Cultural differences in design perceptions of consumer products

2009 ◽  
Author(s):  
K Pearce ◽  
R Jamieson ◽  
J Harvey
Keyword(s):  
Cultural Differences ◽  
Consumer Products

Toward Customer Needs Cultural Risk Indicator Insights for Product Development

2015 ◽  
Author(s):  
Douglas L. Van Bossuyt ◽  
Jered Dean
Keyword(s):  
Developing Countries ◽  
Cultural Differences ◽  
Cultural Knowledge ◽  
Consumer Products ◽  
Risk Indicators ◽  
Risk Indicator ◽  
Design Team ◽  
Design Teams ◽  
Customer Needs ◽  
The World

As the availability and affordability of consumer products continues to increase around the world, consumers — especially those in developing countries and living on less than $10/day — will express more discerning in their tastes and preferences. Design teams have already been operating in design for the developing world contexts for many years and more are moving into the arena on a regular basis. Many designers do not have cultural knowledge of the customers cultures they are designing for. Cultural ignorance can lead to misinterpretation of customer needs that can lead to products that do not satisfy customer needs and results in disappointed customers, low sales figures, and a frustrated design team. The Customer Needs Cultural Risk Indicator (CNCRI) method introduced in this paper provides a method for design teams to rapidly analyze customer needs for “Risk Indicators” in customer needs based upon cultural differences between the customers and the design team. By understanding early on in the design process where a lack of cultural knowledge may be a risk to the design, the design team can make informed decisions on how to satisfy customer needs effectively.

Cognitive gadgets: A provocative but flawed manifesto

2019 ◽  
Vol 42 ◽  
Author(s):  
Marco Del Giudice
Keyword(s):  
Theory Of Mind ◽  
Cultural Differences ◽  
Twin Studies ◽  
Cross Cultural ◽  
Evolutionary Approach ◽  
Genetic Inheritance ◽  
Double Standards ◽  
Cross Cultural Differences ◽  
Cherry Picking ◽  
Dichotomous Thinking

Abstract The argument against innatism at the heart of Cognitive Gadgets is provocative but premature, and is vitiated by dichotomous thinking, interpretive double standards, and evidence cherry-picking. I illustrate my criticism by addressing the heritability of imitation and mindreading, the relevance of twin studies, and the meaning of cross-cultural differences in theory of mind development. Reaching an integrative understanding of genetic inheritance, plasticity, and learning is a formidable task that demands a more nuanced evolutionary approach.

Ultrastructural changes in murine lymphoma cells exposed to ultraviolet-A radiation

1991 ◽  
Vol 49 ◽  
pp. 104-105
Author(s):  
Delma P. Thomas ◽  
Dianne E. Godar
Keyword(s):  
Medical Devices ◽  
Blood Cells ◽  
White Blood Cells ◽  
Consumer Products ◽  
Ultrastructural Changes ◽  
Ultraviolet A ◽  
Uv Spectrum ◽  
Lymphoma Cells ◽  
Murine Lymphoma ◽  
Transmission Electron

Ultraviolet radiation (UVR) from all three waveband regions of the UV spectrum, UVA (320-400 nm), UVB (290-320 nm), and UVC (200-290 nm), can be emitted by some medical devices and consumer products. Sunlamps can expose the blood to a considerable amount of UVR, particularly UVA and/or UVB. The percent transmission of each waveband through the epidermis to the dermis, which contains blood, increases in the order of increasing wavelength: UVC (10%) < UVB (20%) < UVA (30%). To investigate the effects of UVR on white blood cells, we chose transmission electron microscopy to examine the ultrastructure changes in L5178Y-R murine lymphoma cells.

The Cross-Cultural Equivalence of Parental Rearing Measure: EMBU-C

2006 ◽  
Vol 22 (2) ◽  
pp. 85-91 ◽  
Author(s):  
Maja Deković ◽  
Margreet ten Have ◽  
Wilma A.M. Vollebergh ◽  
Trees Pels ◽  
Annerieke Oosterwegel ◽  
...  
Keyword(s):  
Factor Analysis ◽  
Cultural Differences ◽  
Cross Cultural ◽  
Child Rearing ◽  
Latent Factors ◽  
Immigrant Adolescents ◽  
Confirmatory Factor ◽  
Parental Rearing ◽  
The Cross ◽  
Multigroup Confirmatory Factor Analysis

We examined the cross-cultural equivalence of a widely used instrument that assesses perceived parental rearing, the EMBU-C, among native Dutch and immigrant adolescents living in The Netherlands. The results of a multigroup confirmatory factor analysis indicated that the factor structure of the EMBU-C, consisting of three latent factors (Warmth, Rejection, and Overprotection), and reliabilities of these scales are similar in both samples. These findings lend further support for the factorial and construct validity of this instrument. The comparison of perceived child rearing between native Dutch and immigrant adolescents showed cultural differences in only one of the assessed dimensions: Immigrant adolescents perceive their parents as more overprotective than do Dutch adolescents.

What’s Next?

2011 ◽  
Vol 23 (1) ◽  
pp. 60-63 ◽  
Author(s):  
Peter Vorderer
Keyword(s):  
Cultural Differences ◽  
Factor Model ◽  
New Developments ◽  
Theoretical Concepts ◽  
Open Questions ◽  
Entertainment Products ◽  
Entertainment Theory

This paper points to new developments in the context of entertainment theory. Starting from a background of well-established theories that have been proposed and elaborated mainly by Zillmann and his collaborators since the 1980s, a new two-factor model of entertainment is introduced. This model encompasses “enjoyment” and “appreciation” as two independent factors. In addition, several open questions regarding cultural differences in humans’ responses to entertainment products or the usefulness of various theoretical concepts like “presence,” “identification,” or “transportation” are also discussed. Finally, the question of why media users are seeking entertainment is brought to the forefront, and a possibly relevant need such as the “search for meaningfulness” is mentioned as a possible major candidate for such an explanation.

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