Context, Gender and Intended Use of Mobile Messaging, Entertainment and Social Media Services

2012 ◽  
Vol 3 (1) ◽  
pp. 1-15 ◽  
Author(s):  
Anna Sell ◽  
Mark de Reuver ◽  
Pirkko Walden ◽  
Christer Carlsson
Keyword(s):  
Social Media ◽  
Large Scale ◽  
Service Providers ◽  
Mobile Services ◽  
Added Value ◽  
Survey Study ◽  
General Context ◽  
Media Services ◽  
Context Of Use ◽  
Intended Use

The added value of mobile services is decided by the context in which they are used. In this paper, the authors study how the context-of-use influences the intention to adopt mobile messaging, entertainment and social media services. While doing so, the authors compare the intended use between males and females. The results are based on a large scale survey study among Finnish consumers. According to the findings, the context-of-use matters for mobile entertainment and messaging services, but not for social media services. Fit with social context is only important for social media services, whilst work-related context matters only for messaging services. In general, context-of-use is more decisive for men than women. However, while ubiquitous context-of-use is much more important for males, social and work context are relevant only for females. The results have important implications for service providers on how to develop and implement specific context-aware mobile services.

Gender Differences in Advanced Mobile Services Acceptance

2014 ◽  
Vol 6 (3) ◽  
pp. 1-17 ◽  
Author(s):  
Alicia Rodriguez Guirao ◽  
Carolina Lopez Nicolas ◽  
Harry Bouwman
Keyword(s):  
Gender Differences ◽  
Social Media ◽  
Predictive Power ◽  
Driving Forces ◽  
Mobile Services ◽  
Moderator Variable ◽  
Consumer Adoption ◽  
Media Services ◽  
Critical Issues ◽  
And Gender

By stating that the antecedents of customers´ intentions to use mobile services should be studied across service categories and gender differences, the purpose of this article is to investigate the validity and differential predictive power of a model that explain acceptance of several mobile services across male and female customers. This study contributes to the emerging but limited body of research on consumer adoption of advanced mobile services by addressing several critical issues. First, the present paper focuses on two mobile services, namely m-location and m-social media, as they are considered as the new age of advanced mobile services. Furthermore, we include gender as a moderator variable. A theoretical model is proposed and tested in a sample of 429 Dutch consumers. Results from structural modeling equations show that the factors explaining the acceptance of m-location and m-social media services differ. Second, gender moderating effect has been found significant as gender differences exist in the strength of various paths. In addition to its theoretical contributions, this research presents important practical contributions. In particular, practitioners can gain valuable insights into the driving forces of mobile services.

scholarly journals Fear of Missing Out as a Predictor of Problematic Social Media Use and Phubbing Behavior among Flemish Adolescents

2018 ◽  
Vol 15 (10) ◽  
pp. 2319 ◽  
Author(s):  
Vittoria Franchina ◽  
Mariek Vanden Abeele ◽  
Antonius van Rooij ◽  
Gianluca Lo Coco ◽  
Lieven De Marez
Keyword(s):  
Social Media ◽  
Large Scale ◽  
Media Use ◽  
Survey Study ◽  
Social Media Use ◽  
Fear Of Missing Out ◽  
Social Media Platforms ◽  
Large Scale Survey ◽  
Problematic Social Media Use ◽  
Use Of Social Media

Fear-of-missing-out (FOMO) refers to feelings of anxiety that arise from the realization that you may be missing out on rewarding experiences that others are having. FOMO can be identified as an intra-personal trait that drives people to stay up to date of what other people are doing, among others on social media platforms. Drawing from the findings of a large-scale survey study among 2663 Flemish teenagers, this study explores the relationships between FOMO, social media use, problematic social media use (PSMU) and phubbing behavior. In line with our expectations, FOMO was a positive predictor of both how frequently teenagers use several social media platforms and of how many platforms they actively use. FOMO was a stronger predictor of the use of social media platforms that are more private (e.g., Facebook, Snapchat) than platforms that are more public in nature (e.g., Twitter, Youtube). FOMO predicted phubbing behavior both directly and indirectly via its relationship with PSMU. These findings support extant research that points towards FOMO as a factor explaining teenagers’ social media use.

Academics' Active and Passive Use of YouTube for Research and Leisure

2017 ◽  
pp. 188-210 ◽  
Author(s):  
Yimei Zhu
Keyword(s):  
Social Media ◽  
Large Scale ◽  
Academic Discipline ◽  
Survey Study ◽  
Popular Entertainment ◽  
Positive Attitudes ◽  
Youtube Videos ◽  
Large Scale Survey ◽  
The Uk

This chapter presents findings from a survey study regarding academics' use of YouTube videos for research and leisure. The results are based on a large-scale survey which reflects responses from over 1,800 researchers based at 12 Russell Group universities in the UK. The results suggest that YouTube has been a very popular entertainment tool. The majority of academics have watched YouTube videos for leisure purposes whilst almost half of them watched YouTube videos for academic purposes. However, active uses of YouTube for posting videos were still limited. There were some differences in the extent of active/passive use of YouTube between groups in terms of academic discipline, age and seniority. Academics who had received social media training, recommendations from colleagues, had teaching duties and positive attitudes towards YouTube as a means of dissemination, were more likely to post videos on YouTube for research purposes. Additionally, academics who owned a smartphone were more likely to post videos on YouTube for leisure purposes.

