scholarly journals Web visibility of Romanian universities – an analysis based on website analytics and social media data

2018 ◽  
Author(s):  
Andreea Mirica ◽  
Iulia Elena Toma
Keyword(s):  
Social Media ◽  
General Public ◽  
Public Universities ◽  
Pearson Correlation ◽  
Nonparametric Test ◽  
Public And Private ◽  
Social Media Data ◽  
Available Technology ◽  
Media Data ◽  
Web Visibility

There are many aspects that influence the importance of a university. Among these, web visibility is taking advantage of available technology, focusing on the benefits of internet and social media. This paper provides an analysis of the Romanian public and private universities websites, using alexa.com, a tool for website traffic analysis. Moreover, the official social media accounts of universities (Facebook, Twitter, Google+, Flickr, YouTube and Instagram) were analysed, collecting several data such as: the number of likes and followers, the number of subscribers and the number of posts. The analysis was performed using ANOVA and Nonparametric Test for the presence via websites and Spearman and Pearson correlation to assess the correlation between social media and website traffic. In general, public universities from Romania have more visibility and a higher number of links to their websites compared to private ones. Based on the fact that Facebook and site content are often related, it should be noted that activity on Facebook may improve website rankings for Romanian universities.

scholarly journals Effects of PM2.5 on People’s Emotion: A Case Study of Weibo (Chinese Twitter) in Beijing

2021 ◽  
Vol 18 (10) ◽  
pp. 5422
Author(s):  
Siqing Shan ◽  
Xijie Ju ◽  
Yigang Wei ◽  
Zijin Wang
Keyword(s):  
Social Media ◽  
Air Quality ◽  
Short Term Memory ◽  
Pearson Correlation ◽  
Multiple Linear Regression Model ◽  
Emotional Intensity ◽  
Social Media Data ◽  
Promising Tool ◽  
Air Quality Monitoring Stations ◽  
Media Data

PM2.5 not only harms physical health but also has negative impacts on the public’s wellbeing and cognitive and behavioral patterns. However, traditional air quality assessments may fail to provide comprehensive, real-time monitoring of air quality because of the sparse distribution of air quality monitoring stations. Overcoming some key limitations of traditional surface monitoring data, Web-based social media platforms, such as Twitter, Weibo, and Facebook, provide a promising tool and novel perspective for environmental monitoring, prediction, and evaluation. This study aims to investigate the relationship between PM2.5 levels and people’s emotional intensity by observing social media postings. This study defines the “emotional intensity” indicator, which is measured by the number of negative posts on Weibo, based on Weibo data related to haze from 2016 and 2017. This study estimates sentiment polarity using a recurrent neural networks model based on LSTM (Long Short-Term Memory) and verifies the correlation between high PM2.5 levels and negative posts on Weibo using a Pearson correlation coefficient and multiple linear regression model. This study makes the following observations: (1) Taking the two-year data as an example, this study recorded the significant influence of PM2.5 levels on netizens’ posting behavior. (2) Air quality, meteorological factors, the seasons, and other factors have a strong influence on netizens’ emotional intensity. (3) From a quantitative viewpoint, the level of PM2.5 varies by 1 unit, and the number of negative Weibo posts fluctuates by 1.0168 units. Thus, it can be concluded that netizens’ emotional intensity is significantly positively affected by levels of PM2.5. The high correlation between PM2.5 levels and emotional intensity and the sensitivity of social media data shows that social media data can be used to provide a new perspective on the assessment of air quality.

Smart De-Identification of Social Media Data

2014 ◽  
Author(s):  
Kathleen M. Carley ◽  
L. R. Carley ◽  
Jonathan Storrick
Keyword(s):  
Social Media ◽  
Social Media Data ◽  
Media Data

Mining Social Media Data to Study the Consequences of Dementia Diagnosis on Caregivers and Relatives (Preprint)

2018 ◽  
Author(s):  
Anika Oellrich ◽  
George Gkotsis ◽  
Richard James Butler Dobson ◽  
Tim JP Hubbard ◽  
Rina Dutta
Keyword(s):  
Social Media ◽  
Family Relationships ◽  
Text Processing ◽  
Automated Analysis ◽  
Health Concern ◽  
Dementia Diagnosis ◽  
Data Set ◽  
Social Media Data ◽  
Real Time Processing ◽  
Media Data

