The relationships of communication intensity, CEO commitment, cause fit and media reputation: evidence from Chinese marathon title sponsors

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Shanshan Lu ◽  
Weiwei Zhu ◽  
Jiuchang Wei
Keyword(s):  
Interaction Analysis ◽  
Hierarchical Regression ◽  
Marketing Theory ◽  
Institutional Fit ◽  
Content Type ◽  
The Media ◽  
Media Reputation ◽  
High Level ◽  
The Impact ◽  
Practical Implications

PurposeThis research aims to explore ways to build a corporate media reputation by sponsoring a sports event (i.e. a marathon), by examining the effects of communication intensity, CEO commitment and cause fit that are most conducive to helping a sponsor gain media reputation benefits.Design/methodology/approachAn empirical study of 122 Chinese marathon title sponsorships is employed that explores the relationship between sponsorship attributes and media reputation construction from the perspective of cause-related marketing theory. Hypotheses are tested with hierarchical regression and interaction analysis.FindingsThe results show that a high level of sponsorship communication intensity, the proximity of the sponsor to a sport property, the level of CEO commitment and the level of cause fit contribute to the media reputation of enterprise sponsors. Further analysis also reveals the different interaction effects of technical fit and institutional fit in the process.Practical implicationsThis research has practical implications related to sport sponsorship management for event organizers and business operators that seek to promote the healthy and dynamic operations of the sponsor market. Several suggestions for future studies and strategies to increase the media reputation benefits can be drawn from the results of this paper. Sports sponsoring is a process of system engineering and strategic planning, and the integration and coordination of various types of resources are needed.Originality/valueThis study advances the current research about the impact of sponsorship attributes on the media reputation of sports sponsors. The differentiation and exploration of the two kinds of cause fit (i.e. technical fit and institutional fit) expand the dimension of fit in the field of sponsorship. Furthermore, this research provides an in-depth understanding of the mechanism that determines the media reputation benefits that sponsors can reap from a property's activities.

Investigating antecedents of transformational leadership in students

2019 ◽  
Vol 12 (1) ◽  
pp. 80-94 ◽  
Author(s):  
Kerri Anne Crowne
Keyword(s):  
Transformational Leadership ◽  
Leadership Skills ◽  
Hierarchical Regression ◽  
Cross Sectional ◽  
Content Type ◽  
Business Educators ◽  
The Impact ◽  
The Relationship ◽  
Us University ◽  
Practical Implications

Purpose This study investigates the relationships among cultural intelligence (CQ), personality and transformational leadership in a student population. The purpose of this paper is to examine the impact of CQ on transformational leadership to see if a relationship exists beyond personality. Design/methodology/approach Hypotheses are presented and tested on a sample of 465 undergraduate and graduate students who attended a large northeastern US university. Hierarchical regression was used to conduct the analysis, and multiple models were generated to test the relationships posited. Findings The data showed that CQ affected transformational leadership; however, when examining the subcomponents of CQ, only behavioral CQ had an impact on transformational leadership beyond personality. Research limitations/implications The surveys were self-reported and cross-sectional, so causality could not be determined. Furthermore, the sample, while diverse, was composed of students. However, scholars will find value in this research because it expands the understanding of CQ. Practical implications The findings of this research indicate that behavioral CQ impacts transformational-leadership skills. Thus, business educators should consider how to build skills associated with behavioral CQ in students because of the importance of global transformational-leadership skills in the workplace. Originality/value This research will impact the literature streams of CQ and transformational leadership because it is the first to examine the relationship between the two while controlling for personality.

scholarly journals Does corporate investment efficiency affect corporate disclosure practices?

