Be Like Amazon

Gaining competitive advantage requires a detailed benchmark of performance against other market players, and profound gap analysis in comparison to the best practice applies to the audit of the digital presence (online footprint analysis), which, based on scripting codes, is done easily on its premises. SEO software and social medial listening tools allow for a comprehensive understanding of the digital performance of the company. Unfortunately, some businesses underestimate the potential dormant in different types of live analytics and performance trackers and being unaware of the analysis capacity to be performed on competitors and market leaders completely off cost. The case presents a study of a digital footprint template analysis performed for Amazon in the United Arab Emirates and shows the comparison with local and global market players like Noon.com, eBay, or Alibaba using software like SEMrush, SimilarWeb, and Brand24 to showcase how to leverage on gathered insights and gain competitive advantage.

Dramaturgia nowych mediów i performans postcyfrowy. Projektowanie doświadczeń użytkownika we współczesnych sztukach performatywnych

The paper aims to answer the question – to what extent is the current reflection on user experience design in performing arts still valid? The text discusses the concept of post-digital performance (Causey); and the phenomenon of user experience design in the face of new media dramaturgy (Eckersall, Grehan, Scheer). From the perspective of these concepts and phenomena, I describe two works (To Like or Not to Like by Interrobang and Karen by Blast Theory). The text complements the discussion on performance artists’ approaches to media technologies. In this paper, I describe the changes in designing the relationships of performers and users (individualization and personalization) and the contexts of everyday media practices in artists’ strategies.

The Evidence Chamber: Playful Science Communication and Research Through Digital Storytelling

In a courtroom, it is essential that the scientific evidence is both understandable and understood, so that the strengths and limitations of that evidence, within the context of a legal case, can inform decision making. The Evidence Chamber brings together entertainment, public engagement with science and research into a public performance activity that is centred around digital storytelling and science communication. This experience engages public audiences with science and allows a better understanding of how people interpret scientific evidence. In this paper, we discuss how we created this experience as an in-person and fully virtual performance through successful collaboration between forensic science research, public audiences, public engagement professionals, the legal profession, and digital performance artists.

The Dello Scompliglio Project and Camera #3 (Chamber 3

This Perspectives’ (or Review) paper focusses on the interdisciplinary, communal artproject: Dello Scompliglio and one of its multi-layered, hybridised artprojects presented  there, titled: Camera# 3 (Chamber 3). I visited both the project spaces and some of the externalart projects including the one above during a visit to Lucca in June, 2021. Theaim of the Association is to offer to musicians, performers, installationartists and dancers the possibility to create their work in an outdoorenvironment and recreate this as a transmutation in the performance andexhibition spaces. I found the range of creative art topics covered, which areaimed at varying age groups, to be fascinating and very relevant tocontemporary experimental and digital performance.

Analysis and Forecasting Dynamics of Digital Transformation of Economy of the Russian Federation (on the Example of the Measurement of the Organization’s Digital Performance)

The introduction of digital technologies in the monitoring and management activities of organizations is an important tool for the transformation of economic system at modern phase of the latest industrial and technological revolution. Currently, there is no unifed methodological apparatus for describing the state and development prospects of digital transformation. The analysis of objective patterns of the digital transformation of the Russian economy can be carried out by constructing mathematical and statistical models that make it possible to analyze the stages of digital maturity in the past and to determine the future development of projected digital phenomena.The purpose of this article lies in modelling and forecasting of dynamics of digital transformation of the activities of organizations.Digital transformation was measured based on indicators of the use of information and communication technologies in organizations, namely: Internet connection, website, purchase of goods and services via the Internet, use of software tools of the ERP, CRM, SCM class.Growth curves are one of the most common tools for modeling technological development trends. For each time series, the accuracy of four models of growth curves was assessed: the Gompertz, Weibull's, logistic and log-logistic.The practical application of this study is that the proposed approach can be used to assess trends in ICT diffusion in organizations by type of economic activity and by size to obtain a more complete characterization of digital maturity and further prospects for digital transformation of the Russian economy.

The development of cities supported by communication and information technologies

This research aims to analyze the relationship between economic, social and digital performance in cities of different sizes in Brazil. Data provided by the following official agencies: National Treasury Secretariat, National Mayors' Front and Risk Classification Agency were used. Pearson's correlation was used to identify the influence of digital, social, and economic performance variables in cities divided into groups based on the number of inhabitants. There was a strong correlation between Communication and Information Technologies and social and economic aspects. The greater the needs of cities, the more intense is the use of Communication and Information Technologies, reinforcing the establishment of the perspective of smart cities.