scholarly journals The Effect of Website Design Quality, E-Service Quality, and Brand Image on E-Satisfaction and ELoyalty of E-Commerce Customers

2021 ◽  
Vol 08 (10) ◽  
pp. 119-126
Author(s):  
Tesa Daniati ◽  
Rr. Ratna Roostika
Keyword(s):  
Service Quality ◽  
Brand Image ◽  
Website Design ◽  
Design Quality

scholarly journals The Effect of Website Design Quality and Service Quality toward Repurchase Intention in the E-commerce Industry: A Cross-Continental Analysis

2019 ◽  
Vol 21 (2) ◽  
pp. 187
Author(s):  
Nicholas Wilson ◽  
Keni Keni ◽  
Pauline Henriette Pattyranie Tan
Keyword(s):  
Service Quality ◽  
Survey Method ◽  
Website Design ◽  
Repurchase Intention ◽  
American Continent ◽  
Design Quality ◽  
Asian Continent ◽  
European Continent ◽  
Australian Continent ◽  
The Relationship

The purpose of this study is to examine and understand the effect of website design quality and service quality toward consumers’ repurchase intention in the Asian, European, American, and Australian e-commerce industry. This research implemented survey method, in which questionnaires were chosen as instruments for data collection. A total of 1000 questionnaires were electronically distributed to the respondents across four continents, in which a total of 869 were deemed usable. Out of 869 questionnaires, a total of 200 questionnaires collected from respondents living in the Asian continent, 189 questionnaires collected from respondents living in the American continent, 243 questionnaires collected from respondents living in the European continent, and 237 questionnaires collected from respondents living in the Australian continent. This research implemented PLS-SEM method to analyze and generate findings from the data. Based on the results generated from the analysis of the data, it could be concluded that in the Asian, Australian, and European continents, service quality played a more important and significant role in affecting consumers’ repurchase intention in the e-commerce industry compared to website design quality. In contrast, the results generated in this research also concluded that website design quality played a more important role in affecting consumers’ repurchase intention in the American e-commerce industry. Furthermore, customer satisfaction mediated the relationship between website design quality and service quality toward consumers’ repurchase intention in the Asian, Australian, European, and American e-commerce industry.

scholarly journals PENGARUH WEBSITE DESIGN QUALITY DAN KUALITAS JASA TERHADAP REPURCHASE INTENTION : VARIABEL TRUST SEBAGAI VARIABEL MEDIASI

2018 ◽  
Vol 11 (2) ◽  
pp. 291
Author(s):  
Nicholas Wilson ◽  
Keni Keni
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Positive Impact ◽  
Equation Modeling ◽  
Survey Method ◽  
Website Design ◽  
Quality Service ◽  
Repurchase Intention ◽  
Design Quality ◽  
The Impact

<p><em>This research was conducted in order to assess the direct and indirect effect of website design quality and service quality toward consumers’ repurchase intention, both directly and indirectly through trust in the Indonesian e-commerce industry. This research implemented survey method, in which questionnaire were distributed to a total of 270 respondents, thus enabling the data to be analyzed. Data were collected from three cities in the Indonesian regions, which are Jakarta, Bandung, and Tangerang.  Data were analyzed using partial least squares-structural equation modeling (PLS-SEM) method. Based on the results of the data analysis, it was revealed that both website design quality and service quality had a positive impact on Indonesian consumers’ repurchase intention, both directly or indirectly. Furthermore, trust partially mediated the impact between website design quality, service quality, and repurchase intention.  </em></p>

scholarly journals Prediksi Website Design Quality dan Service Quality terhadap Repurchase Intention Pada Pelanggan Shopee di Jakarta Dengan Customer Trust Sebagai Mediasi

2020 ◽  
Vol 2 (4) ◽  
pp. 1033
Author(s):  
Melissa Priscillia ◽  
Herlina Budiono
Keyword(s):  
Service Quality ◽  
Website Design ◽  
Sampling Techniques ◽  
Questionnaire Data ◽  
Repurchase Intention ◽  
Design Quality ◽  
Convenience Sampling ◽  
Data Collection Technique ◽  
Customer Trust ◽  
The Impact

This study aims to analyze and know about the impact of website design quality and service quality are the predictor to customer trust, whether customer trust is predictor to repurchase intention, whether website design quality and service quality are predictor to repurchase intention through customer trust on Shopee website customers in Jakarta. This study used 170 samples selected using convenience sampling techniques, where the selected sample were of Shopee’s customers in Jakarta. The data collection technique was carried out using a questionnaire. Data were analyzed using PLS-SEM. The result of this research is that website design quality and service quality may positively predict customer trust, customer trust may positively predict repurchase intention, website design quality and service quality may positively predict repurchase intention through customer trust. Tujuan penelitian ini adalah untuk mengetahui apakah kualitas desain situs web dan kualitas layanan merupakan prediktor terhadap kepercayaan pelanggan, apakah kepercayaan pelanggan merupakan prediktor terhadap niat beli kembali, apakah kualitas desain situs web dan kualitas layanan merupakan prediktor terhadap niat beli kembali melalui kepercayaan pelanggan pada pelanggan situs web Shopee di Jakarta. Penelitian ini menggunakan 170 sampel yang dipilih dengan menggunakan teknik convenience sampling, dimana sampel yang dipilih adalah pelanggan situs web Shopee di Jakarta. Teknik pengambilan data dilakukan dengan menggunakan kuesioner. Data dianalisis dengan menggunakan PLS-SEM. Hasil penelitian ini adalah apakah kualitas desain situs web dan kualitas layanan dapat memprediksi secara positif kepercayaan pelanggan, kepercayaan pelanggan dapat memprediksi secara positif niat beli kembali, apakah kualitas desain situs web dan kualitas layanan dapat memprediksi secara positif niat beli kembali melalui kepercayaan pelanggan.

PENGARUH KUALITAS PELAYANAN, HARGA DAN CITRA MEREK TERHADAP KEPUASAN MAHASISWA

2019 ◽  
Vol 8 (2) ◽  
pp. 104
Author(s):  
Titim Nurlia
Keyword(s):  
Service Quality ◽  
Student Satisfaction ◽  
Significant Influence ◽  
Brand Image ◽  
Linear Regression Analysis ◽  
Research Result ◽  
Coefficient Of Determination ◽  
F Test ◽  
Fierce Competition ◽  
Students Satisfaction

<p>Highly competition requires university to be more sensitive to the interest students as one of stakeholders. Polytechnic LP3I Jakarta Campus Cimone has many competitors amid the dynamics of increasingly fierce competition of higher education. This research aims to analyze the effect of Service quality, Price and Brand Image of Students Satisfaction. A theory used in research is based on opinion from Andriyani, Suwandi Mananeke &amp; Taroreh, Fatriansyah. There is an effect between Service Quality, Price and Brand Image to Customer Satisfaction. This research use a quantitative method by distributing a questionnaire. The amount of population are 408 students and the sample is 80 people by Slovin formulas. Based on research result using linear regression analysis multiple SPSS version 20 indicated that: The independent variable Service Quality, Price and Brand Image jointly tested by F test proved positive and significant influence on the Student Satisfaction and the magnitude of the effect seen from the coefficient of determination (R<sub>2</sub>) was 41,8 %. To test the hypothesis of the use F test and t test. While price do not have effect significant influence on students satisfaction.</p><p> </p><strong>Keywords:</strong> service quality, price, brand image, student’s satisfaction

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