scholarly journals Linking global consumer culture and ethnocentric consumerism to global citizenship: exploring the mediating effect of cultural intelligence

2020 ◽  
Vol 40 (7/8) ◽  
pp. 659-675
Author(s):  
Aluisius Hery Pratono ◽  
Denni Arli
Keyword(s):  
Consumer Culture ◽  
Structural Equation ◽  
Cultural Intelligence ◽  
Online Survey ◽  
Global Citizenship ◽  
Equation Model ◽  
Mediating Effect ◽  
Content Type ◽  
The Impact ◽  
Consumer Culture Theory

PurposeThis article attempts to understand the impact of global consumer culture and ethnocentric consumerism on global citizenship by identifying the mediating effect of cultural intelligence.Design/methodology/approachThe proposed structural equation model explains the relationship between global consumer culture, ethnocentric consumerism, and global citizenship. The empirical analysis involves an online survey targeted young people in Indonesia context.FindingsThe empirical evidence broadly supports the view that cultural intelligence strengthens the impact of global consumer culture and ethnocentric consumerism on global citizenship. There is a strong tendency in this study to suggest that global consumerism will not be able to contribute to global citizenship unless cultural intelligence provides as a mediating variable. However, the results do not support the mainstream literature, which suggests that ethnocentric consumerism harms global citizenship.Originality/valueThis study extends the discussion on achieving sustainable development by examining global citizenship leads to a better understanding of consumer culture theory.

Is this real? Cocreation of value through authentic experiential augmented reality: the mediating effect of perceived ethics and customer engagement

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Saifeddin Alimamy ◽  
Waqar Nadeem
Keyword(s):  
Augmented Reality ◽  
Structural Equation ◽  
Online Survey ◽  
Service Providers ◽  
Equation Model ◽  
Mediating Effect ◽  
Customer Engagement ◽  
Content Type ◽  
Customer Perceptions ◽  
The Impact

PurposeRapid advancements in augmented reality (AR) technology have created new opportunities for service providers and customers to cocreate value. Using AR as a platform for generating authentic experiences, the purpose of this study is to explore the impact of authentic experiences on customers' intention to cocreate value while considering the mediating influence of perceived ethics and customer engagement on this relationship.Design/methodology/approachAn online survey was used to collect data. Participants were asked to download and try the “IKEA PLACE” AR application. The responses were used as inputs into a structural equation model.FindingsThe findings reveal that AR generates perceptions of authentic experiences but no direct relationship between authentic experiences and intention to cocreate value was found. On the other hand, the authentic experiences generated through AR increases customer perceptions of ethics and customer engagement, both of which lead to an increased intention to cocreate value.Originality/valueThe findings from this study highlight the importance of authentic experiences within the cocreation process. The results provide a unique understanding of the relationship between authentic experiences generated through AR technology on the intention to cocreate with the service provider, which is fully mediated by perceived ethics and customer engagement. The findings of this study extend the understanding of the cocreation process and the role of technology within this process.

Examination of social workers' attitudes towards sustainable development and environment in the focus of the COVID-19 pandemic

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Filiz Yildirim ◽  
Hatice Öztürk ◽  
Bilge Abukan
Keyword(s):  
Sustainable Development ◽  
Social Workers ◽  
Natural Environment ◽  
Structural Equation ◽  
Online Survey ◽  
Equation Model ◽  
Content Type ◽  
Global Pandemic ◽  
Research Questions ◽  
The Impact

Purpose The purpose of this paper is to assess the views of social workers concerning theoretical and practical courses covering their professional responsibilities, focussing on sustainable development and the natural environment. It also investigates the impact on their attitudes towards sustainable development referencing their adoption of ecocentric or anthropocentric attitudes during the COVID-19 pandemic. Design/methodology/approach This study used a structural equation model to answer six research questions, while the descriptive statistics answered one of the research questions through an online survey conducted with 315 social workers. Findings This study demonstrated the need to consider attitudes to sustainable development focussing on the ecocentric and anthropocentric attitudes, as well as the current COVID-19 global pandemic. Originality/value This study is the first initiative to examine attitudes towards sustainable development and the natural environment from a social work perspective focussed on the COVID-19 pandemic. In addition, it is the first to emphasise the responsibilities of social workers in relation to micro, meso and macro level interventions during and after the global pandemic.

