The New Landscape for Customer Engagement

Author(s):  
Alan Treadgold ◽  
Jonathan Reynolds

This chapter focuses on the changed landscape for customer engagement. The challenges for retailers—be they long-established or new to the sector—in these very changed shopper engagement landscapes are considerable. They are especially around the risks of introducing into the enterprise more cost, more complexity, and simultaneously more risk of under-delivery to the shopper. But the opportunities are enormous for those that can create truly shopper-centric enterprises that are genuinely equipped to engage effectively and efficiently with shoppers in the ways in which they now wish to be engaged. Many leaders of retail businesses talk of having seen in the last five to ten years change in consumer landscapes on an unprecedented scale. But, even so, we are today still only in the early stages of a transformation which is rapidly and fundamentally reframing the shopper engagement landscape.

2021 ◽  
Author(s):  
◽  
Liam Harker

<p>The early stages of development for new advanced technologies are notoriously difficult to navigate and manage effectively in such a way that leads to successful commercial application. This paper explores how the use of flexible and exploratory frameworks based in customer engagement can provide valuable insights into how advanced technologies can be developed to solve validated market problems. The paper reflects on the challenges faced and lessons taken from our practical experience using this approach to develop advanced technologies emerging from within Victoria University of Wellington.</p>


2021 ◽  
Author(s):  
◽  
Liam Harker

<p>The early stages of development for new advanced technologies are notoriously difficult to navigate and manage effectively in such a way that leads to successful commercial application. This paper explores how the use of flexible and exploratory frameworks based in customer engagement can provide valuable insights into how advanced technologies can be developed to solve validated market problems. The paper reflects on the challenges faced and lessons taken from our practical experience using this approach to develop advanced technologies emerging from within Victoria University of Wellington.</p>


Author(s):  
George G. Cocks ◽  
Louis Leibovitz ◽  
DoSuk D. Lee

Our understanding of the structure and the formation of inorganic minerals in the bivalve shells has been considerably advanced by the use of electron microscope. However, very little is known about the ultrastructure of valves in the larval stage of the oysters. The present study examines the developmental changes which occur between the time of conception to the early stages of Dissoconch in the Crassostrea virginica(Gmelin), focusing on the initial deposition of inorganic crystals by the oysters.The spawning was induced by elevating the temperature of the seawater where the adult oysters were conditioned. The eggs and sperm were collected separately, then immediately mixed for the fertilizations to occur. Fertilized animals were kept in the incubator where various stages of development were stopped and observed. The detailed analysis of the early stages of growth showed that CaCO3 crystals(aragonite), with orthorhombic crystal structure, are deposited as early as gastrula stage(Figuresla-b). The next stage in development, the prodissoconch, revealed that the crystal orientation is in the form of spherulites.


Author(s):  
S. Mahajan

The evolution of dislocation channels in irradiated metals during deformation can be envisaged to occur in three stages: (i) formation of embryonic cluster free regions, (ii) growth of these regions into microscopically observable channels and (iii) termination of their growth due to the accumulation of dislocation damage. The first two stages are particularly intriguing, and we have attempted to follow the early stages of channel formation in polycrystalline molybdenum, irradiated to 5×1019 n. cm−2 (E > 1 Mev) at the reactor ambient temperature (∼ 60°C), using transmission electron microscopy. The irradiated samples were strained, at room temperature, up to the macroscopic yield point.Figure 1 illustrates the early stages of channel formation. The observations suggest that the cluster free regions, such as A, B and C, form in isolated packets, which could subsequently link-up to evolve a channel.


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