SOCIAL VALUE CREATION: A QUALITATIVE STUDY OF INDIAN SOCIAL ENTREPRENEURS

2013 ◽  
Vol 18 (02) ◽  
pp. 1350011 ◽  
Author(s):  
CHAMU SUNDARAMURTHY ◽  
MARTINA MUSTEEN ◽  
AMY E. RANDEL
Keyword(s):  
Emerging Economies ◽  
Social Entrepreneurship ◽  
Social Value ◽  
Systematic Research ◽  
Historical Case Study ◽  
Social Entrepreneurs ◽  
Historical Case ◽  
Social Value Creation ◽  
Important Field

Social entrepreneurship is emerging as an important field of study within business disciplines. There is significant social entrepreneurship activity in emerging economies but little systematic research of the phenomenon in this context. The purpose of this study is to generate a deeper understanding of how social value is created in India (one of the largest emerging economies). Using a multiple historical case study design and systematic coding techniques, we uncover distinct types of social entrepreneurship activities in India and identify intriguing common, conceptual themes across types. These insights pointedly illustrate how social entrepreneurs successfully blend social and economic imperatives of social entrepreneurship. Based on our findings, we present four testable propositions.

Challenges to measuring social value creation through social impact assessments: the case of RVA Works

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Balashankar Mulloth ◽  
Stefano Rumi
Keyword(s):  
Value Creation ◽  
Real World ◽  
Social Enterprise ◽  
Social Impact ◽  
Social Value ◽  
Impact Measurement ◽  
Social Entrepreneurs ◽  
Content Type ◽  
Social Value Creation

PurposeDespite the prevalence of academic literature debating and proposing competing conceptions of social value creation through socially driven enterprises, there is a lack of empirical studies on established impact measurement methodologies in the context of real-world ventures. The purpose of this paper is to illustrate a structured process of conducting social impact assessments (SIAs) through the real-world case of Richmond, Virginia Works Enterprise Support (RVA Works), a social enterprise in Richmond, Virginia, that provides educational programming on small business ownership to minorities and lower-income individuals.Design/methodology/approachThis qualitative research study incorporates an in-depth case study methodology. Evidence was collected through interpretive/qualitative interviews and direct observations by the researchers.FindingsUsing the example of RVA Works, the authors show that there is a lack of standardization and guidance for social entrepreneurs in choosing methods to assess their organizational performance, and that leading conceptions of social impact continue to face key weaknesses in their methodologies.Practical implicationsBy incorporating a qualitative case study approach, the authors present a real-world study of a social enterprise – specifically a microenterprise development organization – that may serve as a valuable example to social entrepreneurs and not-for-profit leaders facing similar challenges of social value creation and impact measurement.Originality/valueIn studying the experience of conducting SIAs by social enterprises, the authors illustrate the real-world challenges faced by entrepreneurs in applying theoretical conceptions of social value to the outcomes of their ventures, thus illustrating a need for additional clarity and discussion around a more comprehensive, standardized and broadly applicable measurement approach.

Genesis and Development of Social Entrepreneurship in India

2017 ◽  
pp. 414-428 ◽  
Author(s):  
Neeta Baporikar
Keyword(s):  
Health Care ◽  
Social Change ◽  
Value Creation ◽  
Social Entrepreneurship ◽  
Social Impact ◽  
Social Value ◽  
Limited Resources ◽  
Social Entrepreneurs ◽  
The Social ◽  
Social Value Creation

Societies world over are urgently seeking innovative approaches to address persistent social problems of health care, poverty, child labour, literacy etc. These problems not only persist but also have increased in intensity and complexity. Thus, there is furor for innovative entrepreneurial approaches that can create more social value with limited resources. These approaches need to leverage better on resources to enhance effectiveness through creative partnerships by raised expectations, performance and accountability so as to achieve more sustainable social impact. What business entrepreneurs are to the economy, social entrepreneurs are to society? They may, like business entrepreneurs, be interested in profit, but their emphasis is on social change. While the challenges in the social sector are many, the potential and opportunity for social entrepreneurship to be a powerful force for social value creation has never been greater. Through grounded research and in depth contextual analysis, this chapter focuses on India's genesis and development of social entrepreneurship.

