The History of the Travel Agent. Betty E. Katz. ICTA Journal, vol. 2, no. 1, Summer 1980, pp. 1-9. Institute of Certified Travel Agents, 148 Linden Street, Wellesley, Massachusetts 02181

1980 ◽  
Vol 19 (2) ◽  
pp. 30-30
2020 ◽  
Vol 2 (2) ◽  
pp. 133-151
Author(s):  
Ni Luh Indiani

The development of increasingly advanced technology has an important influence in the tourism service industry, namely the utilization of internet technology in the process of booking tour and travels through online travel agents. Conventional travel agents are increasingly being abandoned as travelers turn to online travel agents. Under these conditions conventional travel agents need to make a number of efforts to keep customers in order to survive. This study aims to analyze the effect of service quality on satisfaction, trust and loyalty of travel agent customers in Badung regency.Research respondents are domestic and foreign customers who use travel agent services in Badung regency, as many as 70 respondents. Data collection was done through survey using questionnaire. Testing research hypothesis using Partial Least Square (PLS).The result of the research shows that 1) the quality of service has positive and significant effect to customer satisfaction, trust and loyalty, 2) customer satisfaction has positive and insignificant effect to customer loyalty, 3) customer trust has negative and insignificant effect to customer loyalty, 4) satisfaction and customer trust does not mediate the influence of service quality on customer loyalty.Travel agent in Badung regency should improve and pay attention to the indicators supporting the satisfaction, trust and customer loyalty so that customers are not easy to switch to competitors.


Media Wisata ◽  
2021 ◽  
Vol 17 (1) ◽  
Author(s):  
Lutfi Hendriyati

Technological developments and can change the mind and desires of guests in booking hotel rooms. Online travel agents are one of the most advanced products that are currently booming, and also for changes room reservation to be direct or go shows switching to using online travel agents. The purpose of this study was to know information why the guest booking room directly going to online travel agents, in order to improve the e-commerce effort of services to maintain guests while still choosing Mutiara Malioboro Hotel Yogyakarta as a place to stay. Research is an online travel agent that can increase hotel occupancy rates because they are accessible, efficient and effective at competitive prices, as well as hotel costs with sales costs, fees and employee usage fees. Management support in OTA is also needed in an effort to increase the number of orders through OTA.


2021 ◽  
Vol 1 (1) ◽  
pp. 148-153
Author(s):  
E S Soegoto ◽  
◽  
A H Nugroho ◽  

The purposes of this research are to describe, analyze, and determine the online marketing strategy of domestic travel agent at Bandung Tour Expert. In this case, the authors focused on SWOT analysis to find out the right marketing strategy for the tour packaging. In this research, the data was collected using the observation method, meanwhile the data analysis method used were descriptive qualitative and SWOT analysis. Internet users number are increasing, especially adults with high mobility. For them who often travel outside the city, internet is crucial because it connects them with the travel agent. Nowadays, the convenient use of Internet technology is used to market products and services offered by travel agents, so that it provides many benefits for business travel agents with minimum marketing costs. The results of this study were the use of internet and online marketing had impacts on the increasing profits of the travel agents. The conclusion of this research is Bandung Tour Expert as a company need to improve their variant of tour package to make tourist more interest to visit the company website.


Author(s):  
Putu Yudi Setiawan ◽  
Anak Agung Bagus Putu Widanta

Nowadays, shopping for travel products through online travel agent has become very popular. This study aims to explain the effects of perceived ease of use, perceived usefulness, and trust on attitudes and intentions to reuse online travel agents. The population of this research is the users of the online travel agent Traveloka application in the city of Denpasar. The sample in this study was taken using a non-probability sampling method with a total of 200 respondents. Data collection was carried out using survey methods. The data obtained were then processed using SEM-PLS analysis tools. This study found that perceived ease of use had a positive and significant effect on perceived usefulness and attitude toward using from the Traveloka website. Perceived usefulness had a positive and significant effect on attitude toward using the Traveloka.com website. Trust had a positive and significant effect on perceived usefulness and attitude toward using from the Traveloka website. Attitude toward using had a positive and significant effect on the intention to reuse the Traveloka.com website. This research also proves that attitude toward use of online facilities mediates the influence of perceived ease of use, perceived usefulness and trust on the intention to reuse the Traveloka.com website.


