The impact of online reviews on destination trust and travel intention: The moderating role of online review trustworthiness

2021 ◽  
pp. 135676672110632
Author(s):  
Lujun Su ◽  
Qingyue Yang ◽  
Scott R Swanson ◽  
Ning Chris Chen
Keyword(s):  
Experimental Design ◽  
Online Reviews ◽  
Online Review ◽  
Emotional Intensity ◽  
Intensity Changes ◽  
The Impact ◽  
Moderating Role

This study explores the impact of the valence (positive/negative) and emotional intensity (strong/weak) of online reviews on potential Chinese visitors’ travel intentions and trust of a destination. An experimental design was used to test the hypotheses. Findings suggest that online review valence and emotional intensity affect travel intentions and that destination trust can partially mediate this relationship. Changes in destination trust and travel intention due to positive/negative review emotional intensity changes are not equivalent. Furthermore, online review trustworthiness moderates the valence and destination trust and travel intention relationships, but not the effect of review emotional intensity on the same outcomes.

Shoppers' Intention to Provide Online Reviews

2019 ◽  
Vol 17 (3) ◽  
pp. 35-53 ◽  
Author(s):  
Sai Vijay Tata ◽  
Sanjeev Prashar ◽  
Chandan Parsad
Keyword(s):  
Online Reviews ◽  
Online Review ◽  
Managerial Implications ◽  
The Relationship ◽  
Source Of Information ◽  
Moderating Role

With an increase in e-commerce activity, online reviews have become a pertinent source of information for shoppers. Existing research is limited to examining select predictors of shoppers' intention to write reviews; however, there exists a gap in deciphering the role of review involvement in intention to write reviews. The present study pertains to the influence of the usefulness of site and product, and shoppers' satisfaction, and also on the intention to write reviews online. Besides this, the article also explores the moderating role of review involvement on the relationship between shopper satisfaction and their intention to post reviews. The study reveals a few interesting and counter-intuitive findings that add to literature and practice in understanding online review posting behaviour. Theoretical and managerial implications based on the findings are also presented.

Relationship between big five personality model and abusive supervision

2019 ◽  
Vol 12 (2) ◽  
Author(s):  
Bibi Tahira ◽  
Naveed Saif ◽  
Muhammad Haroon ◽  
Sadaqat Ali
Keyword(s):  
Big Five ◽  
Abusive Supervision ◽  
State Universities ◽  
Big Five Personality ◽  
Big Five Model ◽  
The Impact ◽  
First Time ◽  
Supervisor Behavior ◽  
Moderating Role

The current study tries to understand the diverse nature of relationship between personality Big Five Model (PBFM) and student's perception of abusive supervision in higher education institutions of Khyber Pakhtoonkhwa Pakistan. Data was collected in dyads i.e. (supervisors were asked to rate their personality attributes while student were asked to rate the supervisor behavior) through adopted construct. For this purpose, data was collected from three government state universities and one Private Sector University. The focus was on MS/M.Phill and PhD student and their supervisors of the mentioned universities. After measuring normality and validity regression analysis was conducted to assess the impact of supervisor personality characteristics that leads to abusive supervision. Findings indicate interestingly that except agreeableness other four attributes of (PBFM) are play their role for abusive supervision. The results are novel in the nature as for the first time Neuroticism, openness to experience, extraversion and conscientiousness are held responsible for the abusive supervision. The study did not explore the demographic characteristics, and moderating role of organizational culture, justice and interpersonal deviances to understand the strength of relationship in more detail way. Keywords: Personality big five model, abusive supervision, HEIs

Sign in / Sign up

Export Citation Format

Share Document