Extending the university mission and business model: influences and implications

2021 ◽  
pp. 1-11
Author(s):  
Kristel Miller ◽  
James Cunningham ◽  
Erik Lehmann
2016 ◽  
Vol 9 (4) ◽  
pp. 145-158
Author(s):  
Douglas B. Reynolds

During and after the Financial Crisis of 2008, many institutions of higher learning have had revenue and budgetary reductions, forcing them to make severe university budget cuts and university reductions in force.  Often the university cuts are preceded by a process of evaluation of academic programs where institutions determine what they stand for and value.  One option, when forced to downsize, is to use a business model, such as Sullivan (2004) explains, where high-value, low-cost programs are kept and low-value, high-cost programs are cut.  However, a business model of education does not reflect the true social value of education or the importance of arts, sciences and humanities, where students learn how to struggle with, write about and understand the world.  John Henry Cardinal Newman’s (1852) treatise, The Idea of a University, suggests an alternative strategy of cost cutting that has to do with deep knowledge, i.e. keep the oldest programs in existence on a given university.  Using the deep knowledge concept, a university will cut young (junior programs) first and retain old (senior) programs until the very last, rather than deciding cuts based on a business model.  The deep knowledge concept emphasizes a Socratic ideal where professors and students wrestle over concepts, such as the meaning of “beauty.”


Author(s):  
A. Yu. Rozhkova ◽  
M. V. Vasilyeva

The article reflects the aspects of digital education as a complex unstable system in the conditions of the transformation of educational processes. The image risks of a business model for the implementation of educational services based on online monitoring and analysis of the opinions of recipients of educational services in relation to the willingness to acquire educational services, the formation of adaptive and technological skills are disclosed. Identified systemic problems and risks in the activities of educational institutions associated with the lack of a clear procedure for the introduction of digital technologies, with a decrease in the academic and financial stability of the university, a narrowing of the target audience due to the loss of previous traditional and feedback. Priorities and improving factors for the technological positioning of the university during the transition to digital education are outlined. An attempt is made to reveal the elements of a business model, which includes: monitoring and expanding image perception, synchronization of IT and Edu-technologies, ensuring “transparency” of various schemes for the provision of educational services for the personalization of educational paths, targeting and adaptability to meet educational needs.There is no conflict of interests.


2021 ◽  
Vol 13 (3-1) ◽  
pp. 116-132
Author(s):  
Olga Zinevich ◽  
◽  
Tatyana Balmasova ◽  

The article focuses on the mission humanitarianism of a university as a social institution from the perspective of social ontology. The mission is viewed as a perfect benchmark (supreme goal and purpose) necessary for university existence as well as for maintenance and authorization of its institutional identity. It is shown that despite the changes in functionality of universities under the conditions of knowledge-intensive economy development (use of business models in interaction with the society), the humanitarian orientation has not lost its significance since it is necessary for the existence of a university as an institutionally organized specific educational activity, including knowledge generation, storage and transmission. Key institutional characteristics are considered that reveal the importance of humanitarianism for preserving the university as a unique social phenomenon. The authors are guided by the methodology of moderate constructivism – the study of value and meaning of human mentality, ideas and ideals in forming the institutional design of social reality. The role of the ideal and the intentionality of human actions in the construction and function of an educational social institution, which is expressed in the university corporation’s drive to be orientated at values, which give positive social significance to its activities and are aimed at achieving good, are explored. The university produces and conveys knowledge through establishing a knowledge subject, in other words, it forms the very intention to achieve a socially significant result not only in an objectified form of knowledge, but also in the form of evolution (development) of an individual who can produce and use knowledge for the good of society and for their personal advancement. In this context, the mission is understood to be a supreme goal and an ideal benchmark in the concrete historic practices of university education in forming a knowledge subject who must master the fundamental values necessary for society’s existence. The university mission is based on the concrete historic interpretation of the key socially significant goal of education: the development of a “human being” who acts for the good and benefit of society and its members via conveying the thesaurus of universal human values in their concrete historic theoretical and ideological formats.


2015 ◽  
pp. 1140-1161 ◽  
Author(s):  
Victor Chang ◽  
Gary Wills

This chapter proposes a new Supply Chain Business Model in the Education domain and demonstrates how Education as a Service (EaaS) can be delivered. The implementation at the University of Greenwich (UoG) is used as a case study. Cloud computing business models are classified into eight Business Models; this classification is essential to the development of EaaS. A pair of the Hexagon Models are used to review Cloud projects against success criteria; one Hexagon Model focuses on Business Model and the other on IT Services. The UoG case study demonstrates the added value offered by Supply Chain software deployed by private Cloud, where an Oracle suite and SAP supply chain can demonstrate supply chain distribution and is useful for teaching. The evaluation shows that students feel more motivated and can understand their coursework better.


Author(s):  
Xhimi Hysa ◽  
Vusal Gambarov ◽  
Besjon Zenelaj

On-campus retailing is a spread practice, but academia has almost underestimated its potential. Nevertheless, not every type of retail activity adds value to customers and society. When the proposed value is society-driven and sensitive to consumers' wellbeing, customers' engagement increases. One business model, through which it is possible to exploit the benefits of on-campus retailing by adding social value, is the Yunus Social Business. This is a case-based study aiming to describe, through the Social Business Model Canvas, the founding of an organic shop within a university that is supplied by administrative staff of the university that are at the same time also local farmers. Further, the shop aims to resell organic food to university staff and students. The case study is theoretically enriched by traditional Porterian frameworks and new service frameworks such as the service-dominant logic by emphasizing the role of value proposition, value co-creation, and value-in-context.


2019 ◽  
Vol 2 (2) ◽  
pp. 133-150 ◽  
Author(s):  
Todd A. Finkle ◽  
Timothy Olsen

Two soon-to-be graduates of the University of Washington, Terry Smith and Jack Jones, sought to become entrepreneurs and create their own online business. They had an innovative idea—a mobile app that made it easy for groups to plan a night out. As they researched the idea, they realized they would need help with the technology and business model. With limited time and funds, they had to make several decisions regarding their venture including the application’s features and the strongest business model.


Author(s):  
Luis David Balderas Domínguez ◽  
Yolanda Daza Toldán ◽  
Laura De Guadalupe Vázquez Paz

The smoke house works as a tourism model that will directly impact women living across Quintana Roo communities and small towns, with the idea that this project will empower them, and provide them with a more dignified income, with the end goal to reduce the poverty rates in the state Likewise, to introduce an adequate formula of cuisine that promotes the regional gastronomic identity, since this typology of cultural heritage is linked to the experience of enjoying the state's native food. (Carrillo, J. and Vazquez, L., 2018) It should be noted that the main representatives and transmitters of gastronomy are women, usually housewives. Therefore, a methodology based on the qualitative approach was designed, taking as a basis the ethnographic method, which allows understanding the behavioral patterns of a society. In the first instance, a gastronomic laboratory is proposed for the university, which will later be used as a business model within the tourism industry, directed at people who seek to enjoy cultural and ex-periential tourism. And at the same time, it will benefit communities across the state by generating more income for them. In addition, the project of model smoke kitchen is oriented to go in accordance with the 2030 agenda. Which includes 17 objectives and 169 goals; six of those objectives are directly aligned with this project, and the rest can be observed to relate it in a more indirectly manner. In the same way, a summary of the results obtained by the five-year groundwork is presented, as well as the division of the gastronomy in the state according to the characteristics that conform the gastronomic region.


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