2020 ◽  
Vol 21 (2) ◽  
pp. 309-327
Author(s):  
Noha Elberry ◽  
Khaled Hussainey
Keyword(s):  
Voluntary Disclosure ◽  
Corporate Investment ◽  
Good News ◽  
Investment Efficiency ◽  
Corporate Disclosure ◽  
Content Type ◽  
High Level ◽  
The Impact ◽  
Practical Implications ◽  
Disclosure Practice

PurposeThe authors examine the impact of corporate investment efficiency on corporate voluntary disclosure for a sample of UK non-financial companies.Design/methodology/approachThe authors use a sample of FTSE All-Share firms for the period of 2007–2014. Disclosure scores are collected from Corporate Financial Information Environment (CFIE). They follow Biddle et al. (2009) and Chen et al. (2011) in measuring corporate investment efficiency.FindingsThe authors find that high level of performance-related disclosure is associated with high level of corporate investment efficiency, while high level of good news information is associated with low level of corporate investment efficiency. They also find evidence on a bidirectional relation between disclosure and corporate investment efficiency.Research limitations/implicationsThe authors’ findings would be of importance to stakeholders and corporations. Stakeholders' investment decisions could be facilitated by understanding the disclosures provided by their firms and how these firms' performance is presented. Corporations become aware of the language which must be used to signal their performance.Practical implicationsCorporations become aware of the language which must be used in their disclosures. As firms may reflect their efficient investments but not in the form of good news in order to avoid revealing their competitive advantage to competitors.Originality/valueThis paper adds to disclosure studies by introducing a new variable, corporate investment efficiency, as a determinant of corporate disclosure practice.

The impact of knowledge and motivation management on creativity

2017 ◽  
Vol 39 (5) ◽  
pp. 732-752 ◽  
Author(s):  
Lucía Muñoz-Pascual ◽  
Jesús Galende
Keyword(s):  
Employee Behavior ◽  
Employee Creativity ◽  
Cross Sectional ◽  
Content Type ◽  
Joint Influence ◽  
Long Term Impact ◽  
High Level ◽  
The Impact ◽  
Practical Implications

Purpose The purpose of this paper is to analyze the influence that two variables related to human resources (HR) have on employee creativity – namely, knowledge management (KM) and motivation management (MM). Design/methodology/approach The linear regression analyses are based on a sample of 306 employees from 11 Spanish companies belonging to three innovative clusters. In addition, “creativity” is considered an antecedent of technological innovation. Findings KM and intrinsic MM are shown to inform creativity, whereas extrinsic MM has no such effect. Practical implications Although this study is based on cross-sectional data, the findings might induce researchers to investigate the effects of other HR variables, such as the types of relations between employees and their long-term impact on creativity. Management should encourage KM and intrinsic MM across employees, as the results indicate that tacit KM, explicit KM and intrinsic MM encourage a positive attitude toward creativity among employees. Originality/value The main contribution is new empirical evidence on the joint influence of aptitudes (KM) and attitudes (MM) on employee creativity. In addition, the study includes a key measure of employee creativity. The evidence reveals the types of KM and MM that encourage or inhibit creative employee behavior. The results show that once employees have reached a medium-high level of extrinsic MM, creativity will be affected solely by intrinsic MM.

Impact of materialism on purchase intention of sustainable luxury goods: an empirical study in India

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jaspreet Kaur ◽  
Ratri Parida ◽  
Sanjukta Ghosh ◽  
Rambabu Lavuri
Keyword(s):  
Purchase Intention ◽  
Research Study ◽  
Three Dimensions ◽  
Luxury Brands ◽  
Content Type ◽  
Confirmatory Factor ◽  
Descriptive Approach ◽  
High Level ◽  
The Impact ◽  
Practical Implications

Purpose This study aims to examine the impact of the three dimensions of materialism, namely, possessiveness, envy and non-generosity along with attitude on the purchase intention of sustainable luxury products. Design/methodology/approach The research study contains a descriptive approach to research with a quantitative analysis done with exploratory and confirmatory factor analysis with 229 respondents. Findings The findings of the results contribute to research by extending the model of the theory of planned behavior with the material dimensions as an add-on. Research limitations/implications The same could have been extended to all major metro cities of Indian where luxury brands are present in malls. Practical implications This shows that the consumer with a high level of materialism trait would be a very prospective segment for sustainable luxury brands. Originality/value The study shows that the three dimensions of materialism do impact the purchase intention of sustainable luxury producers and these findings will be crucial for devising consumer behavior-based strategies for sustainable luxury brands.

