voluntary Activity ◽  
The Social ◽  
Definition Of ◽  
Corporate Social ◽  
A Company

Since the CSR discourse has been widely discussed, the debate about the concept of CSR as an expression of moral responsibility and sensitivity to the social and environmental world has received resistance from some circles. The reason is that some people are trying to avoid CSR obligations. This paper talks about how the discourse and thinking about CSR struggles. Is CSR a voluntary activity for the company or is it an obligation (mandatory)? Then the authors describe the Indonesian context of CSR. And before the conclusion, the author tries to describe a case example of a CSR program run by a company in Indonesia and tries to analyze it from a human security perspective. As a result, from a human security perspective, the concept of CSR in Indonesia is still a problem. The cause, scholars are still trapped in efforts to formulate a detailed definition of CSR. As a result, practically the CSR program has not been seen as a humanitarian program. And it is still limited to a technical matter of fulfilling the company's procedural obligations.

The Dilemma of Corporate Social Responsibility (CSR); Case Study of PT. Inco

2021 ◽  
Vol 1 (1) ◽  
pp. 38-50
Author(s):  
Noorwahid Sofjan
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Moral Responsibility ◽  
Human Security ◽  
Voluntary Activity ◽  
The Social ◽  
Definition Of ◽  
Corporate Social ◽  
A Company

Since the CSR discourse has been widely discussed, the debate about the concept of CSR as an expression of moral responsibility and sensitivity to the social and environmental world has received resistance from some circles. The reason is that some people are trying to avoid CSR obligations. This paper talks about how the discourse and thinking about CSR struggles. Is CSR a voluntary activity for the company or is it an obligation (mandatory)? Then the authors describe the Indonesian context of CSR. And before the conclusion, the author tries to describe a case example of a CSR program run by a company in Indonesia and tries to analyze it from a human security perspective. As a result, from a human security perspective, the concept of CSR in Indonesia is still a problem. The cause, scholars are still trapped in efforts to formulate a detailed definition of CSR. As a result, practically the CSR program has not been seen as a humanitarian program. And it is still limited to a technical matter of fulfilling the company's procedural obligations.

scholarly journals Communicated identity and corporate social responsibility: a case study of Unilever's “Sustainable Living”

2021 ◽  
Author(s):  
Emily MacIntosh
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Stakeholder Theory ◽  
Web Content ◽  
Sustainable Living ◽  
Social Good ◽  
The Social ◽  
Corporate Social ◽  
A Company

The goal of this study was to assess how best practices surrounding CSR messaging are employed from the perspective of stakeholder theory. Through an analysis of Unilever’s “Sustainable Living” web content, this paper establishes how a company can blend both messages about its CSR goals and achievements to create a consistent communicated identity. This paper builds on literature that suggests that communications about CSR activities and policies must acknowledge that CSR benefits both corporations and the social good. By exploring how these two messages can be blended, this paper provides a concrete example of how both types of messaging do not need to be seen as at odds with one another but can actually strengthen each other. Keywords: Corporate social responsibility, CSR, communicated identity, stakeholder theory

scholarly journals Communicated identity and corporate social responsibility: a case study of Unilever's “Sustainable Living”

2021 ◽  
Author(s):  
Emily MacIntosh
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Stakeholder Theory ◽  
Web Content ◽  
Sustainable Living ◽  
Social Good ◽  
The Social ◽  
Corporate Social ◽  
A Company

The goal of this study was to assess how best practices surrounding CSR messaging are employed from the perspective of stakeholder theory. Through an analysis of Unilever’s “Sustainable Living” web content, this paper establishes how a company can blend both messages about its CSR goals and achievements to create a consistent communicated identity. This paper builds on literature that suggests that communications about CSR activities and policies must acknowledge that CSR benefits both corporations and the social good. By exploring how these two messages can be blended, this paper provides a concrete example of how both types of messaging do not need to be seen as at odds with one another but can actually strengthen each other. Keywords: Corporate social responsibility, CSR, communicated identity, stakeholder theory

scholarly journals Corporate social responsibility, social and financial performance: The case study of the loan appraisal process of the Rwanda Development Bank