Determinants of non-economic investment goals among Indian investors

2014 ◽  
Vol 14 (5) ◽  
pp. 714-727 ◽  
Author(s):  
Abhilash Sreekumar Nair ◽  
Rani Ladha
Keyword(s):  
Financial Stability ◽  
Structural Equation ◽  
Measurement Model ◽  
Equation Model ◽  
Mediating Effect ◽  
Religious Institutions ◽  
Socially Responsible ◽  
Content Type ◽  
Values And Beliefs ◽  
The Impact

Purpose – The purpose of this paper is to identify underlying characteristics of Indian investors that influence them to achieve their non-economic investment goals. Design/methodology/approach – The conceptual model posits that investors’ choice of non-economic goal (NEG) is determined by their values and beliefs which are measured through survey data collected from 342 respondents with prior experience of investing in the stock market. A structural equation model is specified to estimate the measurement model. Further, the study analyses the mediating effect of social investment efficacy on the impact of investors’ values and beliefs and their pursuit of non-economic investment goals. Findings – Religiosity and the belief that one’s actions can bring about a change in the society are the two important determinants of Indian investors’ pursuit of non-economic investment goal. Research limitations/implications – The model ignores aspects of an investor’s financial stability that may influence the urge to pursue non-economic investment goals. Practical implications – Socially responsible (SR) funds with investment filters designed to propagate religious values of Indian investors can be designed. As a result, it should be possible to channelize a part of the more than $15 billion available in different religious institutions across the country into the capital market. Social implications – Availability of SRI funds would provide investors with yet another avenue invest in companies that conform to their protected values. Originality/value – This is the first study that attempts to study investor characteristics (values and beliefs) and its impact on investor’s NEG in the Indian context.

The impact of restaurant patrons’ flow experience on SNS satisfaction and offline purchase intentions

2018 ◽  
Vol 30 (2) ◽  
pp. 797-816 ◽  
Author(s):  
Jee-Won Kang ◽  
Hyesung Lee ◽  
Young Namkung
Keyword(s):  
Social Networking Sites ◽  
Structural Equation ◽  
Online Survey ◽  
Equation Model ◽  
Purchase Intentions ◽  
Flow Experience ◽  
Content Type ◽  
Four Dimensions ◽  
Time Distortion ◽  
The Impact

Purpose It is important for restaurants’ social networking sites (SNSs) to provide a flow experience because it encourages positive brand responses and attracts consumers. However, there is a paucity of research on SNS flow experience in the restaurant industry, and more importantly, most of the research is focused only on online behavior. Therefore, this study aims to investigate how SNS flow antecedents (skill, challenge, telepresence and time distortion) influence overall flow, SNS satisfaction and offline restaurant purchase intentions. In addition, this study examined the mediating role of SNS satisfaction between flow and offline purchase intentions. Design/methodology/approach An online survey was carried out to examine the patron’s flow experiences. 517 valid responses were analyzed to test hypotheses using structural equation model. Findings The results indicated that four antecedents of SNS flow positively influenced overall flow. Specifically, time distortion was the most influential antecedent. Overall flow positively influenced SNS satisfaction and offline purchase intentions. Furthermore, SNS satisfaction acted as a mediator between overall flow and offline purchase intentions. Practical implications The findings provide not only new insights for restaurant managers to implement SNS marketing but also several strategies to encourage consumer’s flow on restaurant SNS. Originality/value This study investigated the theoretical framework of flow experience more in depth than previous research as dealing with four dimensions of SNS flow antecedents: skill, challenge, telepresence and time distortion.

scholarly journals ANALISIS HUBUNGAN ANTARA KEWARGANEGARAAN GLOBAL DAN BUDAYA KONSUMEN GLOBAL: PENGARUH MEDIASI KECERDASAN BUDAYA DAN MODERASI RELIGIUSITAS

2019 ◽  
Vol 23 (2) ◽  
pp. 85-94
Author(s):  
Octavia Elvana Indra Putri Aluisi ◽  
Aluisius Hery Pratono ◽  
Firman Rosjadi Dj
Keyword(s):  
Consumer Culture ◽  
Cultural Intelligence ◽  
Online Survey ◽  
Global Citizenship ◽  
Positive Impact ◽  
Moderating Effect ◽  
Mediating Effect ◽  
Main Concern ◽  
The Individual ◽  
High Level

This study attempt to examine the complex relationship between global consumer culture and global citizenship by involving the mediating effect of cultural intelligence behavior and the moderating effect of religiosity. The structural equation model was developed to propose some hypothesis with support from previous literature. The empirical analysis involved online survey at the individual level, who voluntarily contributed to respond the survey. They represent young people, who represent various places in Indonesia. The results indicate that global consumer culture has a positive impact on global citizenship with mediating support from cultural intelligence behavior. In addition, the moderating effect of religiosity shows that the individual with high level of religiosity demonstrates high level of global citizenship. However, increasing level of global consumer culture for such individual has less impact on global citizenship than individual who has low level of religiosity. This study extends the discussion on global customer culture, which becomes a main concern to international business.

