scholarly journals An Empirical Research on Influencing Factors of Online Group-Buying Satisfaction of College Students in Xi’an

2012 ◽  
Vol 01 (02) ◽  
pp. 7-10
Author(s):  
超 董
2014 ◽  
Vol 685 ◽  
pp. 540-544
Author(s):  
Xiao Ting Li ◽  
Lin Zhong ◽  
Shou Wen Ji

As a new e-commerce model, network group purchase develops rapidly for its advantages such as conservation and convenience. The college student is an important part of consumer of the online group buying, so the research on college student willingness has a important reference value for the expansion of market. Firstly, the article has a theoretical study on the influence factors of willingness of Online Group Buying for college students and carries out related questionnaires. Secondly, the article makes factor analysis, correlation analysis, multiple regression analysis using the statistical software of SPSS19.0. Finally, this paper proposes corresponding operation and management recommendations for relevant participants in online group-buying according to the study results.


2012 ◽  
Vol 472-475 ◽  
pp. 1402-1405 ◽  
Author(s):  
Bin Shi

Online group-buying characterized by Groupon model is developing rapidly in recent years. This study presents three perspectives of price stimulation, demand extendibility, and perceived trust to investigate factors influencing consumer participation intention in Online group-buying. Based on the foundation of existing empirical research results, an empirically validated comprehensive model is proposed and tested.


Author(s):  
Lingling Pan ◽  
Wei Hu ◽  
Wenjuan Han ◽  
Yingying Wang

AbstractTo research the influencing factors of college students' blood donation behavior intention and propose intervention strategies to improve the repeated blood donation rate of college students. Questionnaire survey was used to research and analyze the influencing factors of behavior intention. Amos 21.0 software was used to establish structural equation modeling and perform confirmatory factor analysis. SPSS 20.0 was used for statistic. The model was proved with highly adaptability, with χ2/df = 2.956 < 3. Factors influencing college students' intention of repeat blood donation behavior can be summarized into four: attitude, external motivation, advice-taking, and perceived behavioral control. Among them, attitude and perceived behavioral control have a great direct impact on behavioral intention, while the external motivation and recommendation acceptance have an indirect impact by influencing the other two factors. In view of those evaluation items with high path coefficient in each factor, we can develop recruitment strategies to influence college students’ repeated blood donation behavior and provide scientific suggestions for improving their repeated blood donation rate.


2021 ◽  
Vol 11 (6) ◽  
pp. 294
Author(s):  
Samantha LeBouef ◽  
Jodi Dworkin

The majority of empirical literature on first generation college students (FGCSs) in the U.S. asserts that because their parents did not attend college, FGCSs are lacking important resources to be successful in college. However, this results in a deficit-based approach to the study of FGCSs that tends to highlight the differences between first-generation and continuing-education students. However, FGCSs possess a wealth of resources from parents and families that make them successful, and that are often ignored in research. Asset-based approaches to the study of FGCSs are becoming more frequent in the form of books, book chapters, and white papers; however, published empirical research has yet to adopt this approach. As a result, a deeper understanding of FGCSs’ experiences is essential to advancing diversity and equity in higher education. To begin to address this gap, a systematic literature review of empirical studies following the PRISMA framework was conducted on first generation college students and family support; the literature was critically reviewed and future directions for the field were identified. Applying a critical, cultural, and familial lens to the study of first-generation college students will contribute to reframing the research narrative towards an asset-based narrative.


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