Black Mirror as a Netflix Original

Author(s):  
Matt Hills

This chapter explores a “Netflix discourse” of fandom where it is claimed that Netflix can “unveil” fandom even when audiences do not self-identify as fans. This creates tensions between lived experiences of fandom and the data-driven targeting of multi-niche fan audiences. Rather than arguing that Netflix displaces national (US/UK) mainstreams, the chapter considers how national/transnational fan identities remain relationally in play. It focuses on Black Mirror as a case study, with this Channel 4 show having become a Netflix production from 2016 onward. The program’s creator, Charlie Brooker, mocked fears of “Americanization,” with the program’s fandom on Reddit following his lead and tending to read Netflix-produced seasons in terms of an “extended universe” rather than via US/UK-oriented meanings. However, fans have also carried out “coded” readings of “authentic” (British / Channel 4) Black Mirror by suggesting a “secret downer ending” to a Netflix episode that appeared to have an unusually happy ending.

2021 ◽  
Vol 13 (3) ◽  
pp. 1193
Author(s):  
Anna Podara ◽  
Dimitrios Giomelakis ◽  
Constantinos Nicolaou ◽  
Maria Matsiola ◽  
Rigas Kotsakis

This paper casts light on cultural heritage storytelling in the context of interactive documentary, a hybrid media genre that employs a full range of multimedia tools to document reality, provide sustainability of the production and successful engagement of the audience. The main research hypotheses are enclosed in the statements: (a) the interactive documentary is considered a valuable tool for the sustainability of cultural heritage and (b) digital approaches to documentary storytelling can provide a sustainable form of viewing during the years. Using the Greek interactive documentary (i-doc) NEW LIFE (2013) as a case study, the users’ engagement is evaluated by analyzing items from a seven-year database of web metrics. Specifically, we explore the adopted ways of the interactive documentary users to engage with the storytelling, the depth to which they were involved along with the most popular sections/traffic sources and finally, the differences between the first launch period and latest years were investigated. We concluded that interactivity affordances of this genre enhance the social dimension of cultural, while the key factors for sustainability are mainly (a) constant promotion with transmedia approach; (b) data-driven evaluation and reform; and (c) a good story that gathers relevant niches, with specific interest to the story.


2021 ◽  
Vol 296 ◽  
pp. 126242
Author(s):  
Oliver J. Fisher ◽  
Nicholas J. Watson ◽  
Laura Porcu ◽  
Darren Bacon ◽  
Martin Rigley ◽  
...  

2020 ◽  
Vol 53 (3) ◽  
pp. 95-100
Author(s):  
P Savolainen ◽  
J Magnusson ◽  
M. Gopalakrishnan ◽  
E. Turanoglu Bekar ◽  
A. Skoogh

2020 ◽  
Vol 53 (2) ◽  
pp. 11692-11697
Author(s):  
M. Hotvedt ◽  
B. Grimstad ◽  
L. Imsland
Keyword(s):  

2017 ◽  
Vol 139 (11) ◽  
Author(s):  
Zhinan Zhang ◽  
Ling Liu ◽  
Wei Wei ◽  
Fei Tao ◽  
Tianmeng Li ◽  
...  

This paper presents a systematic function recommendation process (FRP) to recommend new functions to an existing product and service. Function plays a vital role in mapping user needs to design parameters (DPs) under constraints. It is imperative for manufacturers to continuously equip an existing product/service with exciting new functions. Traditionally, functions are mostly formulated by experienced designers and senior managers based on their subjective experience, knowledge, creativity, and even heuristics. Nevertheless, against the sweeping trend of information explosion, it is increasingly inefficient and unproductive for designers to manually formulate functions. In e-commerce, recommendation systems (RS) are ubiquitously used to recommend new products to users. In this study, the practically viable recommendation approaches are integrated with the theoretically sound design methodologies to serve a new paradigm of recommending new functions to an existing product/service. The aim is to address the problem of how to estimate an unknown rating that a target user would give to a candidate function that is not carried by the target product/service yet. A systematic function → product recommendation process is prescribed, followed by a detailed case study. It is indicated that practically meaningful functional recommendations (FRs) can indeed by generated through the proposed FRP.


2021 ◽  
Author(s):  
Apostolos Arsenopoulos ◽  
Elissaios Sarmas ◽  
Andriana Stavrakaki ◽  
Ioanna Giannouli ◽  
John Psarras

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