Applying Market Research to a Service Organization: A Case Study of the United Way of Greater Richmond, Virginia

2014 ◽  
pp. 478-478
Author(s):  
Dennis R. McDermott
Keyword(s):  
Market Research ◽  
Service Organization ◽  
United Way

Agile or waterfall development: The Clementon Company dilemma

2021 ◽  
pp. 204388691987054
Author(s):  
Karthikeyan Chandran ◽  
Madhuchhanda Das Aundhe
Keyword(s):  
Market Research ◽  
Initial Study ◽  
Management Tool ◽  
It Services ◽  
It Infrastructure ◽  
It Service ◽  
Software Product ◽  
It Department ◽  
Significant Milestone

This case study documents the challenges faced by Iota Consultancy Services, an IT Service organization, as it simultaneously developed and deployed an IT Services Management software product for one of its premier clients, The Clementon Company. A leading market research firm, The Clementon Company had its footprints across the globe. Its recent acquisition of several smaller research agencies had created a complex IT landscape, in terms of the technologies adopted and the processes followed. In Iota Consultancy Services’ 10-year-old history, this engagement with The Clementon Company was a significant milestone, consisting of two parts—(1) Streamlining and standardizing The Clementon Company’s IT processes and (2) maintaining The Clementon Company’s organization-wide IT infrastructure. Iota Consultancy Services began this crucial assignment with an initial study to identify a product for the The Clementon Company’s IT department. Iota Consultancy Services, a rapidly growing player in the sector, had indigenously developed a few IT products, as well. It had an IT Services Management product called Helpdesk Management. Being the sole service provider for maintaining The Clementon Company’s entire IT infrastructure, Iota Consultancy Services felt that Helpdesk Management could be deployed as a single tool across the organization. However, until now, Helpdesk Management had never been deployed as a comprehensive IT Services Management product for any organization. This meant that Iota Consultancy Services needed to simultaneously enhance its Helpdesk Management tool by developing new features, and also deploy it for The Clementon Company. This was Iota Consultancy Services’ chance to earn a reputation as a successful product company, which would result in increased revenue. However, if things did not go well, Iota Consultancy Services could lose face forever. Iota Consultancy Services’ dilemma was whether it should propose Helpdesk Management as a tool for The Clementon Company, or not. At this juncture, everything depended on whether Iota Consultancy Services could successfully customize the Helpdesk Management tool to suit The Clementon Company’s requirements.

Simply Sport Bikes case study

2015 ◽  
Vol 11 (1) ◽  
pp. 113-122
Author(s):  
Jay Ebben ◽  
Alec Johnson
Keyword(s):  
Market Research ◽  
Business Models ◽  
Secondary Market ◽  
Content Type ◽  
Cost Structures ◽  
Used Car ◽  
Revenue Models ◽  
Attractive Case ◽  
Document Review

Synopsis This case is intended to introduce undergraduate entrepreneurship students to business models via an entrepreneur who has two businesses: a used-car dealership, which he owns with his father, and a used-sport-bike dealership, which he solely owns. Although these businesses seem similar, there are subtle differences in business model that make the sport-bike business much more attractive. Case analysis involves a step-by-step comparison of the two firms' revenue models, cost structures, and investment needs and leaves students with two decision: first, how to best grow the sport-bike business, and second, whether to continue operating the used-car business once his father retires. Research methodology Primary interviews, company document review, secondary market research. Relevant courses and levels Undergraduate introduction to entrepreneurship.

The problem with standardizing international market research: A case study from B2B services

2014 ◽  
Vol 22 (2) ◽  
pp. 84-92 ◽  
Author(s):  
M. Sajid Khan ◽  
Earl Naumann ◽  
Matti J. Haverila
Keyword(s):  
Market Research ◽  
International Market

scholarly journals Team Learning Processes and Activities in Organization: A Case Study

2018 ◽  
Vol 56 (3) ◽  
pp. 301-319 ◽  
Author(s):  
Snežana Lazarević ◽  
Jelena Lukić
Keyword(s):  
Public Service ◽  
Team Learning ◽  
Pearson Correlation ◽  
Descriptive Analysis ◽  
Learning Processes ◽  
Service Organization ◽  
Pearson Correlation Coefficient ◽  
Team Management ◽  
Team Members

Abstract Organizations in today’s environment are relied on teams and their learning as key determinants for survival and success. The aim of this paper is to identify the key team learning processes and activities in organizations and to examine how the eventual appearance and growth of the problems in team impact on those processes and activities. Research was conducted in nine teams with 79 members in one public service organization located in Belgrade, Serbia, using interview and questionnaire techniques. Descriptive analysis, linear regression and Pearson correlation coefficient were used for processing and interpreting collected data. The results show that undefined roles of team members, a lack of trust among them, inadequate rewards, inadequate leadership and team management, will cause a moderate decrease in team learning processes and activities. The value of this research is that growing reliance on teamwork in organizations put pressure on leaders and managers to understand the factors that enable and stimulate team learning processes and activities, but also to identify and overcome all problems that may arise in teams and slow down the learning in teams as one of the most important processes.

scholarly journals Implementation of Islamic Management based on Maqasid Sharia in Information Services Company (Case Study: Islamic Analytix Singapore)

2021 ◽  
Vol 2 (3) ◽  
pp. 320-327
Author(s):  
Wily Mohammad ◽  
Dian Tiara Nurhasanah
Keyword(s):  
Human Resources ◽  
Market Research ◽  
Islamic Law ◽  
Social Values ◽  
Information Services ◽  
Way Of Life ◽  
Market Intelligence ◽  
The People

Management is the art of regulating the process of utilizing human resources and other sources effectively and efficiently to achieve certain goals. Management has been used by many companies in this world, also has been influenced by social values including religion. Muslims who always adhere to Islamic law as a way of life properly will receive benefits in the form of Maqasid Sharia based on the level of Maslahah given by Allah. Humans, as the manager for themselves, for their family, or for their organization also really need to protect things in the concept of Maqasid Sharia and determine the level of protection using the concept of Maslahah. This can also be applied to companies, especially if its people are muslim, to make the company, management, and the people therein happy, live long, and blessed by Allah. Islamic Analytix is an Information Services company based in Singapore. This company provides Market Research, Market Analytics, and Market Intelligence through the platform. The staff, managers, and directors are mostly Muslim. The result of this research shows that Islamic Analytix Singapore is implementing Islamic management based on Maqasid Sharia. It can be seen from the good religious attainment (ad-Din), good quality of the life (an-Nafs), good quality of science or intellect (al-Aql), good quality of offspring (an-Nasl), and good quantity of wealth (al-Maal). These results also according to the maslahah concept such as primary needs (dharuriyyat), secondary needs (hajjiyyah), and tertiary needs (tahsiniyyah).

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