Using Geospatial Information Systems for Strategic Planning and Institutional Research for Higher Education Institutions
This article discusses the implementation and use of Geospatial Information Systems (GIS) at The University of Texas at Dallas in the Office of Strategic Planning and Analysis (OSPA). Many institutional research offices primarily focus on traditional statistical and analytical tools to provide data for assessing, developing, or modifying institutional policies. However, by adding an additional facet such as location, more in depth analysis can be provided on a wide array of research topics. The article focuses on how the Office of Strategic Planning and Analysis utilizes Geospatial Information Systems (GIS) for a wide array of tasks. GIS is used currently by the department for facility information, tracking logistics through the university, benchmarking and for operational information for the university. In addition GIS can be used for admissions and recruiting, alumni giving, emergency management as well as homeland security purposes. In this article the requirements for using GIS in an institutional research or strategic planning office is addressed as well as some pitfalls and advantages to using such applications to perform institutional research in addition to providing data that can be used for institutional operations.