A two-factor theoretical model of social media discontinuance: role of regret, inertia, and their antecedents

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Junkai Wang ◽  
Bowen Zheng ◽  
Hefu Liu ◽  
Lingling Yu
Keyword(s):  
Social Media ◽  
Theoretical Model ◽  
Affective Commitment ◽  
Online Survey ◽  
Service Providers ◽  
Factor Model ◽  
User Participation ◽  
Sunk Costs ◽  
Survey Study ◽  
Content Type

PurposeAlthough materializing the benefits of social media substantially depends on sustained user participation, social media service providers are experiencing a decline in the number of users. Despite the relevance of studying and managing discontinuance behaviors, a systematic empirical investigation remains lacking. The present study draws on the idea of a two-factor model and aims to examine the enabler, inhibitor and their antecedents in the context of social media discontinuance.Design/methodology/approachThe proposed theoretical model was empirically validated through an online survey study of 238 social media users in China.FindingsFindings indicated that two negative outcomes of social media use (i.e. social overload and invasion of privacy) induce regret experience and ultimately foster discontinuance intentions. The development of discontinuance intentions was undermined by the level of inertia, which is rooted in social media habit, sunk costs and affective commitment.Originality/valueThis study draws attention to the fundamental difference between continuance and discontinuance behaviors, advances the existing understanding of postadoption behaviors by focusing on discontinuance inhibitors (e.g. inertia) and develops the first two-factor model for social media discontinuance by integrating the regret and status quo bias literature.

scholarly journals The Role of Trustworthiness Facets for Developing Social Media Applications: A Structured Literature Review

Information ◽  
2022 ◽  
Vol 13 (1) ◽  
pp. 34
Author(s):  
Angela Borchert ◽  
Maritta Heisel
Keyword(s):  
Social Media ◽  
Literature Review ◽  
Service Providers ◽  
Problem Space ◽  
Software Applications ◽  
Media Services ◽  
Software Engineers ◽  
Media Applications ◽  
Structured Literature Review

This work reviews existing research about attributes, which are assessed by individuals to evaluate the trustworthiness of (i) software applications, (ii) organizations (e.g., service providers), and (iii) other individuals. As these parties are part of social media services, previous research has identified the need for users to assess their trustworthiness. Based on the trustworthiness assessment, users decide whether they want to interact with them and whether such interactions appear safe. The literature review encompasses 264 works from which so-called trustworthiness facets of 100 papers could be identified. In addition to an overview of trustworthiness facets, this work further introduces a guideline for software engineers on how to select appropriate trustworthiness facets during the analysis of the problem space for the development of specific social media applications. It is exemplified by the problem of “catfishing” in online dating.

Gender Differences in Advanced Mobile Services Acceptance

2016 ◽  
pp. 1718-1736
Author(s):  
Alicia Rodriguez Guirao ◽  
Carolina Lopez Nicolas ◽  
Harry Bouwman
Keyword(s):  
Gender Differences ◽  
Social Media ◽  
Theoretical Model ◽  
Driving Forces ◽  
Mobile Services ◽  
Moderator Variable ◽  
Male And Female ◽  
Media Services ◽  
Critical Issues ◽  
And Gender

By stating that the antecedents of customers´ intentions to use mobile services should be studied across service categories and gender differences, the purpose of this article is to investigate the validity and differential predictive power of a model that explain acceptance of several mobile services across male and female customers. This study contributes to the emerging but limited body of research on consumer adoption of advanced mobile services by addressing several critical issues. First, the present paper focuses on two mobile services, namely m-location and m-social media, as they are considered as the new age of advanced mobile services. Furthermore, we include gender as a moderator variable. A theoretical model is proposed and tested in a sample of 429 Dutch consumers. Results from structural modeling equations show that the factors explaining the acceptance of m-location and m-social media services differ. Second, gender moderating effect has been found significant as gender differences exist in the strength of various paths. In addition to its theoretical contributions, this research presents important practical contributions. In particular, practitioners can gain valuable insights into the driving forces of mobile services.

MidSemI

2019 ◽  
Vol 10 (2) ◽  
pp. 1-25 ◽  
Author(s):  
Samir Sellami ◽  
Taoufiq Dkaki ◽  
Nacer Eddine Zarour ◽  
Pierre-Jean Charrel
Keyword(s):  
Social Media ◽  
Linked Data ◽  
Large Scale ◽  
Keyword Search ◽  
Evaluation Study ◽  
Added Value ◽  
Web Of Data ◽  
Integration Techniques ◽  
User Friendly ◽  
The Web

The web diversification into the Web of Data and social media means that companies need to gather all the necessary data to help make the best-informed market decisions. However, data providers on the web publish data in various data models and may equip it with different search capabilities, thus requiring data integration techniques to access them. This work explores the current challenges in this area, discusses the limitations of some existing integration tools, and addresses them by proposing a semantic mediator-based approach to virtually integrate enterprise data with large-scale social and linked data. The implementation of the proposed approach is a configurable middleware application and a user-friendly keyword search interface that retrieves its input from internal enterprise data combined with various SPARQL endpoints and Web APIs. An evaluation study was conducted to compare its features with recent integration approaches. The results illustrate the added value and usability of the contributed approach.

