scholarly journals Missional branding: A case study of the Church of Pentecost

Author(s):  
Peter White

Branding is a strategy designed by companies to help patrons or consumers quickly identify their products or organisations and give them a reason to choose their products or organisations over other competitors. In the Old Testament, God identified the Israelites as a unique brand. In the New Testament, Jesus Christ branded the church with the power of the Holy Spirit, miracles, signs and wonders. Reading the Acts of the Apostles, the church developed a brand of being Spirit-filled, communal-living and mission-minded. It was out of this that early believers in Antioch were called ‘Christians’. The name ‘Christian’ therefore became a brand name for believers and followers of Jesus Christ. In view of this, one would expect that the concept of branding would be a major tool for modern-day churches. Although there are several publications on branding from the perspective of marketing and management, there is no such academic research on missional branding, hence this research. This article contributes to the interdisciplinary discourse on branding, with specific reference to the missional branding of the Church of Pentecost.

2008 ◽  
Vol 42 (3) ◽  
Author(s):  
J. L. Helberg

The extraordinary birth of Jesus Christ and the reign of his church, especially regarding women The issue whether there is room for women in the special ser- vices of the church, especially as elder, is currently corespons- ible for tension within the Reformed Churches in South Africa (RCSA). The ruling task of the church is closely linked with the way God rules his people and with what the relation between Him and his people is. The book of Matthew shows that there is an essential unity but also a drastic difference between the Old Testament and the New Testament dispensations in this regard. This article investigates at what dominates both dispen- sations and how they differ concerning this. Sin disrupted humanness and harmony fundamentally and in the most intimate relations. In the old dispensation power was inter alia exercised by force, for example in slavery and disregard of women’s full humanness. The birth of Jesus Christ through the Holy Spirit from a woman without a man is the fulfilment of the Old Testament promises. All believers without difference in class or gender are recreated by Jesus Christ as the image of God and are reinstated in a personal relation with Him. Exercise of power over others, like in male domination of women and in earthly kingship and slavery makes room for being serviceable. Jesus Christ exercises his authority in a serving way. Especially his church must rule in a serving way by acknowledging Him as Head and testifying about his life, death and resurrection as contained in his Word. A believing woman is just as well equiped for this as a man.


2010 ◽  
Vol 63 (2) ◽  
pp. 101
Author(s):  
Dariusz Kasprzak

Neither the Apostles nor any Christian minister is admitted to use the priest’s title in the text of the New Testament. Nevertheless, in the New Testament we can perceive the development of the doctrine of the priest ministry in the early Church. Albert Vanhoye maintains that the lack of the term “priest” in the New Testament suggests the way of understanding of the Christian ministry, different from this in the Old Testament. It can’t be considered as a continuation of Jewish priesthood, which was concentrated mainly on ritual action and ceremonies. In the first century the Church developed the Christology of priesthood (Hbr) and ecclesiology of priesthood (1 P). Early Christians focused first on the redemptive event of Jesus Christ’s sacrifice and Jesus as the mediator of a new covenant. Only then the religious communities adopted the priest’s title for their ministry.In the early years of the Church, all the ministries were regarded as a charismatic service among the Christian communities. In their services the early Christians followed Jesus Christ sent by God to serve. The Holy Spirit sent by God in the name of Jesus bestowed the spiritual gifts upon the Church (1 Kor 12–13). Consequently the disciples of Jesus and their successors could continue his mission. The Twelve Apostles’ ministry was the very first and most important Christian ministry. It was closely connected to the service of Jesus Christ himself. The Apostles were sent by the authority of Jesus Christ to continue his mission upon earth and they preached the Good News of the risen Christ. The Apostolicity was the fundamental base for every Church ministry established in different Christian communities. Successive ministries were established in order to transmit the teaching of Jesus Christ and to lead the community. For the early Christians the priesthood was not an individual privilege. It had rather the community character.


2001 ◽  
Vol 14 (2) ◽  
pp. 121-143
Author(s):  
Frans Josef van Beeck

This essay offers an interpretation of the traditional catholic teaching that “Jesus Christ, conceived by the power of the Holy Spirit, was born of the Virgin Mary”. The author reviews recent exegesis and theology, then revisits the tradition of the church, then discusses the contrast between the physiological “facts” involved in human conception as they were understood in the classical periods — and thus at the place and time of the composition of the infancy narratives — and the accepted modern, scientific account of the same “facts”. He argues that neither the New Testament nor the Church teaches that Jesus' virginal conception is a cosmological miracle: rather this is a conclusion of the data of the faith, not an article of faith in and of itself. This should guide our speech in ministry.