Fear of terror and employees’ behaviour in terrorist-ridden areas

2020 ◽  
Vol 12 (3) ◽  
pp. 125-137
Author(s):  
Shuaib Ahmed Soomro ◽  
Olivier Roques ◽  
Akhtiar Ali
Keyword(s):  
Terror Management Theory ◽  
Hierarchical Regression ◽  
Content Type ◽  
Stress Theory ◽  
Mediating Role ◽  
The Impact ◽  
The Relationship ◽  
Negative Relationships ◽  
Practical Implications

Purpose This study aims to investigate the impact of fear of terror (FOT) on employee organizational commitment (OC) working in terror-induced areas through examining the role of rumination as a mediator and perceived organization support (POS) as a moderator. Design/methodology/approach The authors develop a model in which the mediating role of rumination in the FOT relationship is conditional to the values of OC. Using a sample size of 268 respondents, questionnaires were used to collect data from Pakistan during a period when terrorist attacks were at a peak. Results from the hierarchical regression analyses provided support for the developed model. Findings Overall, the statistical model is significant (p < 0.05); the authors found negative relationships between FOT and OC. The authors found that FOT positively led to rumination, which then negatively led to OC. It was also found that POS significantly moderated FOT and OC. Practical implications This study revealed that FOT is a deterring factor that changed employees’ OC. It further revealed that organizations providing support to employees working in terrorist-ridden areas showed positive commitment. This paper discusses the theoretical and practical implications of these findings. Originality/value This paper provides an examination of the relationship between FOT and employee OC. It expands our knowledge of the stress theory and terror management theory for employees working in discontinuous areas.

Empowering employees: job standardization and innovative behavior

2014 ◽  
Vol 26 (7) ◽  
pp. 1100-1117 ◽  
Author(s):  
Hsiang-Fei Luoh ◽  
Sheng-Hshiung Tsaur ◽  
Ya-Yun Tang
Keyword(s):  
Psychological Empowerment ◽  
Hierarchical Regression ◽  
Hotel Management ◽  
Innovative Behavior ◽  
Moderating Effects ◽  
Content Type ◽  
Negative Effect ◽  
The Impact ◽  
The Relationship ◽  
Practical Implications

Purpose – This study aims to explore the relationship between job standardization and employee innovative behavior, as well as the mediating and moderating effects of employee psychological empowerment. Little research has been focused on the conflicting concepts of job standardization and employee innovative behavior. Design/methodology/approach – Respondents chosen from frontline services in tourist hotels in Taiwan were used to examine the mediating and moderating roles of psychological empowerment on the established relationships between job standardization and employee innovative behavior. The results were analyzed using hierarchical regression models. Findings – The results show that job standardization had a negative effect on employee innovative behavior. In addition, employee psychological empowerment mediated the effect of job standardization on innovative behavior. Subsequently, employee psychological empowerment played a buffering role and moderated the job standardization–innovative behavior relationship. Practical implications – Hotel management needs to use both training and work process review to help employees innovate while still understanding the meaning of their work, enhancing self-efficacy, self-determination and the impact of decision-making. Originality/value – This study gives both theoretical and empirical evidence to clarify the effect of psychological empowerment on the importance of job standardization and innovative behavior in organizations. This is the only study that has investigated this topic in the hospitality field and therefore makes significant strides in understanding the impact of psychological empowerment on hotel employees’ innovative behavior.

Environmental influences on pre-schooler’s understanding of brand symbolism

2017 ◽  
Vol 35 (7) ◽  
pp. 907-922 ◽  
Author(s):  
Leah Watkins ◽  
Robert Aitken ◽  
Maree Thyne ◽  
Kirsten Robertson ◽  
Dina Borzekowski
Keyword(s):  
Environmental Factors ◽  
Young Children ◽  
School Children ◽  
Communication Style ◽  
Hierarchical Regression ◽  
Parental Communication ◽  
Content Type ◽  
The Media ◽  
The Impact ◽  
First Time

