Prospecting Facebook: the limits of the economy of attention

2018 ◽  
Vol 41 (3) ◽  
pp. 332-346
Author(s):  
Greg Elmer
Keyword(s):  
Social Media ◽  
Political Economy ◽  
Media Studies ◽  
Attention Economy

This article questions the utility and universality of the attention economy framework in social media studies, specifically as a critique for dominant industry players such as Facebook. The article proposes a speculative theory of political economy, looking to Facebook’s prospectus as a key document and step in the process of social media financialization.

scholarly journals Haptic ambience: Ambient play, the haptic effect and co-presence in Pokémon GO

2018 ◽  
Vol 25 (1) ◽  
pp. 6-17 ◽  
Author(s):  
Thomas Apperley ◽  
Kyle Moore
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Media Studies ◽  
Spatial Practice ◽  
Embodied Experiences ◽  
Pokémon Go

Haptic media studies emphasize the centrality of touch in the experience of digital media. This article considers how the haptic effect created by relationship between touch, gesture and spatial practice in Pokémon GO cements new possibilities for ambient play and co-presence. The app effectively draws on the genealogies of Nintendo’s handheld Pokémon games, but through the shift to smartphone devices the app creates new forms of ambient play, co-presence and communication that are realized through the publicness of the touch, gesture and comportment which make up the haptic effect of the app. By making the smartphones camera an integral part the game, Pokémon GO suggests the wider relevance of the communicability of feeling and gesture by extending ambient play and co-presence into social media, allowing players to (re)-experience the feeling and touch of Pokémon GO through affective resonance. This suggests that the tactility and touch of the haptic affect are embedded in a matrix of embodied experiences that are revealed through how photography and social media become sites for extending and ambient play.

scholarly journals Bisnis Vlogging dalam Industri Media Digital di Indonesia

2018 ◽  
Vol 15 (1) ◽  
Author(s):  
Jimi Narotama Mahameruaji ◽  
Lilis Puspitasari ◽  
Evi Rosfiantika ◽  
Detta Rahmawan
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Media Studies ◽  
Significant Role ◽  
Support Systems ◽  
Media Industry ◽  
Video Content ◽  
New Business ◽  
Digital Media Studies

This study explores the phenomenon of Vlogger as a new business in the digital media industry in Indonesia. Vlogger refer to social media users who regularly upload a variety of video content with various themes. We used case study to describe and analyze Youtube’s significant role in managing Vlogger communities, and also design support systems to make the communities growth and sustainable. We also explore Vlogger role as Online Influencer. This study is expected to be one of the references related to Vlogger phenomenon in the context of digital media studies in Indonesia.

scholarly journals Reflections on Todd Wolfson’s Book “Digital Rebellion: The Birth of the Cyber Left”

2015 ◽  
Vol 13 (1) ◽  
Author(s):  
Christian Fuchs
Keyword(s):  
Political Economy ◽  
Social Movements ◽  
Social Movement ◽  
Media Studies ◽  
Marxist Theory ◽  
Creative Commons

This article presents a review of and reflections on Todd Wolfson’s (2014) book “Digital Rebellion: The Birth of the Cyber Left”. The book criticises the fetishisation of the digital and the neglect of political organisation and the analysis of class and capitalism in recent social movements. I contextualise Wolfson’s work by more broadly discussing the lack of engagement with capitalism, class, Marxist theory and political economy in social movement studies and social movement media studies as well as the naïve and celebratory idealism that results from this orientation and that does not help actual social movements in identifying the problems that their work is confronted with under capitalist conditions. Acknowledgement: This review has been simultaneously published in tripleC: Communication, Capitalism & Critique’s volume 13 and the International Journal of Communication’s volume 9 using Creative Commons licenses that allow the sharing of articles in journals.

