Co-opetition for corporate social responsibility and sustainability: drivers and success factors

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Amit Kumar ◽  
Julia Connell ◽  
Asit Bhattacharyya

Purpose Over the past few decades, many initiatives have been proposed in response to critical environmental challenges. However, in most cases, progress has been inadequate, raising questions as to why so few organisations have been successful in adopting effective sustainability measures. To address this dilemma, this paper aims to propose a range of sustainability-related co-opetitive strategies that are likely to be beneficial for organisations and society. The research findings provide support for co-opetitive approaches to corporate social responsibility (CSR) and sustainability by providing evidence within an Australian context. Design/methodology/approach Research methods comprised 14 interviews with senior executives/managers from private and public sector organisations in Australia. Thematic content analysis indicates the presence of three types of drivers (commonality-driven, competition-driven and collaboration-driven) and three critical success factors (governance, public policy and relationship principles) related to co-opetition, CSR and sustainability. Findings Findings indicate that inter-firm co-opetition could be considered a viable strategy to improve performance across the economic, social and environmental dimensions of sustainability. Limitations concern the number of interviews conducted. Originality/value Based on the research findings, a typology was created that depicts different forms of co-opetition in CSR/sustainability and their relationships with firm performance. Moreover, the typology illustrates the importance of co‐opetitive partnerships in supporting effective responses to sustainability challenges and opportunities.

2015 ◽  
Vol 22 (2) ◽  
pp. 74-92 ◽  
Author(s):  
Luu Trong Tuan

Purpose – This paper aims to examine the role of antecedents such as corporate social responsibility (CSR) and entrepreneurial orientation in the chain effect to knowledge sharing among members of Cai Luong theatre companies in the Vietnamese context. Knowledge sharing contributes to the depth of the knowledge pool of both the individuals and the organization. Design/methodology/approach – The relationships among the constructs in the research model were established through structural equation modelling (SEM)-based analysis of cross-sectional data from 226 respondents of Cai Luong theatre companies in Vietnam. Findings – From research findings emerged the empirical proof for the positive effect of CSR on entrepreneurial orientation, which, in turn, contributes to the sharing of knowledge among theatre members. Originality/value – Research findings increase the breadth of knowledge management literature through the role of CSR and entrepreneurial orientation as activators of knowledge sharing.


2019 ◽  
Vol 11 (22) ◽  
pp. 6411 ◽  
Author(s):  
Zahidy ◽  
Sorooshian ◽  
Abd Hamid

In the construction industry, corporate social responsibility (CSR) is increasingly valued as a strategic tool for business sustainable development and for addressing ethical issues. However, understanding the concept of CSR in the construction industry, and how to practice it, is limited. This study aims to explore and assess the factors critical to the successful adoption of CSR in the construction industry through the lens of critical success factors (CSFs) theory. Through a literature review, a list of potential factors that may theoretically have a major impact on CSR adoption in the construction industry was compiled as a proxy. Then, the potential factors were refined and validated by employing a Delphi technique. An expert panel of sixteen qualified Malaysian industry practitioners and academia was assembled. Results from three iteration rounds of the Delphi process depicted that successful adoption of CSR in practices depends upon eight CSFs including financial resources, top management support, managerial or internal skills on CSR, national economic growth, employees’ education and training on CSR, participation of key stakeholders in the CSR process, effective CSR communication, and organizational structure. This study contributes to the field by addressing a theme that has been covered less in literature. Knowing the CSFs for CSR adoption in advance could help the construction firms to successfully integrate CSR into business strategies and minimize the risk of failure. Policy-makers could also consider the findings when promoting the CSR agenda or development programs that adhere to the construction industry’s way forward. Although this study is particularly suited for the Malaysian context, nevertheless, the outcomes could shed some light upon the CSR initiative in other countries, since CSR adoption status in the construction industry overall does not significantly differ between countries.


2016 ◽  
Vol 58 (6) ◽  
pp. 673-684 ◽  
Author(s):  
Dev Raj Adhikari ◽  
Dhruba Kumar Gautam ◽  
Manoj Kumar Chaudhari

Purpose The paper aims to assess the corporate social responsibility (CSR) domains in Nepalese companies and explain the active CSR activities related to concerned domain. Design/methodology/approach The study is descriptive and is based on a review of previous research findings and focus group discussion. Findings It has three major findings. First, there is a gradual shift from philanthropic domain of CSR to the economic domain. Second, a number of CSR activities have emerged from within the domains. Finally, some of the CSR intents are even linked to the Millennium Development Goals of the country. Research limitations/implications This study is mainly based on qualitative analysis (focus group discussions) of the participants in three different discussion programs. Practical implications This paper is useful to academicians and companies seeking to understand what kind of CSR activities are undergoing in Nepalese companies in different domains. Originality/value This is perhaps the very first investigation of its kind in the Nepalese context.


2015 ◽  
Vol 7 (2) ◽  
pp. 142 ◽  
Author(s):  
Nursyazwani Mohd Fuzi ◽  
Nurul Fadly Habidin ◽  
Siti Norhafizan Hibadullah ◽  
Farah Izzaida Mohd Zamri ◽  
Auni Fatin Nadia Chiek Desa

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Panagiotis E. Dimitropoulos

Purpose Over the past decades, corporate social responsibility (CSR) has been considered as a significant corporate strategy and also has been documented as a main information dissemination mechanism of corporations to shareholders, creditors and other external stakeholders. This fact makes the CSR activities and CSR performance interconnected with the quality of firms’ financial reporting. The purpose of this paper is to study the impact of CSR performance on the earnings management (EM) behaviour using a sample from 24 European Union (EU) countries summing up to 121,154 firm-year observations over the period 2003–2018. Design/methodology/approach The study uses a multi-country data set with various dimensions of CSR performance including indexes regarding workforce, community relations, product responsibility and human rights protection. The empirical analysis is conducted with panel data regressions. Findings Evidence supports the negative association between CSR and EM indicating that high CSR performing firms are associated with less income smoothing and discretionary accruals, thus with higher financial reporting quality. Practical implications Regulatory agencies in the EU could use the findings of the study for the improvement of the accounting framework via enhancing the use and publications of social and environmental responsibility information and reports. Social implications Also, the current paper could be of interest not only to academic researchers but also to potential and existing investors in European corporations. The negative association between CSR performance and EM could be used by investors in assessing the risk of firms and the quality and reliability of their financial information. Originality/value This is the first study within the EU, which considers the multi-facet characteristics of CSR on the quality of accounting earnings and offers useful policy implications for regulators and investors.


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