An Analysis of the Standardization and Global Localization on Cross-cultural Management from Communication and Source of Conflict Point of View

2014 ◽  
Vol 3 (1) ◽  
pp. 260 ◽  
Author(s):  
Foong Wei Yan ◽  
Rashad Yazdanifard
2019 ◽  
Vol 19 (1) ◽  
pp. 27-46
Author(s):  
Charlotte Blanche ◽  
Jean Pierre Dupuis

This article shows how knowledge transfer can be useful in the field of cross-cultural management, in particular to better understand what several authors call cultural synergy. Defined as the ability to take advantage of interactions between people from different cultures to create a dynamic of cooperation and innovation in multicultural organizations, the concept, however, lacks some empirical illustration. Through an unusual field of research, we propose to draw lessons from an artistic organization, Les Grands Ballets Canadiens de Montréal, involved in the remounting of the Kaguyahime ballet by Czech choreographer Jiří Kylián, which will require the collaboration of a Dutch artistic direction, Quebec technicians, dancers from several countries and Japanese and Quebec musicians (Canadian). The focus on knowledge sharing at the center of this encounter allowed us to identify some steps and mechanisms that could be useful both in the theoretical conceptualization of cultural synergy and, from a practical point of view, in its concrete implementation. This will allow us to highlight that, in order to promote, the individuals involved, guided by a management team, will mobilize different identities to create the contact points necessary for cultural synergy.


Author(s):  
Shiva Rajpal ◽  
Irina Onyusheva

As corporations expand and their business activities increase, their focus is not limited only to the local geographic region but to the world. This, in turn, has led to the emergence of multinational corporations, sometimes called transnational corporations or even global firms. With the advent of new political ideologies, multinational corporations have found their firm footing all around the world. Having a cross-cultural team can help in providing a varied experience and advanced thinking in the establishment of competitive position among organizations. Definitely, there could be some interference in completing projects due to this diversity but the manager should be better equipped to face this challenge so that to avoid and prevent cultural misunderstandings. In this paper we will try to look at some of the theories related to cross-cultural management and some methods such as motivational training of employees dealing with the related issues. The paper shows that global project management can succeed through culturally aware leadership, cross-cultural communication, and mutual respect.


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