Review: Claudio Celis Bueno, The Attention Economy: Labour, Time and Power in Cognitive Capitalism

2018 ◽  
Vol 35 (7-8) ◽  
pp. 331-337
Author(s):  
Ben Turner
Keyword(s):  
Political Economy ◽  
Economic Systems ◽  
Unanswered Question ◽  
Surplus Value ◽  
The Core ◽  
Attention Economy ◽  
Core Concepts ◽  
Immanent Critique ◽  
Political Project ◽  
Labour Time

How should we conceptualise the turn to attention as a means of producing surplus value? Claudio Celis Bueno answers this question through a consideration of the attention economy in the context of a rethinking of Marxist political economy. Bueno accounts for the development of the economisation of attention through the concepts of value, labour and time, but also investigates how the shift to attention requires us to rethink the basis of these terms. Using the attention economy as an example, he develops a method of immanent critique which rejects a-historical understandings of labour, in order to show how the core concepts of Marxist political economy transform across different economic systems. Despite the clarity of this argument, Bueno opens an interesting but unanswered question as to how one transitions from this insight to a positive political project that may not be compatible with immanent critique.

Social-media-weaponised populism and community development

2020 ◽  
pp. 89-108
Author(s):  
Jacques Boulet
Keyword(s):  
Social Media ◽  
Political Economy ◽  
Community Development ◽  
Theory And Practice ◽  
Development Theory ◽  
The Political ◽  
Community Life ◽  
Daily Lives ◽  
Economic Background ◽  
Political Economic

This chapter assesses the resurfacing of populism and its much-discussed and documented adoption and enactment by leaders and citizens. More specifically, it discusses reasons for this (re-)emergence and its effects on people's daily lives and their participation in community life against the wider political-economic background, two areas central to much community development theory and practice. The first question posed is: what is going on with and around people — especially their modalities of 'being' and 'relating' — rendering them more 'prone' to being influenced by populisms and become populisms' 'accomplices'? Second, what role does social media play in this imposition/complicity dialectic? Indeed, social media powerfully invades and interpenetrates all levels and processes of the political economy, of people's everyday experiences and their subjective-affective lives, and they infest the mediating institutions operating 'between' the virtual global and the imperceptible here and now. Finally, a third question is posed: what is the effect of such socially mediated populism on communities and on efforts to (re)develop and maintain them? The chapter concludes with some ideas about ways to resist the (combined) assault of populism and social media and restart the project of democracy.

Theoretical and Methodological Approaches to Studying Digital Feminist Activism

2019 ◽  
pp. 24-41
Author(s):  
Kaitlynn Mendes ◽  
Jessica Ringrose ◽  
Jessalynn Keller
Keyword(s):  
Social Media ◽  
Political Economy ◽  
Textual Analysis ◽  
Methodological Approach ◽  
The Political ◽  
Structured Interviews ◽  
Feminist Activism ◽  
Approaches To Studying ◽  
Critical Technology ◽  
Key Terms

In this chapter, we outline our conceptual framework, addressing key theories that underpin our analysis, including, affect and related concepts, including affective solidarity, networked affect, and affective publics. We also introduce key terms from critical technology studies, including platform vernacular and other concepts relevant to the political economy of social media. After providing further information on the six case studies described in the Introduction, including their reason for selection and methods used, the chapter details our unique methodological approach, which draws insights from a range of interdisciplinary tools, including feminist ethnographic methods, thematic textual analysis, semi-structured interviews, surveys, and online observations.

scholarly journals The threat of surveillance capitalism

Teknokultura ◽  
2019 ◽  
Vol 16 (2) ◽  
pp. 265-276
Author(s):  
Chris H. Gray
Keyword(s):  
Social Media ◽  
Political Economy ◽  
21St Century ◽  
The Political ◽  
Early 21St Century ◽  
Media Companies ◽  
Important Addition ◽  
The Early 21St Century

Using Shoshana Zuboff’s 2019 book, The Age of Surveillance Capitalism, the essay explores this latest form of capitalism and Zuboff’s claims about its organization. Her arguments are compared and contrasted with David Eggers novel, and the movie that came out of it, called The Circle, as well as other perspectives on capitalism (Marx, Barry Unsworth’s Sacred Hunger) and the current dominance of social media companies (especially Alphabet/Google, Facebook, and Amazon) from Evgeny Morozov, Natasa Dow Schüll, Zeynep Tufekci, Steve Mann and Tim Wu. Zuboff’s description and critique of Surveillance Capitalism is a convincing and important addition to our understanding of the political economy of the early 21st Century and the role of giant monopolistic social media companies in shaping it.

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