The Effects of the Experience of Korean Wave Contents and Korean Product and Services on Preference for the Korean Wave, Change in Korea Awareness and Behavior Intention : Focusing on China, Japan and USA

2019 ◽  
Vol 32 (12) ◽  
pp. 2107-2130 ◽  
Author(s):  
Dohee Kim ◽  
Jiwon Lee
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