Eye-tracking Data Analysis for Visual Exploration Assessment and Decision Making Interpretation in Virtual Reality Environments

2020 ◽  
Author(s):  
Abner Cardoso da Silva ◽  
Cesar A. Sierra-Franco ◽  
Greis Francy M. Silva-Calpa ◽  
Felipe Carvalho ◽  
Alberto Barbosa Raposo
Keyword(s):  
Decision Making ◽  
Virtual Reality ◽  
Data Analysis ◽  
Eye Tracking ◽  
Visual Exploration ◽  
Tracking Data

scholarly journals The Power of Eye Tracking in Economics Experiments

2016 ◽  
Vol 106 (5) ◽  
pp. 309-313 ◽  
Author(s):  
Joanna N. Lahey ◽  
Douglas Oxley
Keyword(s):  
Economic Theory ◽  
Data Analysis ◽  
Eye Tracking ◽  
Data Management ◽  
Tracking Data ◽  
Eye Tracker ◽  
Hiring Decisions ◽  
Economics Experiments ◽  
Set Up ◽  
Tracking Technology

Eye tracking is a technology that tracks eye activity including how long and where a participant is looking. As eye tracking technology has improved and become more affordable its use has expanded. We discuss how to design, implement, and analyze an experiment using this technology to study economic theory. Using our experience fielding an experiment to study hiring decisions we guide the reader through how to choose an eye tracker, concerns with participants and set-up, types of outputs, limitations of eye tracking, data management and data analysis. We conclude with suggestions for combining eye tracking with other measurements.

scholarly journals pyarbus: a Python library for eye tracking data analysis

2013 ◽  
Vol 13 (15) ◽  
pp. P19-P19
Author(s):  
P. Ivanov
Keyword(s):  
Data Analysis ◽  
Eye Tracking ◽  
Tracking Data

Analyzing Stimuli Presentations and Exit-Interview Protocols to Improve Wearable Eye-Tracking Data Collection Guidelines for Reading Research

2021 ◽  
Vol 11 (2) ◽  
pp. 51-65
Author(s):  
Hazita Azman ◽  
Warid Mihat ◽  
Or Kan Soh
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Eye Tracking ◽  
Primary School ◽  
Single Point ◽  
Exit Interview ◽  
Tracking Data ◽  
Authentic Materials ◽  
Preliminary Study ◽  
Made In

Setting up an eye tracking experiment involves multitier processes that cover important issues such as developing the data collection guidelines, establishing data analysis protocols, and giving meaning to data. Although eye tracking handbooks have established imperative discussion on how the data should be analysed and written, there is still a dearth in the literature on data collection guidelines caused by the variety of features in different kinds of eye trackers. In this study, the researchers review the use of a wearable eye tracking apparatus with authentic materials and interview protocols. Exemplified through a preliminary study conducted on Year Six students in a primary school that investigates the internal processes of reading ESL texts, the significance and implications of using a wearable eye-tracking apparatus with a single point calibration are reported to improve the data collection guidelines. Relatedly, considerations for research procedures and instrument designs are also made in this paper.

Eye-Tracking Data Analysis During Cognitive Task

2019 ◽  
pp. 200-219
Author(s):  
Rafael Nobre Orsi ◽  
Davi Araujo Dal Fabbro ◽  
Carlos Eduardo Thomaz
Keyword(s):  
Data Analysis ◽  
Eye Tracking ◽  
Cognitive Task ◽  
Tracking Data
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