Evaluating User Experience with Social Networking Sites: A Mediated Moderation Relationship

This chapter investigates the user experience of the language learning platform Busuu as a tool for learning Spanish as a Foreign Language (SFL). Social constructionism has been highlighted by previous research as the theory on which Busuu is based, however, Álvarez concluded that Busuu constitutes an ecological system of nested semiotic spaces where pedagogical elements and principles from different theories of language learning interweave in complementary ways. Following a review of existing research, the chapter analyses data arising from a study involving a mixed group of university students who used the premium version of Busuu for four weeks. Data were collected via pre- and post-tests, a user experience questionnaire, and individual interviews, and were analysed using descriptive statistics and thematic analysis. Findings suggest that Busuu did not fully satisfy the requirements of a social network in terms of ease of participation, communication, and collaboration. Further research is required to explore the implications of usability testing for the design of effective SNSLL.

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Think Twice to be Nice? A User Experience Study on a Reflective Interface to Reduce Cyber Harassment on Social Networking Sites

International Journal of Bullying Prevention ◽

10.1007/s42380-021-00101-x ◽

2021 ◽

Author(s):

Kathleen Van Royen ◽

Karolien Poels ◽

Heidi Vandebosch ◽

Bieke Zaman

Keyword(s):

Social Networking ◽

User Experience ◽

Social Networking Sites ◽

Cyber Harassment

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Examining user satisfaction and stickiness in social networking sites from a technology affordance lens: uncovering the moderating effect of user experience

Industrial Management & Data Systems ◽

10.1108/imds-11-2019-0614 ◽

2020 ◽

Vol 120 (7) ◽

pp. 1331-1360 ◽

Cited By ~ 2

Author(s):

Zhen Shao ◽

Lin Zhang ◽

Kuanchin Chen ◽

Chenliang Zhang

Keyword(s):

Social Networking ◽

User Experience ◽

User Satisfaction ◽

Social Networking Sites ◽

Moderating Effect ◽

Equation Modeling ◽

Research Model ◽

Content Type ◽

Technology Affordance ◽

The Impact

PurposeThe aim of this study is to explore, identify and understand the impact of technology affordance in the context of social networking sites (SNSs). Moreover, this study incorporates user experience as a moderator, in order to explore behavioral differences between veterans (high-experience users) and newbies (low-experience users).Design/methodology/approachA research model was developed to examine the influences of three technology affordances: interactivity, information and navigation on user satisfaction and SNS stickiness. Totally 266 data were collected from a famous college in China using an online survey, and structural equation modeling technique was used to examine the proposed research model.FindingsThe empirical research findings indicated that the three technology affordance attributes exhibited different degrees of influence on user satisfaction, which in turn facilitated SNS stickiness. Particularly, high-experience users were more likely influenced by interactivity and information affordances, while low-experience users are more susceptible to navigation affordance.Practical implicationsThis study can provide guidelines to the platform administrators to design SNSs from the aspects of interactivity, information and navigation attributes and pay attention to the preference differences between high-experience users and low-experience users.Originality/valueThis study uncovers the significant antecedents of SNS stickiness from a technology affordance lens and reveals the moderating effect of user experience on the relationship between three technology affordance attributes and satisfaction.

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Facebook Losing to WhatsApp

Handbook of Research on Civic Engagement and Social Change in Contemporary Society - Advances in Human and Social Aspects of Technology ◽

10.4018/978-1-5225-4197-4.ch019 ◽

2018 ◽

pp. 328-346 ◽

Cited By ~ 1

Author(s):

Roshan Lal Raina ◽

Iftikhar Alam ◽

Faizia Siddiqui

Keyword(s):

Social Networking ◽

User Experience ◽

Social Networking Sites ◽

Instant Messaging ◽

Young Population ◽

Security Issues ◽

Internet Connection ◽

The Past ◽

Comprehensive Survey ◽

Global Platform

This chapter describes how over the past decade, there has been a tremendous growth in the subscriber base of social networking sites. These networking websites or SNS have provided a global platform to people—to connect and express. However, SNS platforms seem to be fast losing ground to Instant Messaging (IM) Applications (Apps), WhatsApp being the frontrunner. WhatsApp offers a much superior user experience in terms of connectivity, expression, and security. WhatsApp is simple to use: it can be downloaded on any smartphone, and only needs a mobile SIM card and an internet connection. At the same time, security issues are also working against the SNS. This study aims to analyze the changing ‘social networking scenario' in India. This research is based on the facts analyzed after a comprehensive survey conducted on a sample picked up from four Indian metro cities. Findings reveal that the young population is fascinated by WhatsApp due to the ease of operating the App and the quick communication that it provides. Users reported spending less time now on Facebook than they did before WhatsApp was introduced.

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