A Study on the Construction Method of Product Image of the Brand Enterprises

2011 ◽  
Vol 101-102 ◽  
pp. 178-181
Author(s):  
Fa Shen ◽  
Fa Ren Huo
Keyword(s):  
Brand Image ◽  
Development Trend ◽  
Construction Method ◽  
Image System ◽  
Corporate Brand ◽  
Research Status ◽  
Current Product ◽  
Product Image ◽  
Relationship Of

Combined with the current product image research status and development trend, based on the conception and relationship of the enterprise image and product image, we propose a method which is from different product image differentiation and the product image consistency to construct product image system and realize the consistency of the corporate brand image and product image expression.

An Empirical Study on Training, Job Satisfaction, and Corporate Brand Image Relationship to Employees Working Performance in Context of British American Tobacco, Dhaka

2012 ◽  
Vol 1 (3) ◽  
pp. 58-69 ◽  
Author(s):  
A. H. M. Ehsanul Huda Chowdhury ◽  
Eric Lynn Hira ◽  
Abdullah-Al-Mamun ◽  
Mohammad Moshfequn Kaisar
Keyword(s):  
Job Satisfaction ◽  
Stepwise Regression ◽  
Brand Image ◽  
Corporate Brand ◽  
Testing Hypotheses ◽  
British American Tobacco ◽  
Satisfactory Performance ◽  
Working Performance ◽  
Relationship Of ◽  
The Relationship

This paper examines the relationship of training, job satisfaction, and corporate brand image with employees working performance at British American Tobacco, Dhaka. A significant relationship exists between training and employees’ performance at BAT Dhaka in Bangladesh. To produce better work efforts, it is important to note that job satisfaction influences satisfactory performance output. It is found that brand image psychologically influences and motivates employees and is strongly related to employees working effort. About 100 questionnaires were distributed among the respondents of BAT Dhaka and data were analyzed. Correlation analysis and stepwise regression analysis were performed for testing hypotheses. The research showed that relationships exist between Training, Brand Image, and Job satisfaction among employees working performance.

The Effects of Mécénat on Corporate Brand Image

2016 ◽  
Vol 31 (2) ◽  
pp. 1
Author(s):  
Sung You Jun ◽  
Kyung Ho Kim ◽  
Ho-Taek Yi ◽  
Hye Kyung Park
Keyword(s):  
Brand Image ◽  
Corporate Brand

Diagnostics of the Corporate Brand Image as an Effective Way to the Formation of the Enterprise’s Positive PR-Factor

2021 ◽  
Author(s):  
Mykhailo Vedernikov ◽  
Maria Zelena ◽  
Lesia Volianska-Savchuk ◽  
Anastasiia Danilkova ◽  
Oksana Chernushkina ◽  
...  
Keyword(s):  
Brand Image ◽  
Corporate Brand

scholarly journals Review and Development Trend of Digital Hydraulic Technology

2020 ◽  
Vol 10 (2) ◽  
pp. 579
Author(s):  
Qiwei Zhang ◽  
Xiangdong Kong ◽  
Bin Yu ◽  
Kaixian Ba ◽  
Zhengguo Jin ◽  
...  
Keyword(s):  
Energy Saving ◽  
Developmental Process ◽  
Development Trend ◽  
Research Status ◽  
Uniform Definition ◽  
Definition Of ◽  
The Development Trend ◽  
Exact Definition

Since the emergence of digital hydraulic technology, it has achieved good results in intelligence, integration, energy saving, etc. After decades of development, and it has also attracted wide attention in the industry. However, for many years, the definition of digital hydraulic technology has differed between researchers, and there is no uniform definition. Such a situation affects the development of it to a certain extent. Therefore, this paper gives the exact definition of digital hydraulic technology based on a large number of researches on it. At the same time, the paper analyzes the research status and developmental process of the such a technology, and we forecast the development trend of it.

scholarly journals Research Status and Development Trend of Intelligent Excavators

2020 ◽  
Vol 56 (13) ◽  
pp. 165
Author(s):  
LI Yunhua ◽  
FAN Rujun ◽  
YANG Liman ◽  
ZHAO Bin ◽  
QUAN Long
Keyword(s):  
Development Trend ◽  
Research Status
Sign in / Sign up

Export Citation Format

Share Document