SOM approach for clustering customers using credit card transactions

2019 ◽  
Vol 12 (3) ◽  
pp. 372-388
Author(s):  
Seda Yanık ◽  
Abdelrahman Elmorsy

Purpose The purpose of this paper is to generate customer clusters using self-organizing map (SOM) approach, a machine learning technique with a big data set of credit card consumptions. The authors aim to use the consumption patterns of the customers in a period of three months deducted from the credit card transactions, specifically the consumption categories (e.g. food, entertainment, etc.). Design/methodology/approach The authors use a big data set of almost 40,000 credit card transactions to cluster customers. To deal with the size of the data set and the eliminated the required parametric assumptions the authors use a machine learning technique, SOMs. The variables used are grouped into three as demographical variables, categorical consumption variables and summary consumption variables. The variables are first converted to factors using principal component analysis. Then, the number of clusters is specified by k-means clustering trials. Then, clustering with SOM is conducted by only including the demographical variables and all variables. Then, a comparison is made and the significance of the variables is examined by analysis of variance. Findings The appropriate number of clusters is found to be 8 using k-means clusters. Then, the differences in categorical consumption levels are investigated between the clusters. However, they have been found to be insignificant, whereas the summary consumption variables are found to be significant between the clusters, as well as the demographical variables. Originality/value The originality of the study is to incorporate the credit card consumption variables of customers to cluster the bank customers. The authors use a big data set and dealt with it with a machine learning technique to deduct the consumption patterns to generate the clusters. Credit card transactions generate a vast amount of data to deduce valuable information. It is mainly used to detect fraud in the literature. To the best of the authors’ knowledge, consumption patterns obtained from credit card transaction are first used for clustering the customers in this study.

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Youngkeun Choi ◽  
Jae Won Choi

Purpose Job involvement can be linked with important work outcomes. One way for organizations to increase job involvement is to use machine learning technology to predict employees’ job involvement, so that their leaders of human resource (HR) management can take proactive measures or plan succession for preservation. This paper aims to develop a reliable job involvement prediction model using machine learning technique. Design/methodology/approach This study used the data set, which is available at International Business Machines (IBM) Watson Analytics in IBM community and applied a generalized linear model (GLM) including linear regression and binomial classification. This study essentially had two primary approaches. First, this paper intends to understand the role of variables in job involvement prediction modeling better. Second, the study seeks to evaluate the predictive performance of GLM including linear regression and binomial classification. Findings In these results, first, employees’ job involvement with a lot of individual factors can be predicted. Second, for each model, this model showed the outstanding predictive performance. Practical implications The pre-access and modeling methodology used in this paper can be viewed as a roadmap for the reader to follow the steps taken in this study and to apply procedures to identify the causes of many other HR management problems. Originality/value This paper is the first one to attempt to come up with the best-performing model for predicting job involvement based on a limited set of features including employees’ demographics using machine learning technique.


2021 ◽  
pp. 1-14
Author(s):  
Rani Nooraeni ◽  
Jimmy Nickelson ◽  
Eko Rahmadian ◽  
Nugroho Puspito Yudho

Official statistics on monthly export values have a publicity lag between the current period and the published publication. None of the previous researchers estimated the value of exports for the monthly period. This circumstance is due to limitations in obtaining supporting data that can predict the criteria for the current export value of goods. AIS data is one type of big data that can provide solutions in producing the latest indicators to forecast export values. Statistical Methods and Conventional Machine Learning are implemented as forecasting methods. Seasonal ARIMA and Artificial Neural Network (ANN) methods are both used in research to forecast the value of Indonesia’s exports. However, ANN has a weakness that requires high computational costs to obtain optimal parameters. Genetic Algorithm (GA) is effective in increasing ANN accuracy. Based on these backgrounds, this paper aims to develop and select an AIS indicator to predict the monthly export value in Indonesia and optimize ANN performance by combining the ANN algorithm with the genetic algorithm (GA-ANN). The research successfully established five indicators that can be used as predictors in the forecasting model. According to the model evaluation results, the genetic algorithm has succeeded in improving the performance of the ANN model as indicated by the resulting RMSE GA-ANN value, which is smaller than the RMSE of the ANN model.


Author(s):  
Myeong Sang Yu

The revolutionary development of artificial intelligence (AI) such as machine learning and deep learning have been one of the most important technology in many parts of industry, and also enhance huge changes in health care. The big data obtained from electrical medical records and digitalized images accelerated the application of AI technologies in medical fields. Machine learning techniques can deal with the complexity of big data which is difficult to apply traditional statistics. Recently, the deep learning techniques including convolutional neural network have been considered as a promising machine learning technique in medical imaging applications. In the era of precision medicine, otolaryngologists need to understand the potentialities, pitfalls and limitations of AI technology, and try to find opportunities to collaborate with data scientists. This article briefly introduce the basic concepts of machine learning and its techniques, and reviewed the current works on machine learning applications in the field of otolaryngology and rhinology.


Author(s):  
Chethan Upendra Chithapuram ◽  
Aswani Kumar Cherukuri ◽  
Yogananda V. Jeppu

Purpose The purpose of this paper is to develop a new guidance scheme for aerial vehicles based on artificial intelligence. The new guidance scheme must be able to intercept maneuvering targets with higher probability and precision compared to existing algorithms. Design/methodology/approach A simulation setup of the aerial vehicle guidance problem is developed. A model-based machine learning technique known as Q-learning is used to develop a new guidance scheme. Several simulation experiments are conducted to train the new guidance scheme. Orthogonal arrays are used to define the training experiments to achieve faster convergence. A well-known guidance scheme known as proportional navigation guidance (PNG) is used as a base model for training. The new guidance scheme is compared for performance against standard guidance schemes like PNG and augmented proportional navigation guidance schemes in presence of sensor noise and computational delays. Findings A new guidance scheme for aerial vehicles is developed using Q-learning technique. This new guidance scheme has better miss distances and probability of intercept compared to standard guidance schemes. Research limitations/implications The research uses simulation models to develop the new guidance scheme. The new guidance scheme is also evaluated in the simulation environment. The new guidance scheme performs better than standard existing guidance schemes. Practical implications The new guidance scheme can be used in various aerial guidance applications to reach a dynamically moving target in three-dimensional space. Originality/value The research paper proposes a completely new guidance scheme based on Q-learning whose performance is better than standard guidance schemes.


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