Despite progress over the past century, social inequality remains pervasive in the United States. One approach for addressing inequality is persuading members of high-status groups that their status is partly a product of privilege––that is, unearned advantages that are shared by most members of their group. However, telling people that the accomplishments of their group are not fully earned often elicits defensiveness. Acknowledging ingroup privileges can threaten ingroup identity, raising concerns that attempts to raise awareness of group-based advantages can backfire, making people less supportive of equality efforts. Two studies (N = 773) test the effects of exercises intended to raise privilege awareness. In Study 1, men completed checklists describing privileges men have relative to women. In Study 2, White people completed checklists describing White privileges and received feedback informing them of their privilege. People who acknowledge inequity felt guilt and gratitude after text-based privilege exercises, while people who deny inequity felt threatened by them. However, we find weak and inconsistent evidence that privilege awareness polarizes attitudes about race, gender, and social policy. While privilege awareness activities often appear to evoke defensiveness, they do not consistently polarize attitudes or backfire against their intended goals.