scholarly journals The Cultural Life of James Bond

2020 ◽  

The release of No Time To Die in 2020 heralds the arrival of the twenty-fifth installment in the James Bond film series. Since the release of Dr. No in 1962, the cinematic James Bond has expedited the transformation of Ian Fleming's literary creation into an icon of western popular culture that has captivated audiences across the globe by transcending barriers of ideology, nation, empire, gender, race, ethnicity, and generation. The Cultural Life of James Bond: Specters of 007 untangles the seemingly perpetual allure of the Bond phenomenon by looking at the non-canonical texts and contexts that encompass the cultural life of James Bond. Chronicling the evolution of the British secret agent over half a century of political, social, and cultural permutations, the fifteen chapters examine the Bond-brand beyond the film series and across media platforms while understanding these ancillary texts and contexts as sites of negotiation with the Eon franchise.

Author(s):  
Claire Hines

This is the first book to focus on James Bond’s relationship to the playboy ideal through the sixties and beyond. Examining aspects of the Bond phenomenon and the playboy lifestyle, it considers how ideas of gender and consumption were manipulated to construct and reflect a powerful male fantasy in the post-war era. This analysis of the close association and relations between the emerging cultural icons of James Bond and the playboy is particularly concerned with Sean Connery’s definitive Bond as he was promoted and used by the media. By exploring the connections that developed between Bond and Playboy magazine within a historical framework, the book offers new insights into these related phenomena and their enduring legacy in popular culture.


2017 ◽  
Vol 27 (2) ◽  
pp. 178-189 ◽  
Author(s):  
Martin Parker

This article is concerned with the representation of one particular form of work within popular culture during a particular period, in order to understand just how much representations of work have altered over the past half century. I discuss the James Bond phenomenon and the ways in which it has been understood by cultural theorists. I then look at what the novels suggest about understandings of work and organizations in Britain in the 1950s before comparing that period to later Bonds. The latter operation necessarily involves thinking through the ways in which an understanding of historical context is crucial to thinking through the production and consumption of any text, whether about work and organizations, or any other topic. The article concludes with some thoughts on the impossibility of the Bond novels being written now, when the organization and its executives are assumed to be agents in generalized conspiracies.


Politics ◽  
2016 ◽  
Vol 37 (3) ◽  
pp. 273-287 ◽  
Author(s):  
Alexandria J Innes ◽  
Robert J Topinka

This article examines the ways in which popular culture stages and supplies resources for agency in everyday life, with particular attention to migration and borders. Drawing upon cultural studies, and specific insights originating from the Birmingham Centre for Contemporary Cultural Studies, we explore how intersectional identities such as race, ethnicity, class, and gender are experienced in relation to the globalisation of culture and identity in a 2007 Coronation Street storyline. The soap opera genre offers particular insights into how agency emerges in everyday life as migrants and locals navigate the forces of globalisation. We argue that a focus on popular culture can mitigate the problem of isolating migrant experiences from local experiences in migrant-receiving areas.


2018 ◽  
Vol 60 (1) ◽  
pp. 55-64
Author(s):  
J. FALLETTA ◽  
S. WOODCOCK

Recent years have seen a large increase in the popularity of Texas hold ’em poker. It is now the most commonly played variant of the game, both in casinos and through online platforms. In this paper, we present a simulation study for games of Texas hold ’em with between two and 23 players. From these simulations, we estimate the probabilities of each player having been dealt the winning hand. These probabilities are calculated conditional on both partial information (that is, the player only having knowledge of his/her cards) and also on fuller information (that is, the true probabilities of each player winning given knowledge of the cards dealt to each player). Where possible, our estimates are compared to exact analytic results and are shown to have converged to three significant figures.With these results, we assess the poker strategies described in two recent pieces of popular culture. In comparing the ideas expressed in Taylor Swift’s song, New Romantics, and the betting patterns employed by James Bond in the 2006 film, Casino Royale, we conclude that Ms Swift demonstrates a greater understanding of the true probabilities of winning a game of Texas hold ’em poker.


Author(s):  
Colleen T. Dunagan

Chapter Four examines how advertising engages dance in the promotion of hegemonic ideological notions of social identity (i.e., categories of race, ethnicity, class, gender, and sexuality), while simultaneously promoting difference and responding to contemporary developments. It looks closely at how advertising reveals cultural ambivalence and relies on nostalgia without memory to allow consumers to (re)construct a shared cultural history. In a similar way, dance in television advertising serves as a tool for reinforcing neoliberal economic and social theory. This chapter examines a range of ads that demonstrate dance-in-advertising’s relation to hegemony and its simultaneous promotion of developments in cultural knowledge and participatory aesthetics. Ultimately, I demonstrate how the ads function as spaces of intersection where affect meets ideologies, revealing how advertising reflects, informs, and responds to popular culture, mass media, and consumerism.


2019 ◽  
Vol 48 (4) ◽  
pp. 541-563 ◽  
Author(s):  
Mie Hiramoto ◽  
Phoebe Pua

AbstractThis article investigates how naturalized models of hegemonic masculinity affect race and sexuality in the James Bond film series. Through close analysis of film dialogue and paralinguistic cues, the article examines how the sexualities of East Asian female and male characters are constructed as oversexed and undersexed, respectively. The analysis therefore affirms Connell's (1995) conception of white heterosexual masculinity as exemplary: East Asian characters are positioned not only as racial Others, but as bodies upon which Bond's heterosexual masculinity is reflected and affirmed as normative and, by extension, ideal. In this way, race is curiously invoked to ‘explain’ sexuality, and Bond's unmarked white masculinity becomes the normative referent for expressions of heterosexual desire. By showing how the sexuality of East Asian characters is typecast as non-normative, the article gestures toward the possibility of theorizing racialized performances of heterosexuality as queer. (East Asia, James Bond, sexuality, race, masculinity, femininity, normativity, film)*


Film Studies ◽  
2017 ◽  
Vol 17 (1) ◽  
pp. 73-91
Author(s):  
Scott Higgins

Just six years after the last American sound-era serial, Albert Broccoli and Harry Saltzman brought James Bond to the screen, launching the longest-lived and most influential film series of the post-studio era. This article considers how the first Bond films adapted the regular imperilments,and operational aesthetics of sound-serials. Early Bond films benefitted from a field of expectations, viewing strategies and conventions planted by the over 200 B-grade chapter-plays produced between 1930 and 1956. Recourse to these serial strategies conferred tactile immediacy and ludic clarity to the films, and facilitated engagement with the Bond beyond the cinema.


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