Author(s):  
Suhartini Suhartini

The journey to get to the Holy Land is somewhat complicated but along with the times, departing Umrah becomes easy because now many travel agents receive Umrah travel services. At present many agents accept Umrah travel services, but there are also some travel agents that are illegal and are not registered with the Ministry of Religion. Such travel agents harm Umrah pilgrims who want to practice their religion. With the price of cheap Umrah trips become an attraction for pilgrims and do not pay attention to the legality of the travel agent. And in the end pilgrims did not depart with various reasons to cover up the crime of the travel agent. For this reason, pilgrims need an application that can provide information searching for Umrah packages with consideration of the same facilities. And making this application can make it easier for prospective pilgrims to choose the same facilities with prices according to ability. Not only can know the price, prospective pilgrims can also see information on facilities and also the officiality (legality) of the travel agent. This research was conducted to make it easier for prospective pilgrims to choose facilities, prices and legality of the travel agent, and also apply the Rabin Karp algorithm and design a web-based Umrah package catalog application. Based on the results of the analysis, this system can help prospective Umrah pilgrims visitors with a success rate of 79.45% to determine the search results for prospective Umrah pilgrims.Keywords: umroh package catalog, rabin karp, string matching


Media Wisata ◽  
2021 ◽  
Vol 13 (2) ◽  
Author(s):  
Erlangga Brahmanto

Tourism is inseparable from the role of the Travel Agent. The role of travel agents is vital due to the creativity of “ concocting “ tour packages offered by the travel agent that makes the magnetic allure of foreign tourists come to Yogyakarta. With more and more of her as a tourist destination has to offer and the more diverse types packagege tour at an economical price, then the scene of a race between a travel agent - travel agent in Yogyakarta to captivate foreign tourists to come to Yogyakarta.ASITA ( Association of Indonesian Tours And Travel ) is a forum All Indonesia Tour & Travel Yogyakarta chapter, noting that there is a trend of foreign tourists visit it depends on the package tours offered by travel agents. Offered more competitive prices which makes the competition between travel agents with one another. Many factors affect the motivation of an individual or a group of tourists who come to Yogyakarta.


1970 ◽  
Vol 1 (2) ◽  
pp. 44-51
Author(s):  
Citra Tartilla Nurdita Putri ◽  
Eman Sukmana ◽  
I Wayan Lanang Nala ◽  
Rinto Dwiatmojo

The development of increasingly sophisticated and rapid technology has made people's lifestyles to change, one of the most striking things is the tendency to do activities in cyberspace, such as purchasing tickets online. Online hotel ticket purchases can be made through the E-Commerce site on the hotel's official website or through third party websites. E-Commerce is known as an Online Travel Agent, with the existence of an Online Travel Agent, prospective guests have a very diverse choice of hotels according to their wants and needs. Prospective guests can directly book hotel rooms and change their bookings easily. The aim of the author is to examine changes in guest behavior, especially guests who previously directly booked a room directly to the hotel, switch to using an Online Travel Agent and find out what promotional strategies hotels should do to increase the number of room bookings through Online Travel Agents. Promotion strategy analysis using SWOT analysis such as SWOT Matrix, IFAS, EFAS, Cartesian Diagram, Internal and External Matrix. The results of the analysis of internal factors and external factors show that the Hyatt Regency Yogyakarta hotel has a strong market competitive position in competition with other five star hotels. This shows that the hotel must continue to make efforts to improve product quality, facilities and services as well as maximize product sales.


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