2021 ◽  
Vol 1 (1) ◽  
pp. 45-57
Author(s):  
Paulus Purwoto

AbstractThe church is a chosen group or congregation, namely those who are called by God to come out of the world, go away from sin and enter into the realm of grace. The church has a relationship with God's people in the Old Testament, where in the Old Testament God chose Abraham as the embryo of the birth of the nation of Israel, which was God's chosen nation. Theologically, the idea of God's people being called out clearly existed in Old Testament times, as well as in New Testament times. Linguistically the Greek word ekklesia appears repeatedly in connection with Israel in the Septuagint translation. The elements in the Old Testament exist in the New Testament church, however, they cannot be correctly equated between the Old Testament congregation and the church, because the church is a new product, founded on the Lord Jesus, made by the Holy Spirit and contains people from all the races of all nations become one new people of God. The true church has the signs as described in the Word of God. The purpose of this research is to conduct a theological review of the true church and its application to the contemporary church. The method used in this research is literature study method. The true church has signs, joy, holiness, truth, mission, unity, love, proclaims the Word of God properly, uses the sacraments properly, and exercises church discipline. The conclusion of this study is that the true church has signs that can be applied in contemporary church ministry.Key words: Chruch, Contemporer, True, Ministry AbstrakGereja adalah kumpulan atau jemaat pilihan, yaitu mereka yang dipanggil Allah keluar dari dunia, pergi dari dosa dan masuk ke dalam wilayah anugerah. Gereja memiliki relasi dengan umat Allah dalam Perjanjian Lama, dimana dalam Perjanjian Lama Tuhan memilih Abraham sebagai embrio lahirnya Bangsa Israel yang merupakan bangsa pilihan Allah. Secara teologis gagasan tentang umat Allah yang dipanggil keluar jelas telah eksis pada masa Perjanjian Lama, sebagaimana pada masa Perjanjian Baru.  Secara linguistik kata Yunani ekklesia muncul berulang kali dalam kaitannya dengan Israel dalam terjemahan Septuaginta. Unsur-unsur dalam Perjanjian Lama tersebut ada dalam gereja Perjanjian Baru, namun demikian tidak dapat disamakan dengan tepat antara Jemaah Perjanjian Lama dengan gereja, oleh karena gereja adalah sesuatu produk baru, didirikan diatas Tuhan Yesus, dijadikan oleh Roh Kudus dan berisi orang-orang dari segala ras dari seluruh bangsa menjadi satu umat Allah yang baru. Gereja sejati memiliki tanda-tanda sebagaimana dijelaskan dalam Firman Tuhan. Tujuan penelitian ini adalah untuk melakukan tinjauan teologis tentang gereja sejati dan aplikasinya bagi gereja kontemporer. Metode yang digunakan dalam penelitian ini adalah metode studi literatur. Gereja sejati memiliki tanda-tanda, sukacita, kekudusan, kebenaran, misi, kesatuan, kasih, memberitakan Firman Tuhan dengan benar, menggunakan sakramen dengan benar, dan menjalankan disiplin gereja. Kesimpulan dari penelitian ini adalah bahwa gereja sejati memiliki tanda-tanda yang dapat diaplikasikan dalam pelayanan gereja kontemporer.Kata kunci: Gereja, Kontemporer, Sejati, Pelayanan. 


Author(s):  
Daria Kania ◽  

Media create the worldview, mentality and ethical attitudes. In the cultural perspectives it often intensifies as one of the many oppressive attitudes that culture applies to people. However, the theological perspective has a different approach. In the Holy Bible, we already find forms of broadly understood mediality, which - in the article - is understood not only as influences on people, but also as a form of communication, especially in the light of the relation Creator-Creation. At the same time, the concept of anthropology of the Eastern Church adopted in the thesis aims at the subject of reflection on anthropology and mysticism, leading man to the path of knowing God. This knowledge becomes possible only within the Church: a living organism with the head of the Savior, Jesus Christ. In an attempt to analyze mediality of the Second Person of the Holy Trinity, the article does not ignore any of the hypostases of the indissoluble Holy Trinity. The Old Testament God appears here from the beginning as a media. The New Testament Son of God, the Savior Jesus Christ, becomes a man, to give a man the opportunity to reunite with God, after centuries of lost communication, which is a consequence of the sin of the forefathers Adam and Eve. And the Comforter, the Holy Spirit, both in ecclesiological and individual dimensions, enables this unity. In the light of the issues addressed in the article, the mediality of Jesus Christ has been treated in many aspects.


Author(s):  
Grant Macaskill

This book examines how the New Testament scriptures might form and foster intellectual humility within Christian communities. It is informed by recent interdisciplinary interest in intellectual humility, and concerned to appreciate the distinctive representations of the virtue offered by the New Testament writers on their own terms. It argues that the intellectual virtue is cast as a particular expression of the broader Christian virtue of humility, which proceeds from the believer’s union with Christ, through which personal identity is reconstituted by the operation of the Holy Spirit. Hence, we speak of ‘virtue’ in ways determined by the acting presence of Jesus Christ, overcoming sin and evil in human lives and in the world. The Christian account of the virtue is framed by this conflict, as believers within the Christian community struggle with natural arrogance and selfishness, and come to share in the mind of Christ. The new identity that emerges creates a fresh openness to truth, as the capacity of the sinful mind to distort truth is exposed and challenged. This affects knowledge and perception, but also volition: for these ancient writers, a humble mind makes good decisions that reflect judgments decisively shaped by the sacrificial love of Jesus Christ. By presenting ‘humility of mind’ as a characteristic of the One who is worshipped—Jesus Christ—the New Testament writers insist that we acknowledge the virtue not just as an admission of human deficiency or limitation, but as a positive affirmation of our rightful place within the divine economy.


