A Cultural Perspective of Health and Wellness Tourism in China

2014 ◽  
Vol 10 (4) ◽  
pp. 493-510 ◽  
Author(s):  
Liyuan Huang ◽  
Honggang Xu
Author(s):  
Tsai-Fa Yen ◽  
Chunbo Li ◽  
Runfa Li

Our country’s economy and society continue to develop. With the popularization of national education and the growth of per capita annual income, the people are paying more and more attention to experience situations, and the tourism industry has entered the era of experience economy. In addition, at the end of 2019, my country's population over 65 years old accounted for 11.4%, and the 60-year-old retired group accounted for 18.1% (approximately 253 million people). In fact, it has entered an aging society, and the demand for health tourism has become more intense. Therefore, the citizens' demand for experience and health tourism has become more obvious. How to meet the development needs of health and wellnesstourism under the background of experience economy is an extremely important research topic. The research purpose of this article is to explore the problems of health and wellness tourism experience projects from the perspective of experience marketing, and put forward corresponding suggestions. This study uses the well-known tourist destination in Panxi, China: Qionglu Scenic Area, XichangCity, Sichuan Province, to interview local tourists through in-depth interviews. A total of 20 effective interview samples are obtained and analyzed by content analysis. The results of the analysis show that the respondents’ perception of health and wellnesstourism is mostly to promote health tourism, which roughly conforms to the definition of health and wellness tourism. Secondly, in terms of health and wellness tourism experience activities, respondents prefer catering activities, and focus on mountain and water experience activities. Therefore, this research suggests that destination managers and operators should make good use of local natural resources and cultural characteristics of the Yi ethnic group, focus on developing mountain and water experience projects, highlight ethnic minority dining and cultural characteristics, and meet consumer health and tourism needs.


2012 ◽  
pp. 47-50
Author(s):  
Katalin Kalmár

Tourism is one of the biggest and mostly increasing branch all over the world. Since it is getting more and more significant in Hungary as well in this article I analyze the turnover of Hungarian tourism on the basis of guest nights spent on commercial lodgings. I examine its changes in time and its territorial spreading. Finally I explore the health touristic volume, because it is one of the most important touristic product of Hungary and the North Plain Region and the infrastructure based upon preserves unique opportunities both for health and wellness tourism.


2019 ◽  
Vol 6 (02) ◽  
pp. 301
Author(s):  
Komang Sinta Maharani ◽  
Naomi Vembriati

Bali sebagai ikon pariwisata Indonesia menjadi salah satu penyumbang devisa negara terbesar melalui sektor pariwisata. Salah satu daya tarik Bali yang telah populer di kalangan wisatawan adalah health and wellness tourism, oleh karena itu tujuan wisatawan berkunjung ke Bali saat ini tidak hanya untuk berlibur, melainkan juga untuk berobat yang dikenal sebagai perjalanan medis (medical tourism). Salah satu pusat pelayanan kesehatan di Bali yang terinspirasi dari konsep perjalanan medis ini adalah Rumah Sakit Bali Royal. Upaya yang dilakukan rumah sakit dalam meningkatkan kualitas adalah mengembangkan fasilitas dan melakukan manajemen sumber daya manusia agar tercipta sumber daya manusia yang berkualitas. Oleh karena itu rumah sakit perlu memerhatikan aspek penting dalam diri karyawan yang berguna bagi kesuksesan organisasi. Salah satu aspek tersebut adalah komitmen karyawan terhadap organisasi. Komitmen organisasi dalam diri karyawan akan muncul apabila organisasi dapat memberikan dukungan berupa kesempatan atas pengembangan karir. Melalui pemberian kesempatan pengembangan karir, organisasi dapat menunjukkan rasa kepedulian dalam membantu karyawan mencapai tujuan karir. Penelitian ini bertujuan untuk mengetahui peran pengembangan karir terhadap komitmen organisasi karyawan Rumah Sakit Bali Royal. Hasil analisis menunjukan nilai koefisien regresi sebesar 0,882, nilai koefisien determinasi sebesar 0,778 dan nilai signifikansi sebesar 0,000 (p<0,05). Hasil tersebut menunjukan bahwa pengembangan karir berperan sebesar 77,8% terhadap komitmen organisasi karyawan Rumah Sakit Bali Royal. Kata kunci: Karyawan, komitmen organisasi, pengembangan karir, rumah sakit.


Author(s):  
Tsai-Fa(TF) Yen ◽  
Jiawei Shao ◽  
Xia Lin

Health and wellness tourism (HWT) comes from health tourism, which is a form of tourism that maintains and enhances physical and mental health. With the coming of the aging society, government departments are also facing many problems in promoting the development of health tourism industry. This study aims at verifying the problems and offering some suggestions through literature review and a field survey at Pan Zhihua City and Miyi County of southwest China. Through the field survey, this study finds that the problems of health and wellness tourism in Panxi area of China are mainly in transportation, infrastructure, tourism resources, activity planning, medical resources and management system. Based on the conclusions, suggestions like strengthen the health tourism project delivery and activities were recommended.


2021 ◽  
Vol 09 (04) ◽  
pp. 212-221
Author(s):  
Chunya Feng ◽  
Huanyong Li ◽  
Li Feng ◽  
Mingli Yu ◽  
Hongxia Zhang ◽  
...  

2021 ◽  
pp. 109634802110263
Author(s):  
Mang He ◽  
Biqiang Liu ◽  
Yaoqi Li

Wellness tourism has undergone rapid development in recent decades. Based on the transmission model of inspiration, this article aims to explore the antecedents and consequences of tourist inspiration in the context of wellness tourism. Survey data (N = 494) from Shizhu county, a well-known China local tourism destination renowned for its health-and-wellness tourism, showed that tourist inspiration can be elicited by a wellness tourism experience, which in turn has a positive influence on tourist engagement. By using openness to experience as a moderating factor, we uncovered significant and positive relationships between experience and inspiration when tourists have high levels of openness to experience. Through this original study focusing on relationship management in wellness tourism, we demonstrated the cruciality of inspiration and its underlying role in creating tourist engagement. Our research results have yielded theoretical and practical findings and outcomes that will benefit both academia and industry practitioners alike.


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