Purpose The purpose of this paper is to understand the factors influencing young children’s (aged three to five years) understanding of brand symbolism. Design/methodology/approach Multiple hierarchical regression was used to analyse the relationships between age, gender and environmental factors, including family and the media, on the development of brand symbolism in pre-school children based on 56 children and parent dyad interviews. Findings Results confirmed the primary influence of age, television exposure and parental communication style on three to five-year-old children’s understanding of brand symbolism. The study demonstrates that the tendency to infer symbolic user attributes and non-product-related associations with brands starts as early as two years, and increases with age throughout the pre-school years. Children exposed to more television and less critical parental consumer socialisation strategies are more likely to prefer branded products, believe that brands are better quality and that they make people happy and popular. Social implications Identifying the factors that influence the development of symbolic brand associations in pre-school children provides an important contribution to public policy discussions on the impact of marketing to young children. Originality/value The paper extends existing research by considering, for the first time, the role of environmental factors in pre-schooler’s understanding of brand symbolism. The results provide a more informed basis for discussion about the impact of marketing messages on very young children and the environmental factors that may lead to a more critical engagement with brands.

Following the rules of society

2018 ◽  
Vol 34 (3) ◽  
pp. 30-32
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Arab World ◽  
Cultural Norms ◽  
Content Type ◽  
Pertinent Information ◽  
High Level ◽  
The Impact ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings The cultural norms of any country dictate how managers of all levels perform. While there is an understanding of how this works in Western nations, this work looks at the impact of societal conventions in the Arab world on high-level managers. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

scholarly journals News media influence on public trust in bike-sharing operators in Singapore

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Leonard Wong ◽  
Lyon Tan ◽  
Rachel Wong ◽  
Su Lin Yeo
Keyword(s):  
News Media ◽  
Corporate Reputation ◽  
Social Impact ◽  
Content Type ◽  
News Reports ◽  
Bike Sharing ◽  
The Media ◽  
Media Reports ◽  
The Impact ◽  
Practical Implications

PurposeThe overnight introduction of tens of thousands of dockless bike-share bicycles in Singapore with its indiscriminate parking drew the attention of the media, which generated extensive news reports on the activities carried out by bike-sharing operators. Given the meteoric rise and fall of the industry, this study examines the influence of agenda-setting of news reporting on the public’s perception of the industry and the impact on the firms’ corporate reputation.Design/methodology/approachUtilizing the Reputation Quotient Index, the study content analyzed 147 textual data of online reports which were crawled over two years between 2017 and 2018 from six mainstream news organizations.FindingsOur findings showed that the news reports carried more negative frames in the headlines and body content. It also found that only five out of six dimensions of the Index were emphasized with varying degrees of importance, indicating that the corporate reputation as determined by the media reports did not collectively represent the operators’ past actions and results with valued outcomes.Practical implicationsPractical implications discussed included the need to integrate corporate strategies into public relations programs and the importance of engaging the media to demonstrate congruence between business objectives and positive social impact on society.Originality/valueAlthough the study limited its data collection only to online media reports, it is one of the few research to provide empirical evidence concerning the media’s influence on the public’s perceptions and reputation of the nascent bike-sharing industry.

Lessons from integrated care pilots in England

2019 ◽  
Vol 28 (1) ◽  
pp. 2-6
Author(s):  
Nigel Edwards
Keyword(s):  
Integrated Care ◽  
Context Change ◽  
Policy Makers ◽  
Content Type ◽  
Starting Point ◽  
Different Types ◽  
Hospital Utilisation ◽  
High Level ◽  
The Impact ◽  
Practical Implications

Purpose The purpose of this paper is to provide a summary of some of the lessons about implementing different types of integrated care. Design/methodology/approach The author used evidence from the author’s own evaluations and the findings of other researchers to identify some important lessons for policy makers and practitioners. Findings The author identifies eight high-level lessons which may be of interest to policy makers and practitioners working in the field. Research limitations/implications The lessons outlined in the paper provide only a starting point for those designing interventions or evaluation. Practical implications The changes required to implement integrated care are complex and are embedded in a complex context. Change of this type is difficult and generally takes longer to deliver than expected. The evaluation of these models often requires longer than is often available and needs to focus on the impact on the whole system rather than narrow measures, e.g. hospital utilisation. Originality/value This is a viewpoint paper synthesising evidence from the English pilot programmes in integrated care.

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