This research deals with the development of self concept of Hiroko as the main character in Namaku Hiroko by Nh. Dini and tries to identify how Hiroko is portrayed in the story, how she interacts with other characters and whether she is portrayed as a character dominated by ”I” element or ”Me” element seen from sociological and cultural point of view. As a qualitative research in nature, the source of data in this research is the novel Namaku Hiroko (1967) and the data ara analyzed and presented deductively. The result of this analysis shows that in the novel, Hiroko as a fictional character is portrayed as a girl whose personality develops and changes drastically from ”Me” to ”I”. When she was still in the village l iving with her parents, she was portrayed as a obedient girl who was loyal to the parents, polite and acted in accordance with the social customs. In short, her personality was dominated by ”Me” self concept. On the other hand, when she moved to the city (Kyoto), she was portrayed as a wild girl no longer controlled by the social customs. She was firm and determined totake decisions of her won for her future without considering what other people would say about her. She did not want to be treated as object. To put it in another way, her personality is more dominated by the ”I” self concept.
The other side of the social web