scholarly journals How Censorship in China Allows Government Criticism but Silences Collective Expression

2013 ◽  
Vol 107 (2) ◽  
pp. 326-343 ◽  
Author(s):  
GARY KING ◽  
JENNIFER PAN ◽  
MARGARET E. ROBERTS
Keyword(s):  
Social Media ◽  
Large Scale ◽  
Chinese Language ◽  
Social Mobilization ◽  
Source Analysis ◽  
Computer Assisted ◽  
Chinese Government ◽  
Substantive Content ◽  
Modern Computer ◽  
Media Services

We offer the first large scale, multiple source analysis of the outcome of what may be the most extensive effort to selectively censor human expression ever implemented. To do this, we have devised a system to locate, download, and analyze the content of millions of social media posts originating from nearly 1,400 different social media services all over China before the Chinese government is able to find, evaluate, and censor (i.e., remove from the Internet) the subset they deem objectionable. Using modern computer-assisted text analytic methods that we adapt to and validate in the Chinese language, we compare the substantive content of posts censored to those not censored over time in each of 85 topic areas. Contrary to previous understandings, posts with negative, even vitriolic, criticism of the state, its leaders, and its policies are not more likely to be censored. Instead, we show that the censorship program is aimed at curtailing collective action by silencing comments that represent, reinforce, or spur social mobilization, regardless of content. Censorship is oriented toward attempting to forestall collective activities that are occurring now or may occur in the future—and, as such, seem to clearly expose government intent.

scholarly journals Analyzing gender inequality through large-scale Facebook advertising data

2018 ◽  
Vol 115 (27) ◽  
pp. 6958-6963 ◽  
Author(s):  
David Garcia ◽  
Yonas Mitike Kassa ◽  
Angel Cuevas ◽  
Manuel Cebrian ◽  
Esteban Moro ◽  
...  
Keyword(s):  
Social Media ◽  
Gender Equality ◽  
Gender Inequality ◽  
Gender Gap ◽  
Online Social Networks ◽  
Large Scale ◽  
Added Value ◽  
Transformative Power ◽  
Online Social Media ◽  
Facebook Advertising

Online social media are information resources that can have a transformative power in society. While the Web was envisioned as an equalizing force that allows everyone to access information, the digital divide prevents large amounts of people from being present online. Online social media, in particular, are prone to gender inequality, an important issue given the link between social media use and employment. Understanding gender inequality in social media is a challenging task due to the necessity of data sources that can provide large-scale measurements across multiple countries. Here, we show how the Facebook Gender Divide (FGD), a metric based on aggregated statistics of more than 1.4 billion users in 217 countries, explains various aspects of worldwide gender inequality. Our analysis shows that the FGD encodes gender equality indices in education, health, and economic opportunity. We find gender differences in network externalities that suggest that using social media has an added value for women. Furthermore, we find that low values of the FGD are associated with increases in economic gender equality. Our results suggest that online social networks, while suffering evident gender imbalance, may lower the barriers that women have to access to informational resources and help to narrow the economic gender gap.

Change of Attitude, Technology and Practice: Identifying the Change for Increased Value Creation with Customer Co-creation

2017 ◽  
Vol 5 (1) ◽  
pp. 70-82
Author(s):  
Soumi Paul ◽  
Paola Peretti ◽  
Saroj Kumar Datta
Keyword(s):  
Social Media ◽  
New Product Development ◽  
Value Creation ◽  
Large Scale ◽  
Customer Orientation ◽  
Customer Relationships ◽  
Future Research ◽  
Management Competencies ◽  
Business Decisions ◽  
Prime Concern

Building customer relationships and customer equity is the prime concern in today’s business decisions. The emergence of internet, especially social media like Facebook and Twitter, changed traditional marketing thought to a great extent. The importance of customer orientation is reflected in the axiom, “The customer is the king”. A good number of organizations are engaging customers in their new product development activities via social media platforms. Co-creation, a new perspective in which customers are active co-creators of the products they buy and use, is currently challenging the traditional paradigm. The concept of co-creation involving the customer’s knowledge, creativity and judgment to generate value is considered not only an upcoming trend that introduces new products or services but also fitting their need and increasing value for money. Knowledge and innovation are inseparable. Knowledge management competencies and capacities are essential to any organization that aspires to be distinguished and innovative. The present work is an attempt to identify the change in value creation procedure along with one area of business, where co-creation can return significant dividends. It is on extending the brand or brand category through brand extension or line extension. This article, through an in depth literature review analysis, identifies the changes in every perspective of this paradigm shift and it presents a conceptual model of company-customer-brand-based co-creation activity via social media. The main objective is offering an agenda for future research of this emerging trend and ensuring the way to move from theory to practice. The paper acts as a proposal; it allows the organization to go for this change in a large scale and obtain early feedback on the idea presented. 

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