Electronic Customer Relationship Management (E-CRM) and Customer Loyalty

2022 ◽  
Vol 18 (1) ◽  
pp. 0-0
Keyword(s):  
Customer Satisfaction ◽  
Customer Loyalty ◽  
Structural Equation ◽  
Service Providers ◽  
Positive Impact ◽  
Equation Model ◽  
Mediating Effect ◽  
Customer Relationship ◽  
The Impact ◽  
The Relationship

This study examined the impact of E-CRM on customer loyalty with the mediating effect of customer satisfaction in the banking industry. Customer satisfaction is important for loyalty because when the customers are satisfied with the services offered by their service providers, the relationship gets stronger which further leads to positive word-of-mouth. The data was collected using purposive sampling from 836 banks’ customers who were using E-CRM services and the data was analyzed using structural equation model (SEM) through AMOS. The results revealed that E-CRM and customer satisfaction had a significant positive impact on customer loyalty and also customer satisfaction partially mediated the relationship between E-CRM and customer loyalty. This study would offer useful acumen to both academicians and marketers and would help the bank managers to improve the quality of the services provided to their customers.

Critical criteria for enhancing consumption intention in restaurants during COVID-19

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Sheng-Fang Chou ◽  
Chih-Hsing Sam Liu ◽  
Jun-You Lin
Keyword(s):  
Structural Equation ◽  
Consumer Behaviour ◽  
Mediating Effect ◽  
Sufficient Information ◽  
Content Type ◽  
Consumption Intentions ◽  
The Government ◽  
Media Channels ◽  
The Impact ◽  
The Relationship

PurposeThe purpose of this study is to illustrate the different systems controlling coronavirus disease 2019 (COVID-19) and curbing the impact of the virus on the hospitality economy. The author’s clarified the critical attributes of the government, organization management system and consumer behaviour using mediation-moderation models and demonstrated how those critical attributes influenced customer consumption intention during COVID-19 in Taiwan.Design/methodology/approachDue to the impact of the COVID-19 pandemic, this research is mainly distributed through online questionnaires through Facebook and other social media channels to recruit volunteers. Second, the pre-test survey used 100 questionnaires collected from juniors and seniors from a university in northern Taiwan to make predictions. Third, this study also conducted a questionnaire validity analysis, which identified 9 criteria and 34 items. Fourth, the questionnaire collected samples for a total of three months. Structural equation modelling was used to test the hypotheses in a sample of 1,098 consumers in Taiwan.FindingsThis study considers government, enterprise and consumer levels and conducts relevant factor analysis from consumers’ perspectives to understand the changes in consumer behaviour under COVID-19 influence. Regarding mediation, this study finds that information and communication mediate the relationships between crisis management and COVID-19 impact. Regarding moderation, this study exposes the critical moderating part of human resources, that hygiene and safety strengthen the relationships between COVID-19 impact and attitude towards life and that perceived anxiety strengthens the relationship between attitude towards life and consumption intention.Practical implicationsDuring COVID-19, restaurants should cooperate with the government to reduce the risk of community infection. Therefore, the government also needs to cooperate with restaurant companies to enhance the industrial economy, actively communicate with consumers and provide correct and sufficient information. At the same time, restaurant enterprises also need to have sufficient human resource arrangements, hygiene and safety planning to eliminate consumers’ doubts.Originality/valueThese findings indicate that consumers’ consumption intention to eat out is affected by the COVID-19 impact and attitude towards life. This research also confirms that perceived anxiety has a mediating effect on the relationship between consumer attitudes towards life and consumption intentions. To improve the restaurant economic process, they should consider solutions to reduce consumers’ perception of the COVID-19 impact and fear of eating out.

scholarly journals Servitization strategies from customers’ perspective: the moderating role of co-creation