2020 ◽  
Vol 117 (4) ◽  
pp. 453-463
Author(s):  
David W. Priddy

In this essay, I pose the question, “How might local congregations participate in food reform and agricultural renewal?” Given the problems of industrial agriculture and the wider ecological concern, this question is pressing. Instead of advocating a specific program, I focus on how the Church might address this question while keeping its commitment to being a repentant Church. First, I discuss the significance of attention and particularly the habit of attending to the Word and Sacrament. This posture, I argue, maintains the Church’s integrity, preventing it from merely branding itself or relying on its own resources. Second, I briefly explore the association of eating with the mission of the Church in the New Testament, highlighting the repeated theme of judgment and call to humility in the context of eating. Third, I draw out the importance of continual remorse over sin. This attitude is essential to the Church’s vocation and rightly appears in many historic liturgies. I argue that this posture should extend to the question of eating responsibly. Penitence demonstrates the Church’s relationship to the wider world and testifies to the source of the Church’s own life, the Holy Spirit, who does the work of renewal.


2020 ◽  
Author(s):  
◽  
Leonardo Nunes

The present dissertation examines the function and nature of the heavenly sanctuary/temple and its relationship to the earthly counterparts in the major passages of the New Testament (NT) Gospels, Acts, Pauline and General Epistles where the sanctuary/temple motif is found (a total of twenty-two passages). After the introductory chapter, chapters 2, 3, and 4 are devoted to the exegetical analysis of these major passages following canonical order and divisions of the NT. This exegetical analysis has detected the relevance of the heavenly sanctuary/temple motif for NT studies, i.e., how its function, nature, and relationship to the earthly counterparts influence the understanding of important themes of the NT such as salvation, intercession, spiritual gifts, love, holiness, eradication of evil, among others. This investigation has identified that the heavenly sanctuary/temple in the NT function as God’s dwelling place. It is a place for reunion, reconciliation, and sending of the Holy Spirit, from where every spiritual blessing is bestowed upon the believers. In the heavenly sanctuary/temple Jesus is enthroned to exercise authority, power, sovereignty, and rulership; it is where judgment and vindication are made, the new covenant is ratified. It is a place to present praise and worship to God, celebrating Christ's victory over evil. The heavenly sanctuary/temple is where Christ presents His once-for-all sacrifice, "obtains eternal redemption," and intercedes in our behalf, giving assurance that God's salvific purpose and the heirs' hope will be fulfilled. The heavenly sanctuary/temple also functions as the motivation and ground for holy living, the driving force for sacrificial service and endurance of suffering for Christ. The heavenly sanctuary/temple is also the final destination of the Christian journey where all believers will gather together with the godhead and the angels in a festal assembly. Regarding the nature of the heavenly sanctuary/temple in the NT, the passages surveyed show that architecture is not the main concern of the NT writers. However, in tune with the Old Testament (OT), they describe the heavenly sanctuary/temple in terms of a spatiotemporal reality where the corporeal resurrected Jesus is at work and the bodily resurrected believers will live. This NT ontological perspective safeguards the actuality of the heavenly sanctuary/temple many functions. The spatiotemporal nature of the heavenly sanctuary/temple is strengthened when one looks at its relationship to the earthly counterparts. The NT passages examined demonstrate that there is structural and functional correspondence between OT and NT heavenly and earthly counterparts within a typological framework, as well as dynamic interaction among them. Chapter 5 offers a theological synthesis of the heavenly sanctuary/temple motif presented in the previous chapters. A summary of the findings is first provided followed by inferences of theological implications in the three main areas of this dissertation (function, nature, and relationship). After these concluding remarks, an appendix is provided with a brief treatment of twenty-five NT passages not dealt with in the main text (including thirteen passages in the book of Revelation) in order to give the reader a more comprehensive perspective of the pervasiveness of the heavenly sanctuary/temple motif in the NT. In conclusion, the study of the heavenly sanctuary/temple motif in the NT seems to be needed in order to have a sound and balanced understanding of NT theology.


2018 ◽  
Vol 84 (1) ◽  
pp. 57-76
Author(s):  
Peter John McGregor

Some especially insightful and challenging passages in Evangelii Gaudium are those on the importance of a personal encounter with Jesus, the evangelizing power of popular piety, person to person witness, and the need for the power of the Holy Spirit. However, in order to do full justice to the mission of the Church, the document requires more on the priestly aspect of this mission. This element is substantially absent, in part, because of Francis’s veneration of Evangelii Nuntiandi. However, this absent element can be obtained from the missiology of Lumen Gentium, John Paul II, and the Catechism of the Catholic Church. Based on an analysis of the meaning of leitourgia in the New Testament, this article concludes that this missing element can serve as a link between Pope Francis’s kerygma and diakonia, enabling a harmony which has been missing, to greater or lesser degrees, from the Church’s mission in the 20th and 21st centuries.


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