scholarly journals User Experience in Fashion Brand Pages in Social Networking Sites: Values and Affective Experience of Information Interaction

Author(s):  
Jee-Sun Park ◽  
Sejin Ha
Author(s):  
Miguel Saona-Vallejos ◽  
Michael Thomas

This chapter investigates the user experience of the language learning platform Busuu as a tool for learning Spanish as a Foreign Language (SFL). Social constructionism has been highlighted by previous research as the theory on which Busuu is based, however, Álvarez concluded that Busuu constitutes an ecological system of nested semiotic spaces where pedagogical elements and principles from different theories of language learning interweave in complementary ways. Following a review of existing research, the chapter analyses data arising from a study involving a mixed group of university students who used the premium version of Busuu for four weeks. Data were collected via pre- and post-tests, a user experience questionnaire, and individual interviews, and were analysed using descriptive statistics and thematic analysis. Findings suggest that Busuu did not fully satisfy the requirements of a social network in terms of ease of participation, communication, and collaboration. Further research is required to explore the implications of usability testing for the design of effective SNSLL.


The study has been used to explore the impact of social networking sites amongst the undergraduate women students. In the framework of existing digital media, social networking sites have been known as individuals, by means of the Internet and web application to converse in previously unfeasible ways. It can be predominantly effect of a culture-wide impression shift in the uses and potential of the internet itself. The objectives of the study are to ascertain the different type of social networking sites used by women undergraduate students to scrutinize the level of usage, reason of using social networking sites, to settle on the advantages of using social networking sites and to make out the dangers associated with social networking and to submit strategies to restructure such dangers. The descriptive design has been in use to get responses from a sample size of 115 women undergraduate students who were selected via random sampling techniques. The 115 respondents completed and returned the questionnaire precisely indicating 100% response rate. The outcome of the study discloses that all the women undergraduate students uses social networking sites to expand information, interaction with friends, connecting to their classmates for online study, discussing serious national issues and watching movies etc. There are many advantages of using social networking sites and their menaces combined with social networking and such dangers can be restructured using the strategies available in the work. From the findings, it was recommended that women undergraduate students should attend various awareness program to update on the negative aspects of social networking sites etc. Based on the findings suitable suggestions were also made


2018 ◽  
Vol 122 (5) ◽  
pp. 1666-1677 ◽  
Author(s):  
Yuanyuan Shi ◽  
Yu L. L. Luo ◽  
Yunzhi Liu ◽  
Ziyan Yang

Previous studies have pondered the relevance of social networking sites (SNSs) to psychological well-being, but few have taken online affective experience into consideration. To extend previous research on the relationship between SNSs and psychological well-being, we opted to target emotions experienced while visiting SNSs as a means to predict off-line well-being. In our two studies, we surveyed affective experience on SNSs, overall life satisfaction, and general emotional well-being of young adults who access SNSs regularly. The results consistently demonstrated a positive association between SNS affective experience and off-line well-being. This finding held with SNS activities (Studies 1 and 2) and relevant personality traits (i.e., the Big Five factors, self-esteem; Study 2) considered in simultaneity. Our research highlights the important role of affective experience on SNSs in predicting off-line well-being as well as helps clarify the relationship between SNSs and well-being.


2020 ◽  
Vol 120 (7) ◽  
pp. 1331-1360 ◽  
Author(s):  
Zhen Shao ◽  
Lin Zhang ◽  
Kuanchin Chen ◽  
Chenliang Zhang

PurposeThe aim of this study is to explore, identify and understand the impact of technology affordance in the context of social networking sites (SNSs). Moreover, this study incorporates user experience as a moderator, in order to explore behavioral differences between veterans (high-experience users) and newbies (low-experience users).Design/methodology/approachA research model was developed to examine the influences of three technology affordances: interactivity, information and navigation on user satisfaction and SNS stickiness. Totally 266 data were collected from a famous college in China using an online survey, and structural equation modeling technique was used to examine the proposed research model.FindingsThe empirical research findings indicated that the three technology affordance attributes exhibited different degrees of influence on user satisfaction, which in turn facilitated SNS stickiness. Particularly, high-experience users were more likely influenced by interactivity and information affordances, while low-experience users are more susceptible to navigation affordance.Practical implicationsThis study can provide guidelines to the platform administrators to design SNSs from the aspects of interactivity, information and navigation attributes and pay attention to the preference differences between high-experience users and low-experience users.Originality/valueThis study uncovers the significant antecedents of SNS stickiness from a technology affordance lens and reveals the moderating effect of user experience on the relationship between three technology affordance attributes and satisfaction.


Author(s):  
Roshan Lal Raina ◽  
Iftikhar Alam ◽  
Faizia Siddiqui

This chapter describes how over the past decade, there has been a tremendous growth in the subscriber base of social networking sites. These networking websites or SNS have provided a global platform to people—to connect and express. However, SNS platforms seem to be fast losing ground to Instant Messaging (IM) Applications (Apps), WhatsApp being the frontrunner. WhatsApp offers a much superior user experience in terms of connectivity, expression, and security. WhatsApp is simple to use: it can be downloaded on any smartphone, and only needs a mobile SIM card and an internet connection. At the same time, security issues are also working against the SNS. This study aims to analyze the changing ‘social networking scenario' in India. This research is based on the facts analyzed after a comprehensive survey conducted on a sample picked up from four Indian metro cities. Findings reveal that the young population is fascinated by WhatsApp due to the ease of operating the App and the quick communication that it provides. Users reported spending less time now on Facebook than they did before WhatsApp was introduced.


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