Der Chief Digital Officer – ein Must Have?

2020 ◽  
pp. 3-11
Author(s):  
Geeske von Thülen
2014 ◽  
Vol 11 (3) ◽  
pp. 32-35 ◽  
Author(s):  
Anna Horlacher ◽  
Thomas Hess

Neue digitale Technologien und damit einhergehende veränderte Kundenbedürfnisse sind für Medienunternehmen ebenso wie für Firmen vieler anderer Branchen der Haupttreiber für ihre Digitalisierungsbestrebungen. Um den mit der digitalen Transformation einhergehenden Chancen und Herausforderungen aktiv zu begegnen, schaffen gegenwärtig Unternehmen eine in der vorliegenden Form und Bezeichnung neuartige Stelle: die des sogenannten Chief Digital Officers (CDO). Dieser soll als „Digitaler Champion“ die digitale Führung im Unternehmen übernehmen, den digitalen Transformationsprozess orchestrieren und die Digitalisierung im Zuge dessen sowohl strategisch planen als auch operativ umsetzen. Aufgrund der relativen Neuartigkeit dieser Position gibt es bisher nur eingeschränkt Erfahrungswerte und noch kein konsolidiertes Verständnis der Rolle. Aufbauend auf zwei Beispielen versuchen wir nachfolgend, die Idee der Rolle eines CDOs sowie erkennbare Ausprägungsvarianten aufzuzeigen.


Author(s):  
Vladimir Korovkin

Digital transformation of business is an increasingly pressing issue for top management of the companies across the world. Appointing dedicated executive is a popular measure undertaken to respond to the challenges of the new era. Many view the role of CDO (Chief Digital Officer) to be “the most exciting strategic role in the coming decade”. There is a wide range of views on the CDO's role, agenda, and competencies. Depending on the nature and the environment of a given business, there are three possible strategic approaches to the digital transformation: “fully digital”, “digitally wrapped”, and “digitally spiced”. Each of these requires a CDO, the digital transformation-focused executive, as an important condition for success, yet the range of tasks such a manager handles is profoundly different in each case. The role of CDO is defined by a diverse and demanding set of requirements; the perfect CDO is a manager with a variety of functions who actively interacts with other executives and has profound knowledge and strong managerial skills.


2021 ◽  
Vol 36 (3) ◽  
pp. 835-860
Author(s):  
Seyed Mahdi HosseiniNasab ◽  
Mehdi ShamiZanjani ◽  
Arian Gholipor ◽  
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2019 ◽  
Vol 2019 (1) ◽  
pp. 14710
Author(s):  
Sebastian Firk ◽  
Andre Hanelt ◽  
Jana Oehmichen ◽  
Michael Wolff

2018 ◽  
Vol 17 (1) ◽  
pp. 17-22 ◽  
Author(s):  
Michael Doonan

Purpose In 2017, companies woke up to realize that they were in the process of being disintermediated by West Coast technology players, from Google, Uber and Amazon to Facebook and Apple. Boardroom conversations were all about the need to make a play in technology, and CEOs, CHROs and heads of Talent all began recruiting Chief Digital Officers. However, newly minted Chief Digital Officers have found themselves in new, often strange, and overly ornamental and nonfunctional environments. This paper aims to discuss how to set a Chief Digital Officer up for success. Design/methodology/approach This paper presents interviews with over 100 senior Digital and Workforce Technology executives. Findings The emergence of the Chief Digital Officer is fast tracking the evolution of old industries as they compete in a tech-first world. However, without creating a proper support function, many CEOs, CHROs and Heads of Talent will find themselves cleaning up a mess rather than basking in the sun of a digital transformation. Being able to spot what type of workplace IT executive fits your company, along with having the right expectations and support in place for them to be successful, will allow you to have happy, more engaged and more productive employees for years to come. Originality/value If you plan to operate in a world of digital innovation and in the process hire a Chief Digital Officer, here are the things you need to know to ensure this executive’s success.


2014 ◽  
Vol 30 (1) ◽  
pp. 1-3 ◽  
Author(s):  
David Dumeresque

Purpose – This paper addresses the subject of the chief digital officer: why there is a need for a CDO, the competencies required for the position, and to whom the CDO should report. Findings – Until now, it has been the IT department that has controlled and driven the corporate technology agenda. That is changing because the digital revolution is resulting in the users dictating what the software does for them, not the IT department. Practical implications – The issues addressed will benefit all senior management by improving their understanding of ways in which to manage their social media and other digital technologies. Originality/value – The concept of a digital director is gaining in importance as organizations begin to recognize the full impact of a robust, dynamic flow of data, knowledge and information across business interests and through social activity streams.


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