2018 ◽  
Vol 15 (3) ◽  
pp. 47-56
Author(s):  
Gianfranco A. Vento ◽  
Helen Chiappini ◽  
Giuseppe Lia
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Financial Stability ◽  
Development Bank ◽  
Social Mission ◽  
Appraisal Process ◽  
The Social ◽  
Development Banks ◽  
Corporate Social

Development banks play an active role in smoothing growth of world’s disadvantaged areas. The social mission of development banks requires that they pay attention to corporate social responsibility (CSR) and to the social outcome of financing activities. However, like any other financial institution, they must consider the business sustainability and the financial stability over time. Thus, a comprehensive loan appraisal process should include financial and social aspects. Literature does not properly investigate development banks loan appraisal process, thus the aim of this paper is to contribute to this stream of literature, analysing how development banks can include the evaluation of social and environmental variables within their loan appraisal process. For the purpose of the research, we employed a case study of the Rwanda Development Bank (BRD). The BRD loan appraisal process combines the evaluation of typical aspects of corporate social responsibility – like the firms or projects compliance to health and safety regulations or the implementation of the code of ethics including diversity policies – with the evaluation of social and environmental impact, as well with financial aspects. The BRD social impact assessment is also valuable because it follows the criteria of proportionality of loans evaluation, balancing completeness of information with the cost of the assessment.

scholarly journals CORPORATE SOCIAL RESPONSIBILITY TOWARDS THE WORKERS IN TEA INDUSTRY OF ASSAM – A CASE STUDY WITH SPECIAL REFERENCE TO THREE COMPANY BASED INDUSTRY

2014 ◽  
Vol 2 (2) ◽  
pp. 14-19
Author(s):  
Horen Goowalla
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Social Development ◽  
For Profit ◽  
Tea Industry ◽  
Drivers Of Csr ◽  
The Government ◽  
Corporate Social ◽  
A Company

Corporate Social Responsibility (CSR) defined as “the ethical behavior of a company towards the society,” manifests itself in the form of such noble programs initiated by for-profit organizations. CSR has become increasingly prominent in the Indian corporate scenario because organizations have realized that besides growing their businesses, it is also vital to build trustworthy and sustainable relationships with the community at large. This is one of the key drivers of CSR programs. Though India is one of the fastest growing economies, socio-economic problems like poverty, illiteracy, lack of healthcare etc. are still ubiquitous and the government has limited resources to tackle these challenges. This scenario has opened up several areas for businesses to contribute towards social development. Companies have CSR teams that devise specific policies, strategies and goals for their CSR programs and set aside budgets to support them. Corporate Social Responsibility means the way in which  business firms integrate environmental, economic and social concerns into their culture, values, strategy, decision making and operations in an accountable and transparent manner and therefore, leading to better creation of wealth, an improved society and better  practices in the business organization. The research study has been undertaken by selecting three tea estates of Jorhat District of Assam, out of the total tea estates 135(Annual Report2013, Published tea Board of India). These tea estates are considered only Company based, tea estates for the study. This paper is about how Tea Industry performs their Social Responsibility towards their workers. Research is based on the three Tea Gardens industry i.e. how they fulfill their task towards the benefit of Society. In this paper,  an attempt has been made to highlights how the companies based tea industries have introduced many workers welfare activities, social development programmes, better working conditions,provide better medical and sanitation facilities, sports and cultural activities in order to improve  their standard of living of employees.

