Marketing Forest Management to Nonindustrial Private Forest Landowners: A Field Experiment

1988 ◽  
Vol 5 (4) ◽  
pp. 240-245 ◽  
Author(s):  
Barry Nathan Rosen ◽  
H. Fred Kaiser

Abstract To contact and influence forest landowners has been a major challenge for professional forestry. This study in New York found that the involvement of professional foresters in nonindustrial private timber management is limited in scope. However, in a multimedia field experiment, owners were responsive to an offer of information and assistance with timber management. The most effective communication medium was direct mail, followed by newspaper. Radio failed to elicit any responses. In both successful treatments, about 60% of the respondents wanted to begin a supervised forest management program while the remainder wanted information only. North. J. Appl. For. 5:240-245, December 1988.

1977 ◽  
Vol 1 (3) ◽  
pp. 2-6 ◽  
Author(s):  
Richard L. Porterfield ◽  
James E. Moak

Abstract While federal and state incentive programs may be helpful in increasing future timber supplies, desired increases can be achieved only if forest management practices are made routine on small forest land ownerships and if greater consideration is given to the multiple goals of the nonindustrial private forest landowners. Research aimed at determining the physical tradeoffs between forest uses is needed so that intensive management practices can be tailored to landowner goals. Until such tradeoff information is available, unevenaged forest management is probably the most acceptable and compatible interim recommendation.


1990 ◽  
Vol 7 (4) ◽  
pp. 171-174
Author(s):  
Ellen A. Rom ◽  
James C. Finley ◽  
James R. Grace

Abstract Four pilot direct mail programs for nonindustrial private forest (NIPF) landowners were conducted in northwestern Pennsylvania. The programs varied in method of contact (targeting versus self-selection) and in type of information (economic versus multiple-use). The programs established contact with many landowners who had not been reached by past extension efforts. Type of information was not related to audience size, audience makeup, or program impact. Targeting reached more landowners than did the self-selection method, but self-selection maintained a greater percentage of these contacts. More of the landowners who selected themselves into the program than those who did not, and more of those who did not "drop out" of the targeted program than those who did, had past educational opportunities in woodland management. Direct mail was effective in increasing landowner knowledge of woodland management but less effective in developing landowner intent to manage woodland. North. J. Appl. For. 7:171-174, December 1990.


1998 ◽  
Vol 22 (2) ◽  
pp. 101-105 ◽  
Author(s):  
Daowei Zhang ◽  
Sarah Warren ◽  
Conner Bailey

Abstract Nonindustrial private forest landowners in Alabama were surveyed and assistance foresters' involvement in their management activities documented. Overall, assistance foresters have participated in some 58% of all forest management activities. Consulting foresters account for 45 to 50% of those activities involving assistance foresters. Public foresters have more small and low income landowners as their clients, and consulting and industry foresters assist more medium and large landowners. The perception of all assistance foresters by the landowners is positive, and reputation is a key to acquire new clients. Respondents also believe that the number of public foresters should stay roughly the same or be increased, and they are evenly divided about paying a fee for services provided by public foresters. South. J. Appl. For. 22(2):101-105.


1997 ◽  
Vol 14 (4) ◽  
pp. 189-193 ◽  
Author(s):  
Andrew F. Egan

Abstract The published research on nonindustrial private forests (NIPFs) and their owners is substantial. Early works have focused on the role these lands may play in meeting predicted timber shortages. Later research on the NIPF situation appeared more motivated by private forest management than timber management, and more interested in the NIPF owner as a person than as a timber supplier. Correspondingly, much of the research on forestry assistance programs has been critical of their traditional timber-only approach. Many researchers have agreed that the success of such efforts hinges on their ability to address the diverse forestry objectives of private landowners rather than focusing narrowly on the advancement of timber management. North. J. Appl. For. 14(4):189-193.


2007 ◽  
Vol 31 (2) ◽  
pp. 93-98 ◽  
Author(s):  
Joseph J. Molnar ◽  
John Schelhas ◽  
Holeski Carrie

Abstract The southern pine beetle (SPB;Dendroctonus frontalis Zimmermann) has been a major source of timber and income loss to nonindustrial private forest landowners in the southern region of United States. Efforts to promote forest health through prevention and control must identify new ways to reach the sociologically diverse and spatially dispersed nonindustrial private landowners in this region. This study examined the knowledge levels, perceptions, and forest management practices among a sample of 205 southern forest landowners contacted in a mail survey. Results show that respondents with personal value commitments to conservation and wise use of forestland took more monitoring, prevention, and control actions. Membership in forest landowner associations, familiarity with public assistance programs, and use of more sources of forest management advice defined a context for increased awareness, interest, and desire to manage the SPB. Furthermore, two aspects of the landowner situation seemed to enhance the propensity to take SPB prevention and control actions. Recent SPB-caused timber losses in the county and the presence of a written management plan were associated with greater prevention efforts. An established consideration of what treatments and purposes a piece of property was to receive seemed to lead to better responsiveness to forest health risks such as the SPB. Although plans to harvest timber seemed to enhance vigilance about the SPB, involving forest holders in a broader community of landowners seems to be a central means for stimulating the vigilance and commitment necessary to intervene early in the development of forest health problems before larger losses ensue.


