The Opposite Orientation of Product Marketing and Finance Tool Marketing

Product marketing orientates to the increasing appeal of customer goods, while finance tool market – to rising appeal of private saving investment. The authors show that these two forms of marketing hide competition between the growth in consumption and the growth in investment in today’s economy. The growth in consumption reduces relatively the resources of economy for GDP growth, while the growth in investment cut resources providing the rise in population living standard. Ways and methods of marketing available on market do not necessarily promote shaping of reasonable structure and volumes of consumption. No marketing methods of raising finance investment can compete with appeal of private consumption, because of the essence of consumption itself and because of relatively low volume of private savings of the Russian population. This situation, according to the authors, forms an economic basis of maintaining rather low rates of GDP growth in the future.

The investment-saving puzzle in MENA countries

The paper disentangles gross savings into government and private savings and investigate their impact on gross investment. Our methodology is based on a balanced panel of four MENA countries (Tunisia, Jordan, Egypt and Lebanon) for the period 2000-2017 by employing the Panel Vector Autoregressive Model (PVAR). Our findings show that government savings as a ratio of GDP does not have any impact on investment while private savings as a ratio of GDP does. Both variables exhibit the correct signs. The results also show that mobility of private saving is high and seemingly statistically inconsistent with the Fielstein and Horioka (1980) puzzle. Our paper also reveals that even though OECD countries are more open than our sample countries, the higher capital mobility of our sample is driven by the economic and political instability in the region.

Investment, Saving and Stagnation from a Keynesian Perspective

It can also be shown from a Keynesian perspective that planned investment and saving are diverging in the twenty-first century and that there is a risk of sustained (secular) underemployment unless appropriate countermeasures are taken by the state. In this chapter, we look at the arguments that Keynesian authors have used, in both older and more recent writings, to demonstrate the possibility of secular stagnation and at the possibilities they considered for overcoming tendencies toward stagnation. We make clear that, despite general differences in the theoretical framework and some differences in detail, there are a number of parallels between the Keynesian view and the new capital-theoretical conception presented in this book. This applies both for the causes of the structural divergence between planned private saving and private investment and for its consequences.

The Implications of Interest Rates on Private Saving with Reference to Myanmar

The private saving is one of the fundamentals for economic development and growth of the country. Thus, the main purpose of this paper is to analyze the effect of interest rates on private saving in Myanmar over the period from fiscal year 2013-14 Q1 to 2018 Q2. This study investigates the private saving of Myanmar’s banking sector which includes twenty seven private commercial banks, four State-owned banks and thirteen foreign bank branches. The quarterly data are obtained from secondary data sources collected from quarterly Financial Statistics Bulletin and annual reports of Central Bank of Myanmar, Statistical Year Books and Selected Monthly Economic Indicators published by CSO, Myanmar, as well as websites from commercial banks to investigate the effect of domestic interest rates on private saving. Inferential analysis including multiple regression analysis and correlation analysis as well as descriptive analysis are applied to examine the effect of domestic interest rates on private saving with the use of Statistical Package for Social Sciences (SPSS) software (version 25). The findings of the study reveal that all independent variables except from Treasury bill rate have significant impact on the savings while inflation and fixed deposit rate have adversely impact on savings. Among all independent variables, saving deposit rate is the most influent variable on attracting private saving. Therefore, the study concludes that policies for ensuring to adopt flexible interest rates structures and for maintaining reasonable inflation rate depending upon the macroeconomic conditions of the economy would be critical to mobilize private saving in Myanmar.

ANALYSIS OF HOUSEHOLD SAVING FACTORS IN BOSNIA AND HERZEGOVINA-APPLICATION OF ARDL METHODOLOGY

Most papers in the field of private saving deal with the analysis of private saving as a whole without special consideration of its individual components. This paper is, therefore, focused on the analysis of one of the components of private saving and its factors, and that is the household saving. The analysis was conducted on household saving in Bosnia and Herzegovina (BiH), which, viewed as the sum of saving and time deposits, recorded a cumulative growth of 97% from the outbreak of the global financial crisis until September 2016. The aim of this research is to determine which factors favored the positive trends of household saving in BiH in the period 2000q1-2016q3. As a methodological tool for achieving the research goal and testing the defined hypothesis, the ARDL methodology was used. By applying the ARDL methodology, the work hypothesis was confirmed. Macroeconomic factors have an impact on household saving in BiH.