Corporate Social Responsibility as a Strategy in a Self-Service Shop S-Mart

2019 ◽  
pp. 156-178
Author(s):  
José G. Vargas-Hernández ◽  
César Alejandro Polo-Navarro
Keyword(s):  
Corporate Social Responsibility ◽  
Literature Review ◽  
Social Responsibility ◽  
Service Company ◽  
Service Companies ◽  
The Social ◽  
Self Service ◽  
Corporate Social ◽  
A Company

The objective of this chapter is to make known the importance of the use of these practices in Mexican companies, the benefits they have in the community where they are implemented. The method used is the method in a descriptive way through the periodic notes of the regional self-service company S-Mart. The method is based on analysis of the literature review. The main conclusion is that the company seeks to compete against the large self-service companies through CSR trying to fulfill its mission as a company. It is also concluded that corporate social responsibility affects the social responsibility of the consumer to the extent that circumstances permit, positively or negatively.

Corporate social responsibility, governance and stakeholders: a bank in the upbeat of the crisis

2016 ◽  
Vol 12 (4) ◽  
pp. 388-412 ◽  
Author(s):  
Frank Jan de Graaf
Keyword(s):  
Corporate Governance ◽  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Governance Structure ◽  
Governance System ◽  
Content Type ◽  
Social Responsibilities ◽  
The Social ◽  
Corporate Social ◽  
A Company

Purpose Using the global financial crisis as a critical event and based on institutional theory and stakeholder theory, this paper aims to explore the relationship between corporate governance and corporate social responsibility (CSR). The question is how stakeholders can influence corporate responses to societal change by using their position in the governance structure. Design/methodology/approach The analysis is based on a historical analysis of data collected mainly between 2002 and 2004. The historical perspective enables an understanding of the response of the company to environmental changes. Findings The approach enables researchers to relate the normative component of CSR to specific governance mechanisms. These governance mechanisms are specified in direct and indirect influence pathways. Historical data shed light on how, in the upbeat of the crisis, stakeholders have influenced the principles and policies of the ING Group, a Dutch financial company. Research limitations/implications The paper suggests that stakeholders influence principles – normative assumptions that guide corporate decisions – mainly in dialogue-based meetings (direct influence pathways). Companies are made accountable in indirect influence pathways such as regulations. The author also demonstrates that a historical approach enables an understanding of long-term historical developments and the linking of corporate policies to the normative assumptions of stakeholders. Practical implications If stakeholders wish to assess the social responsibility of a company, then they should assess the governance structure in relation to the principles and policies. The power structure within a company and that within the institutional framework in which the company operates (the governance system) strongly influences how a company executes its social responsibilities. Social implications The paper demonstrates how stakeholders can use the governance structure to influence a bank. If society – or a specific group in society – wants banks to play a different role, this paper points to what could be the levers of change in the governance system and the governance structure. Originality/value Insights into the complex relationship between corporate governance and the processes in which the social responsibilities of a company are developed.

scholarly journals Implementasi Islamic Corporate Social Responsibility (CSR) Pada PT. Bumi Lingga Pertiwi di Kabupaten Gresik

2015 ◽  
Vol 1 (1) ◽  
pp. 36
Author(s):  
Indra Kharisma ◽  
Imron Mawardi
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Business Practices ◽  
Case Study Method ◽  
Structured Interviews ◽  
Cooperation Agreement ◽  
Descriptive Case Study ◽  
The Social ◽  
Corporate Social

Implementation of Corporate Social Responsibility (CSR) is used later to improve the image of the company and its business existence. Instead of CSR to empower people its delude people with a profit motive. Islamic CSR is that CSR refers to business practices that have an ethical responsibility Islamically, companies incorporate Islamic norms characterized by sincerity commitment in maintaining the social contract in its business practices in halal lawful. This study aimed to reveal the implementation of Islamic CSR PT. Bumi Lingga Pertiwi Gresik.This study used a qualitative approach with descriptive case study method. The selections of informant are using purposive sampling method. Data collection was conducted by semi-structured interviews and documentation. Analysis of the data using descriptive method.The results of this study indicate that PT. Bumi Lingga Pertiwi has implemented Islamic CSR based on unity, caliphate, justice and broterhood by creating and running a cooperation agreement in accordance with sharia corridor, provide good service to customers, act fairly and avoid discrimination, provide assistance to the poor in the villages around, helping the development of education and worship, as well as participate protecting the environment by way of planting trees together.

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