"Brazilians, They Look Like Indians": Changing Beauty Ideals in Women's Magazines in India

2010 ◽  
Author(s):  
Laila Abu-er-rub
1997 ◽  
Vol 21 (3) ◽  
pp. 431-445 ◽  
Author(s):  
Susan E. Beren ◽  
Helen A. Hayden ◽  
Denise E. Wilfley ◽  
Ruth H. Striegel-Moore

Research examining body dissatisfaction among lesbians has attempted to compare lesbians' and heterosexual women's attitudes toward their bodies. Studies have yielded mixed results, some indicating that lesbians, compared to heterosexual women, are more satisfied with their bodies, and some indicating that the two groups of women are equally dissatisfied. In an attempt to more closely explore lesbians' attitudes toward their bodies, we conducted interviews with 26 lesbian college students and inquired into how the following areas might be related to body-image concerns: (a) lesbian beauty ideals, (b) the sources through which lesbian beauty ideals are conveyed, (c) lesbian conflict about beauty, (d) negative stereotypes about lesbians' appearance, and (e) lesbian concerns about feminine identity. Results indicated that young adult lesbians embrace a beauty ideal that encompasses both thinness and fitness. Whereas mainstream sources, such as women's magazines and peer pressure seem to influence lesbian college students to value a thinner body ideal, sexual relationships with women encouraged acceptance of one's body. Conflict between mainstream and lesbian values about the importance of weight and overall appearance was repeatedly voiced by the respondents. The complexity of lesbians' feelings about their bodies is discussed, and future directions for research are suggested.


2020 ◽  
Vol 40 (4) ◽  
pp. 459-474
Author(s):  
Juliana French ◽  
Christina Kwai Choi Lee ◽  
Jan Brace-Govan

Responding to Drenten and McManus (2016) call on the lack of scholarship on the intersections of macromarketing and religion, this article uses magazines to demonstrate how beauty discourses reinforce or contest religious ideology in Malaysia. We draw from institutional logics to show how magazine discourses present macrolevel belief systems that can both shape and constrain the micro level behaviour of women. We identify three dialectical tensions of gendered beauty ideals as firstly both something that is embraced and something that is imposed; secondly it is collectively and individually displayed in fashion and thirdly offers contradictory discourses over blending-in versus standing-out in physical appearance. This study supplements the very limited literature on how the media as an institutional and social structure injects religious ideology to gendered representations of beauty ideals.


2020 ◽  
Author(s):  
Valentina Cazzato ◽  
Elizabeth Walters ◽  
Cosimo Urgesi

We examined whether visual processing mechanisms of the body of conspecifics are different in women and men and whether these rely on westernised socio-cultural ideals and body image concerns. Twenty-four women and 24 men performed a visual discrimination task of upright or inverted images of female or male bodies and faces (Experiment 1) and objects (Experiment 2). In Experiment 1, both groups of women and men showed comparable abilities in the discrimination of upright and inverted bodies and faces. However, the genders of the human stimuli yielded different effects on participants’ performance, so that male bodies and female faces appeared to be processed less configurally than female bodies and male faces, respectively. Interestingly, altered configural processing for male bodies was significantly predicted by participants’ Body Mass Index (BMI) and their level of internalization of muscularity. Our findings suggest that configural visual processing of bodies and faces in women and men may be linked to a selective attention to detail needed for discriminating salient physical (perhaps sexual) cues of conspecifics. Importantly, BMI and muscularity internalization of beauty ideals may also play a crucial role in this mechanism.


2020 ◽  
Vol 1 (1) ◽  
pp. 54-63
Author(s):  
Effrosyni Kotsaga

Background: Marketing of food supplements in Greece in print media has not been examined and this study is the first attempt to provide a comparative statistical analysis. Methods: Lifestyle magazines that were distributed all over Greece and aimed at women and men were collected in the years 2014 and 2016. Five criteria with their subcriteria were developed and were related to the branding of the food supplements; their quality characteristics; the information given about health concerns; photographs of people who promoted food supplements and to claims of their suitability. Results: It seems that in terms of product branding, women’s magazines were more likely to be targeted. Some quality characteristics such as information about the ingredients of food supplements or information about banned substances were more likely to be seen in women’s magazines in 2016. In 2014 and 2016, not all advertisements provided information about health concerns and among those which informed readers about health concerns, differentiation in target audiences was observed. Photographs that showed people promoting food supplements as well as claims of suitability for various categories of consumers, seem to be gendered in 2014 but this trend was not strong enough in 2016. Conclusion: It can be argued that the marketing of food supplements was aggressive and gendered in 2014 and changed in 2016 with better information on public health but had retained some gendered stereotypes.


Body Image ◽  
2021 ◽  
Vol 38 ◽  
pp. 181-190
Author(s):  
Lanice R. Avery ◽  
Alexis G. Stanton ◽  
L. Monique Ward ◽  
Elizabeth R. Cole ◽  
Sarah L. Trinh ◽  
...  

2009 ◽  
Vol 86 (3) ◽  
pp. 563-577 ◽  
Author(s):  
James E. Mueller ◽  
Tom Reichert

Given the upturn in young-voter turnout in 2004, this study updates an analysis of the 2000 election to determine if coverage in youth-oriented magazines remained superficial, strategic, and cynical. Quantity of coverage increased 69% over 2000 (coverage in Rolling Stone increased 300%) despite a decrease in women's magazines' coverage. There was no difference in the largely strategic, cynical, and biased coverage between the two elections. Despite a “wartime” election, the magazines rarely published stories focusing on the Iraq war. The study suggests that resurgent interest in politics among young people was not mirrored in popular magazines they read regularly.


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