scholarly journals A market approach to social value co-creation: Findings and implications from “Mageires” the social restaurant

2018 ◽  
Vol 19 (1) ◽  
pp. 27-45 ◽  
Author(s):  
Marianna Sigala
Keyword(s):  
Social Entrepreneurship ◽  
Performance Metrics ◽  
Social Value ◽  
Social Entrepreneurs ◽  
Business Partners ◽  
The Social ◽  
Market Approach ◽  
Market Practices ◽  
And Performance

Literature on social entrepreneurship provides a limited understanding of how to generate social value. The article expands on a “learning with the market” approach for developing a framework, explaining how social entrepreneurs can manage, get engaged with, form, and create (new) markets for co-creating social value and transformation. The applicability and implications of the framework are examined through a case study of a social restaurant (Mageires). Data collected from various restaurant stakeholders (customers, employees, suppliers, owners/founders, and other business partners) identified three market capabilities for generating social value and change: network structure (building networks with various stakeholders), market practices (e.g. institutionalization of “new currencies” for conducting economic transactions, adoption of ethical, flexible, and all inclusive recruiting practices), and market pictures (e.g. use of a common terminology and performance metrics and generation of stakeholders’ dialogues for creating intersubjective meanings).

scholarly journals International social entrepreneurship and social value creation in cause-related marketing through personal relationships and accountability

2020 ◽  
Vol 37 (5) ◽  
pp. 945-976
Author(s):  
Teck-Yong Eng ◽  
Sena Ozdemir ◽  
Suraksha Gupta ◽  
Rama Prasad Kanungo
Keyword(s):  
Value Creation ◽  
Social Entrepreneurship ◽  
Social Value ◽  
Personal Relationships ◽  
Social Entrepreneurs ◽  
Content Type ◽  
Non Profit ◽  
Social Mission ◽  
Social Value Creation ◽  
International Social

PurposeDrawing on the resource-based view (RBV) and literature on relational embeddedness and network ties, we examine how personal relationships of international social entrepreneurs and accountability of social enterprises influence social value creation in cause-related marketing (CRM) of three UK-based international charities. The study also explores how personal relationships of international social entrepreneurs affect accountability of social entrepreneurship for social value creation of non-profit organizations in the UK context.Design/methodology/approachOur research aimed to inform international social entrepreneurship literature by exploring the impact of personal relationships on accountability and social value creation processes via cause-related marketing (CRM) practices using a case study method. The lack of clearly defined social value creation in social entrepreneurship, and somewhat intangible processes of relationally embedded ties, accountability, and their impact, the case study method is most suited for this study. In particular, inquiry-based investigation surrounding social value, embedded ties and accountability requires systematic and structured dissemination to capture latent constructs.FindingsThe findings show the importance of personal ties in the alignment of social mission with corporate social responsibility between UK-based international charities and commercial organizations across borders. In international social entrepreneurship, social value creation is facilitated by accountability of social goals while trust-based personal relationships assist access to commercial opportunities.Research limitations/implicationsFurther research could examine the role of trust in creating greater social value from an international social entrepreneurial perspective rather than from a solely non-profit social mission. It can also consider additional factors such as gender and cultural capital issues to investigate the role of personal relationships of international social entrepreneurs in the accountability and social value creation of non-profit organizations.Practical implicationsThe need to fulfil social objectives, missions and obligations are central to the involvement of international social entrepreneurs in CRM activities with commercial organizations. Accountability through clear communications serves as the basis for brokering new ties or partnerships within the social relations of entrepreneurs, particularly weak ties rendering trust for third party endorsement and sharing of information. Although partnerships with commercial organizations may create social value in CRM, the reliance on personal relationships may expose international social entrepreneurs to unethical practice beyond immediate relationships and/or opportunistic behavior without formal contracting mechanisms. International social entrepreneurs must therefore match the core values of their social mission with potential partners in their CRM engagements.Originality/valueThe literature on international social entrepreneurship has not considered how social entrepreneurs' personal relationships at the individual level may impact accountability of social entrepreneurship for CRM and social value creation. This study builds on these studies by examining how individual level personal relationships of international social entrepreneurs with external stakeholders influence accountability of social entrepreneurship for CRM and social value creation at the organizational level. This study also builds on prior studies about entrepreneurial networks and network ties by examining the processes in which international social entrepreneurs use their personal relationships to access and utilize external resources for social value creation in CRM. Finally, this study contributes to previous research which provides limited insights into the international social entrepreneurship among organizations with reference to CRM where social value attributes are evaluated by embedded relational ties.

