MARKETING AND FUNCTIONAL AND COST ANALYSIS: THE SYNERGY EFFECTS OF JOINT UTILIZATION
The article examines the essential relationships between functional and cost analysis (FCA) and marketing leading to the creation of innovative categories and indicators that allow obtaining a synergetic effect in the management of modern production.
2007 ◽
Vol 177
(4S)
◽
pp. 28-29
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1989 ◽
Vol 7
(1)
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pp. 27-41
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Keyword(s):
1994 ◽
Vol 49
(12)
◽
pp. 1088-1089
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Keyword(s):
Keyword(s):
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1998 ◽
Vol 49
(2)
◽
pp. 176-178
2018 ◽
2018 ◽
Vol 13
(Number 1)
◽
pp. 55-67
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