2019 ◽  
Vol 34 (3) ◽  
pp. 628-642 ◽  
Author(s):  
José L. Ruiz-Alba ◽  
Anabela Soares ◽  
Miguel A. Rodríguez-Molina ◽  
Dolores M. Frías-Jamilena
Keyword(s):  
Structural Equation ◽  
Business Models ◽  
Service Providers ◽  
Moderating Effect ◽  
Mediating Effect ◽  
Content Type ◽  
The Impact ◽  
Moderating Role ◽  
Different Levels

Purpose This paper aims to investigate the moderating role of co-creation in the implementation of servitization strategies in the pharmaceutical industry in a business-to-business (B-to-B) context. More specifically, this investigation explores the impact of different levels of services (base, intermediate and advanced) on servitization and on performance by using co-creation as a moderating factor. Design/methodology/approach A research framework was developed and empirically tested in the pharmaceutical sector. Data collection was conducted through the online distribution of questionnaires. The final sample included 219 pharmacy stores, and the data were analysed using structural equation modelling. Findings Main findings suggest that when the level of co-creation of the design of services is high, there are significant effects of servitization on firm performance. The moderating effect of co-creation is illustrated in regard to intermediate and advanced services, but results referring to the impact of intermediate services on servitization appear non-significant with a low degree of co-creation. No significant effects could be found for the impact of base services on performance and servitization for both high and low degrees of co-creation. Findings show an impact of advanced services on performance through the mediating effect of servitization when the degree of co-creation is high. Originality/value Most research concerning servitization has been done from the perspective of manufacturers and service providers. This study adds value to the literature because it was designed from a customer’s perspective. Moreover, it contributes towards the conceptualization of the servitization research strategy and business models in a B2B context. This is accomplished through the investigation of the moderating effect of co-creation on the impact of the different levels of services on servitization and on performance.

Investigating tourist post-travel evaluation and behavioural intention: a cultural intelligence perspective

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Yunen Zhang ◽  
Wei Shao ◽  
Park Thaichon
Keyword(s):  
Structural Equation ◽  
Cultural Intelligence ◽  
Online Survey ◽  
Word Of Mouth ◽  
Behavioural Intention ◽  
Content Type ◽  
Tourist Satisfaction ◽  
Revisit Intention ◽  
Overseas Travel ◽  
Chinese Tourists

PurposeThis paper aims to investigate whether cultural intelligence will influence Chinese tourists’ travel satisfaction, revisit intention and word-of-mouth communication.Design/methodology/approachAn online survey was conducted to collect data from 614 adult Chinese tourists, who have overseas travel experiences. Then, the Statistics Package for the Social Sciences (SPSS) and the structural equation modelling (SEM) were employed for data analysis.FindingsThe findings confirm that cultural intelligence has significant positive impacts on tourist satisfaction, revisit intention and electronic word-of-mouth (eWOM) communication. Additionally, tourist satisfaction significantly affects tourist eWOM communication.Originality/valueThis study provides theoretical and practical contributions regarding the effects of tourist cultural intelligence, especially on tourist post-travel evaluation and behavioural intention, which has been merely investigated in extant tourism research.

Antecedents of strategic thinking and its impact on competitive advantage

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Shubham Dixit ◽  
Shiwangi Singh ◽  
Sanjay Dhir ◽  
Swati Dhir
Keyword(s):  
Knowledge Management ◽  
Competitive Advantage ◽  
Direct Effect ◽  
Corporate Culture ◽  
Structural Equation ◽  
Strategic Thinking ◽  
Mediating Effect ◽  
Content Type ◽  
Modelling Methodology ◽  
The Impact

Purpose This study aims to identify the antecedents of strategic thinking and its relationship with competitive advantage. Further, this study analyses the mediating effect of strategic thinking between its antecedents and competitive advantage. Design/methodology/approach A self-reported questionnaire with 51 questions was floated among 220 professionals from various industries in India. The response was analysed using the partial least squares-structural equation modelling methodology using SmartPLS software. Findings The direct effect of creativity, corporate culture and knowledge management are established with strategic thinking, as well as a competitive advantage. Also, the study finds a significant relationship between strategic thinking and competitive advantage. The study finds no mediation (direct effect) in the case of creativity, corporate culture and knowledge management. Further, no mediation (no relationship) is found in the case of vision. Practical implications Business must start adopting strategic thinking practices in their decision-making process to create a competitive advantage. Further, the influence of corporate culture, creativity and knowledge management on strategic thinking highlights their importance. Originality/value The study establishes the impact of antecedents of strategic thinking on competitive advantage. The study highlights the importance of other factors along with strategic thinking for achieving competitive advantage.

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