scholarly journals Embodied Urbanisms: Corruption and the Ecologies of Eating and Excreting in India's Real Estate Economies

2021 ◽  
Vol 36 (4) ◽  
pp. 708-732
Author(s):  
Namita Vijay Dharia
Keyword(s):  
Real Estate ◽  
Urban Development ◽  
Urban Environments ◽  
Body Politics ◽  
National Capital Region ◽  
Production Chain ◽  
Investment Bankers ◽  
Development Politics ◽  
Metabolic Systems ◽  
National Capital

This article studies metabolic systems of food, body, and waste within the urban development politics of the city of Gurgaon (now Gurugram) in India’s National Capital Region. I link rapid urban transformation within the region, the labor required to produce it, and the speculative real estate economy that governs it to the phenomenology of body politics in the region. In particular, I examine corruption as both a political-economic and a physical, caste-based narrative to argue that corruption connects embodiment and urban development ecologies to each other. This allows corruption discourses in Gurgaon to form a critique of real estate economies; changing urban environments are felt and critiqued through body politics and experienced at once as a peril and a pleasure. This work is based on fifteen months of ethnographic research in the construction industry in NCR involving members across the production chain of real estate, including landowners, investment bankers, developers, engineers, architects, foremen, and laborers.

The Ecological Future of Cities

2019 ◽  
Author(s):  
Ian Mell
Keyword(s):  
Urban Development ◽  
Green Infrastructure ◽  
Ecological Networks ◽  
Theory And Practice ◽  
Urban Landscapes ◽  
New Delhi ◽  
National Capital Region ◽  
Ecological Benefits ◽  
Rate Of Development ◽  
National Capital

Development in India is placing excessive stresses on the ability of urban landscapes to provide sociocultural and ecological benefits. The rate of development can be seen to support economic prosperity as its primary goal, which has limited the ability of government, and the environment sector, to invest time and/or funding in green infrastructure (GI). To evaluate whether this process can be mitigated, Ahmedabad and the New Delhi National Capital Region (NCR) are discussed to establish whether an ecological networks perspective to development offers valid solutions. It proposes that an ecological networks perspective, grounded in GI theory and practice, can provide alternative investment/management mechanisms to invest in more sustainable forms of urban development.

Artefacts and Artifices of the Global

2019 ◽  
pp. 139-161
Author(s):  
Namita Vijay Dharia
Keyword(s):  
Real Estate ◽  
Cultural Capital ◽  
Real Estate Market ◽  
National Capital Region ◽  
The Real Estate ◽  
Corporate Elite ◽  
National Capital ◽  
Indian State ◽  
Global North ◽  
Cross Language

The real estate crash in the Global North in 2008, accompanied by the growth of a comparatively stable real estate market in India, saw a number of architects and allied companies from the Global North enter India’s National Capital Region (NCR). Indian state actors and developers, as well as corporations from the Global North, propagated a discourse of the global in order to generate economic and cultural capital for their work. The discourse operated through and embedded into the built environment and material landscapes of NCR. This paper argues that elite cultures in India need to be understood as an entanglement of local governing and corporate elite with foreign elite actors. It further argues that material environments act as sites through which both local and international groups contest, claim, and reframe the elite identities in India, intimately tying together the global and the elite. Material worlds are integral to understanding the dynamics of elite interactions in the Global North and Global South as they cross language barriers, disseminate knowledge sensorially, and constitute the foci of multinational capitalist intervention in developing countries. This paper is part of a cross-class ethnography of the building construction industry in NCR.

Determining customers’ preferences for housing attributes in India

2016 ◽  
Vol 9 (4) ◽  
pp. 502-519 ◽  
Author(s):  
Vijay Kumar Gupta ◽  
Gunjan Malhotra
Keyword(s):  
Real Estate ◽  
National Capital Region ◽  
Kano Model ◽  
Content Type ◽  
The Real Estate ◽  
Real Estate Sector ◽  
Indian Consumers ◽  
National Capital ◽  
Cross Tabulation ◽  
Housing Attributes

Purpose The purpose of this paper is to understand customers’ preferences for housing attributes in India. Design/methodology/approach The study highlights the attributes important to the customer when purchasing residential property. The Kano model has been used to understand these preferences of consumers. The data are collected across Delhi and the National Capital Region and have been analyzed using the cross-tabulation approach. Findings Demographics of the consumers play an important role in deciding purchase of residential real estate. Because of their income level, Indian consumers prefer low-rise residential complexes. Originality/value The study helps to understand the diverse behavior of Indian consumers when they invest in the real estate sector, especially residential.

scholarly journals International Real Estate Review

2015 ◽  
Vol 18 (4) ◽  
pp. 523-566
Author(s):  
Sanjay Sehgal ◽  
◽  
Mridul Upreti ◽  
Piyush Pandey ◽  
Aakriti Bhatia ◽  
...  
Keyword(s):  
Real Estate ◽  
National Capital Region ◽  
Real Estate Investment ◽  
The Real Estate ◽  
Property Prices ◽  
Long Run ◽  
Equal Importance ◽  
National Capital ◽  
Residential Properties ◽  
Under Construction

The paper studies the residential micromarket of the Gurgaon region of the Delhi National Capital Region in India, to identify the key determinants of real estate investment selection and perform empirical analysis of property prices. A primary survey suggests that the goodwill of the developer is the most important factor for investors in the case of residential properties that are under construction (forward projects). Other factors include location, amenities, project density and construction quality. These factors enjoy almost equal importance in selecting completed projects (spot projects). The factor information can be used to construct property quality rating classes. High risk adjusted returns are provided by high quality spot projects and low quality forward projects. A long run equilibrium relationship is observed between spot projects and forward prices with the former playing the lead role. Gross domestic product and non-food bank credit are the macroeconomic variables that can predict property prices. The highest pre-tax internal rate of return is observed for forward projects in the first quarter holding itself while for spot projects, it is around the eighth quarter. The research has implications for property developers, real estate investors and market regulators. The study contributes to the real estate investment literature on emerging markets.

Does Brand Awareness Impact Purchase Decision: A Case of Organic Grocery

2018 ◽  
Vol 6 (7) ◽  
pp. 45
Author(s):  
Gunjan Gumber ◽  
Jyoti Rana
Keyword(s):  
Organic Food ◽  
Brand Awareness ◽  
National Capital Region ◽  
Promising Alternative ◽  
Brand Recall ◽  
Brand Building ◽  
Brand Recognition ◽  
National Capital ◽  
High Level ◽  
Structured Questionnaire

In India, the concept of organic food is gaining widespread acceptability. Consumers are becoming more conscious about their health and are looking for food that serves as a promising alternative. Corporates, NGOs, Spiritual leaders and Government are also promoting this food, as it is free from irradiation, chemicals and artificial additives. A number of organic food brands are available in the market. The main objective of this study is to find out the level of brand awareness and its influence on purchase of organic grocery. The data was collected from 150 organic consumers in National Capital Region (Delhi, Gurgaon, Faridabad and Noida) through a structured questionnaire. Questions related to brand recall, brand recognition and purchase of organic grocery were asked. It was found that in general, there is a low level of brand awareness among consumers, and those who have high level of awareness; they consume organic grocery more often. The study will help corporates to make effective communication and brand-building strategies.

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