BACKGROUND Dementia is a growing public health concern with approximately 50 million people affected worldwide in 2017 and this number is expected to reach more than 131 million by 2050. The toll on caregivers and relatives cannot be underestimated as dementia changes family relationships, leaves people socially isolated, and affects the finances of all those involved. OBJECTIVE The aim of this study was to explore using automated analysis (i) the age and gender of people who post to the social media forum Reddit about dementia diagnoses, (ii) the affected person and their diagnosis, (iii) relevant subreddits authors are posting to, (iv) the types of messages posted and (v) the content of these posts. METHODS We analysed Reddit posts concerning dementia diagnoses. We used a previously developed text analysis pipeline to determine attributes of the posts as well as their authors to characterise online communications about dementia diagnoses. The posts were also examined by manual curation for the diagnosis provided and the person affected. Furthermore, we investigated the communities these people engage in and assessed the contents of the posts with an automated topic gathering technique. RESULTS Our results indicate that the majority of posters in our data set are women, and it is mostly close relatives such as parents and grandparents that are mentioned. Both the communities frequented and topics gathered reflect not only the sufferer's diagnosis but also potential outcomes, e.g. hardships experienced by the caregiver. The trends observed from this dataset are consistent with findings based on qualitative review, validating the robustness of social media automated text processing. CONCLUSIONS This work demonstrates the value of social media data sources as a resource for in-depth studies of those affected by a dementia diagnosis and the potential to develop novel support systems based on their real time processing in line with the increasing digitalisation of medical care.

Citizens, Elites, and Social Media Methodological Challenges and Opportunities in the Study of Persuasion and Mobilization

2019 ◽  
pp. 1036-1058
Author(s):  
Philip Habel ◽  
Yannis Theocharis
Keyword(s):  
Social Media ◽  
Big Data ◽  
Supply And Demand ◽  
Political Process ◽  
The Political ◽  
The Novel ◽  
Complete Understanding ◽  
Social Media Data ◽  
Challenges And Opportunities ◽  
Media Data

In the last decade, big data, and social media in particular, have seen increased popularity among citizens, organizations, politicians, and other elites—which in turn has created new and promising avenues for scholars studying long-standing questions of communication flows and influence. Studies of social media play a prominent role in our evolving understanding of the supply and demand sides of the political process, including the novel strategies adopted by elites to persuade and mobilize publics, as well as the ways in which citizens react, interact with elites and others, and utilize platforms to persuade audiences. While recognizing some challenges, this chapter speaks to the myriad of opportunities that social media data afford for evaluating questions of mobilization and persuasion, ultimately bringing us closer to a more complete understanding Lasswell’s (1948) famous maxim: “who, says what, in which channel, to whom, [and] with what effect.”

scholarly journals Missing value or behaviour: how to increase the signal of social media data

METRON ◽  
2021 ◽  
Author(s):  
Paolo Mariani ◽  
Andrea Marletta
Keyword(s):  
Social Media ◽  
Missing Data ◽  
Everyday Life ◽  
Processing Technique ◽  
Missing Value ◽  
Social Media Data ◽  
Practical Strategy ◽  
Specific Behaviour ◽  
Complex Features ◽  
Media Data

AbstractSocial media has become a widespread element of people’s everyday life, which is used to communicate and generate contents. Among the several ways to express a reaction to social media contents, the “Likes” are critical. Indeed, they convey preferences, which drive existing markets or allow the creation of new ones. Nevertheless, the appreciation indicators have some complex features, as for example the interpretation of the absence of “Likes”. In this case, the lack of approval may be considered as a specific behaviour. The present study aimed to define whether the absence of Likes may indicate the presence of a specific behaviour through the contextualization of the treatment of missing data applied to real cases. We provided a practical strategy for extracting more knowledge from social media data, whose synthesis raises several measurement problems. We proposed an approach based on the disambiguation of missing data in two modalities: “Dislike” and “Nothing”. Finally, a data pre-processing technique was suggested to increase the signal of social media data.

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