2002 ◽  
Vol 26 (2) ◽  
pp. 93-98 ◽  
Author(s):  
Kathryn G. Arano ◽  
Tamara L. Cushing ◽  
Ian A. Munn

Abstract Detailed information about the forest management expenditures incurred by nonindustrial private forest (NIPF) landowners over time provides a wealth of information about costs associated with forestland ownership, management practices implemented by NIPF landowners, and changes in management intensity over time. A survey of Mississippi's nonindustrial private forest (NIPF) landowners owning 20 ac or more of forestland was conducted to determine their annual expenditures on forest management practices for the period 1995–1997. Landowners were asked how much they spent on property taxes, professional services, timber management activities, and other management activities. The resulting expenditures data were summarized in three ways: frequency of occurrence, mean expenditures per-acreowned for all respondents, and mean expenditures per-acreowned for those respondents engaged in each activity. With the exception of property taxes, most expenditures occur infrequently. Fewer than 15% of all respondents incurred expenditures for any specific activity during any survey year. Total annual expenditures for all respondents averaged $9.68/ac-owned over the study period. Across all landowners, property taxes represented the largest component of annual expenditures with planting costs and consulting forester fees ranking second and third. Mean expenditures for only those respondents engaged in each activity told a slightly different tale. Planting and consulting forester fees were the two largest expenditures, but site preparation, timber cruising, timber marking, and surveyor fees were all greater than property taxes for those engaged in these activities. South. J. Appl. For. 26(2):93–98.


2011 ◽  
Vol 35 (2) ◽  
pp. 87-92 ◽  
Author(s):  
Omkar Joshi ◽  
Sayeed R. Mehmood

Abstract This study segments nonindustrial private forest (NIPF) landowners in Arkansas, Florida, and Virginia on the basis of their forest management objectives and their willingness to supply wood-based biomass for bioenergy. A two-step cluster analysis was used to segment NIPF landowners of all three states into three distinct groups, namely bioenergy conservationists, multiple-objective landowners, and passive landowners. The results revealed that there was notable variation among NIPF landowners in terms of their interest in wood-based bioenergy and forest management objectives. A solid majority of bioenergy conservationists (58%) were familiar with the concept of producing alternative fuels from wood. Similarly, multiple-objective landowners' willingness to supply wood-based biomass (63%) was highest among all three segments. Bioenergy-friendly conservationists and multiple-objective landowners were more likely to be receptive to outreach activities. Further, given low motivation scores for passive managers, this group of landowners would require focused outreach programs to increase their interest in bioenergy. This study suggested appropriate outreach and educational strategies to communicate with each audience segment.


2008 ◽  
Vol 32 (4) ◽  
pp. 149-153 ◽  
Author(s):  
A. Gordon Holley ◽  
Eric L. Taylor ◽  
William G. Ross

Abstract This study attempts to characterize the Native American forest landowners in a three-county area of southeastern Oklahoma through a mail-out landowner survey. The total forestland owned by the survey respondents totaled to 12,211 ac with a mean of 140 ac. However, 56% of the respondents own less than 80 ac. More than one-half of the Native American respondents live on or adjacent to their forestland and only 17% are absentee landowners. Almost 60% of the landowners indicated personal reasons as their primary reason for owning their forestland followed by 19% for economic uses and 17% for recreational uses. Over one-half of these landowners indicated they have harvested their forest sometime in the past. Of the 45% that have not harvested their forest in the past, 31% indicated that either stumpage prices were too low or that their trees were not mature yet. Although most Native American forest landowners are involved in managing their forestland, lack of knowledge on forest management and harvesting strategies is an impediment to more effective, active management.


2021 ◽  
Author(s):  
Anusha Shrestha ◽  
Robert K Grala ◽  
Stephen C Grado ◽  
Scott D Roberts ◽  
Jason S Gordon

Abstract Fuel reduction treatments implemented by nonindustrial private forest (NIPF) landowners affect wildfire hazard potential on both their tracts and surrounding lands. However, it is not clear how concerned they are about wildfire damages and what actions they are willing to take to lower wildfire hazard. This study determined the landowner concern level about wildfire damages and identified factors affecting their concern and fuel treatment implementation using seemingly unrelated and binary probit models, respectively. Approximately, 68% of landowners were concerned about property damage due to wildfires, and 45% implemented some fuel reduction treatments. The most common and least costly fuel treatment was prescribed burning ($18/acre) followed by chemical ($59/acre) and mechanical ($127/acre) treatments. Raising awareness about potential monetary losses due to wildfires, assisting landowners in preparing written forest management plans, and prioritizing areas with predominant pine cover will encourage landowner participation in hazardous fuel reduction programs and facilitate more effective wildfire mitigation. Study Implications Nonindustrial private forest (NIPF) landowners were concerned about monetary damages due to wildfires, which influenced their implementation of fuel reduction treatments. Estimates of fuel treatment cost and implementation frequency provide baseline information necessary to determine cost-effectiveness of various fuel treatments for their subsequent prioritization. Programs and policies that increase awareness among landowners about potential monetary losses due to wildfires, facilitate preparation of forest management plans with wildfire hazard mitigation prescriptions, and prioritize areas with high wildfire hazard potential are needed to increase implementation of hazardous fuel reduction treatments by NIPF landowners to reduce wildfire intensity and severity.


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