‘Social’ value creation as care: the perspective of beneficiaries in social entrepreneurship

2020 ◽  
Vol 16 (3) ◽  
pp. 339-360
Author(s):  
Diana Lorenzo-Afable ◽  
Marjolein Lips-Wiersma ◽  
Smita Singh
Keyword(s):  
Developing Countries ◽  
Developing Country ◽  
Value Creation ◽  
Social Entrepreneurship ◽  
Social Enterprises ◽  
Social Value ◽  
Dark Side ◽  
Social Entrepreneurs ◽  
Content Type ◽  
Social Value Creation

Purpose This paper aims to characterise the “social” in social entrepreneurship (SE) by examining social value creation (SVC) from the perspective of vulnerable beneficiaries within a developing country context. It uses the lens of care ethics to garner insights into SVC based on what beneficiaries care about in their work engagement with social enterprises. Design/methodology/approach The exploratory paper implements a multiple case study approach to theory building, which considers the rich, real-life developing country context wherein much SVC occurs. Data collection primarily uses in-depth interviews with beneficiaries in accordance with socially sensitive research methodologies involving vulnerable participants. Findings The findings offer an ethical view of SVC that is premised on what is of value to beneficiaries in SE. The authors find that SVC is a multi-dimensional and reciprocal process that is shaped as beneficiaries work for social enterprises. The reciprocal nature of the process engenders beneficiary altruism, which may heighten vulnerability and lead to the dark side of SE. Social implications Many of the problems SE tries to address are situated in developing countries. The findings may enable social entrepreneurs, policymakers and social enterprise organisations to develop more responsive and more impactful solutions to social problems in developing countries. They further suggest that beneficiaries must not be looked upon merely as passive recipients of value but as active participants in the SVC process. Originality/value This paper contributes to critical SE discourse by giving voice to beneficiaries in SE.

Genesis and Development of Social Entrepreneurship in India

2016 ◽  
pp. 355-369 ◽  
Author(s):  
Neeta Baporikar
Keyword(s):  
Health Care ◽  
Social Change ◽  
Value Creation ◽  
Social Entrepreneurship ◽  
Social Impact ◽  
Social Value ◽  
Limited Resources ◽  
Social Entrepreneurs ◽  
The Social ◽  
Social Value Creation

Societies world over are urgently seeking innovative approaches to address persistent social problems of health care, poverty, child labour, literacy etc. These problems not only persist but also have increased in intensity and complexity. Thus, there is furor for innovative entrepreneurial approaches that can create more social value with limited resources. These approaches need to leverage better on resources to enhance effectiveness through creative partnerships by raised expectations, performance and accountability so as to achieve more sustainable social impact. What business entrepreneurs are to the economy, social entrepreneurs are to society? They may, like business entrepreneurs, be interested in profit, but their emphasis is on social change. While the challenges in the social sector are many, the potential and opportunity for social entrepreneurship to be a powerful force for social value creation has never been greater. Through grounded research and in depth contextual analysis, this chapter focuses on India's genesis and development of social entrepreneurship.

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