scholarly journals Using Augmented Reality and Location-Awareness to Enhance Visitor Experience: A Case Study of a Theme Park App

Author(s):  
Cheng Man Chan ◽  
Sian Lun Lau
Author(s):  
Azizul Hassan ◽  
Haywantee Ramkissoon

Abstract This chapter analyses the conceptual understanding of visitor experience in a nature-based tourism context with particular reference to augmented reality (AR) applications. Critical explanation is offered to outline the ways in which to apply AR in nature-based tourism settings. The Sundarbans forest in Bangladesh, where there was a devastating oil spill in the Sundarbans Natural World Heritage Site in 2014, is the case study example used in this chapter. The potential importance of AR as a tool to protect the forest's natural fragility is discussed and highlighted. Combining the real and virtual image of the forest is proposed in a management tool to mitigate tourists' negative impacts, protecting the resources for present and future generations and improving visitor experiences.


Author(s):  
Aaron Tham

Responsible tourism has been crafted in the narrative of tourists making ethical decisions to ensure that they engage in tourism in respectful ways. Likewise, tourism practitioners also embed responsible tourism practices to their operations, to derive desired brand and destination images that are aligned to responsible tourism outcomes. However, little is known as to how theme parks engage in responsible tourism, especially when confronted with a crisis or disaster. Using the case study of the Dreamworld equipment malfunction incident in 2016, social media contents and the coroner’s report revealed the gaps related to the duty of care by the theme park in delivering a safe and secure visitor experience over the past few decades. It is hoped that this incident offers a solemn, but timely reminder of the need to weave responsible tourism management practices across service and operational design in the theme park industry.


2020 ◽  
Vol 27 (1) ◽  
pp. 1-30 ◽  
Author(s):  
Fabio Zambetta ◽  
William Raffe ◽  
Marco Tamassia ◽  
Florian ’Floyd‚ Mueller ◽  
Xiaodong Li ◽  
...  

2021 ◽  
Author(s):  
Patrick Dallasega ◽  
Felix Schulze ◽  
Andrea Revolti ◽  
Martin Martinelli

2018 ◽  
Vol 8 (10) ◽  
pp. 1745 ◽  
Author(s):  
Feng-Chi Yu ◽  
Pei-Chun Lee ◽  
Pei-Hsuan Ku ◽  
Sheng-Shih Wang

In general, there exists numerous attractions installed in a theme park, and tourists in a theme park dynamically change their locations during a tour. Thus, a tourist may cope with the issues of selecting the attractions to visit while planning the tour route. This paper, based on the concept of location awareness, proposes a novel waiting time, called the personalized waiting time, to introduce a location-aware recommendation strategy. In addition, this paper presents an architecture of tourist service system using the proposed recommendation strategy to relieve the pressure on tourists and create the pleasant experience in their tours. The proposed location-based system consists of mobile app, ticket-reader, detecting/counting, and central subsystems, and the whole system was implemented in this study. We conducted numerous experiments and field testing results validated that the entire proposed system can correctly provide information, such as attraction introduction, recommended session time, estimated moving and waiting time, tour map, and the number of reservations. The system functions, including dynamical scheduling, attraction reservation, ticket verification, visitor detection, and visitor counting, also worked well.


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